10/02/2018
How we SAVE 60% WITH ONLINE ADVERTISING CAMPAIGNS. NO B.S……..
If you are currently buying on-line ads from Google, You Are Paying Too Much!
There is a very straight forward method to getting better results and saving money with your online advertising.
Here at PageONE Agency we have discovered how to reach more customers for fewer advertising dollars with mobile and web advertising done right.
We are experts in SEO and Web Marketing and have been helping clients win on the web for over a decade.
Two years ago, our ad agency team members started looking at trends and working on a new strategy and way to help our clients gain market share at a fraction of what we were having to pay Google each and every month for their mobile and web advertising search ads.
In the online ad arena we noticed that “Display Ads” were slowly becoming more and more prevalent than “Search Ads” on the web.
In fact, for the first time in history, 2016 was the FIRST YEAR that the money spent on “display ads” was more than what was being spent on “search” ads (AdWords) and even TV and radio! This has been trending upward for over 2 years! And, is projected to jump even more in the next few years.
Why is this happening? Follow the money……Simple, ROI–Return On Investment–is greater for display ads!
The first big difference between the two types of ads is that "display" ads use a push approach, while "search ads" (Google AdWords) use a pull approach.
In other words, people who come across your search ads are already looking for your product or service, while people usually see display ads because they were targeted after watching a video, reading emails, or browsing the web.
Knowing the difference between these two approaches can help you quickly determine the right strategy based on your brand or product/service awareness.
What we also learned is that the “display ad” world is NOT (like most people are lead to believe) dominated by Google, but 75% of it is controlled by a handful of others.
Google is pretty good at what they do and they get paid handsomely for it. And, a lot of our clients are currently only using Google AdWords! They are paying too much!
So, we set out to figure out how to buy wholesale Display Ads from Google AND the OTHERS who make up the remaining 75% of the market in display ads …. at a discounted price and are having great success getting traffic for up to 50 to 60 percent LESS than Google AdWords search ads and with better results!
In our research, we also learned that 96% of people that visit your website NEVER CONTACT YOU!
And we never knew who they were or how to capture them?
Yes, we can see how many visitors come to your site through Google Analytics, but there is no way to know who is who.
So why do 96% of all visitors to your site leave and never come back?
From our tests, we found they are looking for 3 things
1. A good deal
2. A reputable company
3. Specific product or service
If they don’t find what they want, they leave. And, in most cases, you never see them again.
We also know, from a traffic impression perspective, you have a 90-day window of opportunity once someone starts looking to make a decision/become an eventual client – they are/may be a potential client for up to 90 days.
So, here’s what we did …………..
We figured out HOW TO CAPTURE 100% of visitors to your site and show them YOUR ads (follow them once they leave your site) and at the same time, display on ALL networks (including Google who has only 24% of the Display market) and be MORE EFFECTIVE, DRIVE MORE TRAFFIC for LESS (from 100-400% more traffic for up to 60% LESS COST!).
Now we capture 100% of every visitor who comes to your site from any source!
By placing a “pixel” in their browser when they visit your site, we can then follow them wherever they go next. This is called “retargeting”.
Everyone is familiar with this practice, yes? …….. like when you look at something on Amazon and then see display ads for the same thing on different sites when you go around the web looking at other things.
HERE’S WHY THERE IS A DIFFERENCE:
We now have secured WHOLESALE prices and we’re using the WHOLE DISPLAY NETWORK (including Google), NOT JUST THE 24% OF THE MARKET THAT GOOGLE HAS, BUT 100% OF IT.
This is partly how we can get display ads for wholesale prices (at up to 60% less than Google is charging for their exposure) and we’re having great success doing it!
Your competitors are not using these strategies.
Here are some sample results from a few of our actual clients:
HVAC COMPANY
--We were hired by a HVAC company that was spending between $11-20 thousand per month on AdWords.
--They were paying $38 to $66 per click.
--The click through rate was .06 (6 out of 1,000)
--We went in using our new strategies and here’s what we found:
--Client cost was $2,500 for 34 days using these strategies/running ads with total 100% capture.
--THEY SAVED OVER $10,000,
--HAD 125,652 IMPRESSIONS,
--WITH A .25 CLICK THROUGH RATE!
--THAT’S OVER 316% IMPROVEMENT IN TRAFFIC!!
--For a savings of over $10,000 per month in ad spend!
MEDICAL CLINIC
--We have a MEDICAL CLINIC that was spending $1,600 thousand a month on AdWords.
--They were paying $22 to $51 per click.
--Their click through rate was the same .06 (6 out of 1,000).
--We went in using our new strategies and here’s what we found:
--Client cost was $600 for 27 days using these strategies/running ads with total 100% capture.
--THEY SAVED OVER $1,000,
--HAD 3,820 IMPRESSIONS,
--Had 49 Clicks,
--WITH A 1.28% CLICK THROUGH RATE!
--OVER 100% IMPROVEMENT IN TRAFFIC!!
--And they saved over $1,000 per month in ad spend!
You now have an opportunity to capture 100% of everyone who visits your site!
You can now have your display ads follow each website visitor for 90 days to other sites they visit every time they get on their computer or mobile phone! Unlike your AdWords search ads that once clicked on are gone.
We professionally design your ads and rotate them as often as every 3 days (so they don’t become like wallpaper) known as “banner blindness”.
We will custom design up to 10 professional ads to start with.
Most agencies charge a 20% management fee for managing and running your ads.
NOT US!
We handle it all for you in the cost of the ad campaign money you spend each month, and a small one-time setup fee, as long as your monthly ad spend is greater than $600!
For Example:
If you want to match the RESULTS you are now getting with using Google AdWords (especially if you are using their remarketing options --- AND you want to take advantage of ALL the display ad networks (not just the 24% Google uses) --- AND you want to spend LESS, this is the best plan out there!
To have it make sense from our experience here are some observations:
Let’s say your current on-line AdWords budget is: $1,600.
Using our system, you can keep the budget the same and ramp up the traffic or reduce the amount to $600 and get the same traffic (and often even more traffic, like our 2 sample client tests above).
CURRENT BUDGET: $1,600. PROPOSED: $600
OR, you can keep your budget the same and DRAMATICALLY INCREASE your traffic!
For those who choose to keep the same budget, we suggest a combination of using both type of ads, search and display ………. only pay a lot less for them while doing it and get more traffic!
This will change your whole world!!!
Our dedicated team is here to help you win.
How to Reach More Customers with Mobile and Web Advertising Done Right...
Request Your No-Obligation Appointment here: http://pageoneagency.org/
Our guarantee: Run your ads for 30 days and we promise to save you a minimum of 25% on the ad cost per click with increased traffic results or we refund your advertising costs.
I hope you found this helpful.
All the best,
Scott at PageONE Agency
