Voice & Reason, 705 Sutter Street, Folsom, CA (2026)

10/02/2024

After 54 years, the Governor’s Office of Planning and Research (OPR) has a vibrant new name and logo. The cabinet-level agency is now known as the California Governor’s Office of Land Use and Climate Innovation. Voice & Reason guided OPR through a comprehensive, 18-month process that began with facilitated input sessions to uncover and document audience opinions of the agency’s branches, services, and programs. The process resulted in strategic rebranding, naming, and development of a new logo design brings together purposeful intersections of community living, natural resources, agriculture, and climate.

Read more about this project: https://voiceandreason.agency/project/vibrant-new-logo-for-state-agency/

05/21/2024

For CatBuddy, digital pawprint is everything. This feline-only pet sitting company was facing fierce competition online and came to Voice & Reason for help. We focused efforts on an approachable, user-centric website update, supported by SEO, social media, and digital advertising campaigns.

Explore more projects by Voice & Reason: https://voiceandreason.agency/our-work/

05/14/2024

Imperial Electric, a rapidly expanding commercial electric services contractor, wanted to take a bold step away from the company’s original name and brand. The new owner Jared Celey-Butlin is well known in the region for high quality work, generating exponential growth from referrals based on that previously established reputation. He came to Voice & Reason looking for a powerful logo and branding system built for advancement. This assertive monogram mark (IE) is derived from electrical schematics. Perfect spacing and symmetry demonstrate the exquisite attention to detail and precise ex*****on of Imperial Electric’s work.

Explore more projects by Voice & Reason: https://lnkd.in/getkHWAj

02/20/2024

It is not uncommon for new clients to approach us amidst significant expansion. Cephable is one such quickly growing client.

Cephable is an innovative platform that allows everyone to engage with digital content more effectively to enhance the user experience, meet accessibility standards, and make digital spaces inclusive for all users and communities.

On the cusp of a pivotal round of funding, they approached Voice & Reason for an updated name and branding to take the technology company to the next level – and fast. While speed was important, so was tremendous intent, thought, and consideration for the company’s highly complex and dynamic audiences.

Last month, Cephable made a resounding splash at CES 2024, a global tech event known for being a proving ground for breakthrough technologies and global innovators. During Intel Corporation’s Building an Accessible World panel, Darryl Adams and Stephen Ewell discussed the collaborative efforts between Cephable and Intel Corporation in creating a more accessible and inclusive world.

Cephable was also selected as a 2024 SXSW Innovation Award finalist for the Artificial Intelligence category. The SXSW Innovation Awards recognize the most exciting creative developments in the connected world, celebrating a variety of technological advancements, achievements, and discoveries. Winners will be announced in March.

If you work in technology or accessibility spaces, check out this up-and-coming company. We are so excited about their latest achievements.

Go, Cephable!

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705 Sutter Street
Folsom, CA
95630

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