SociallyConstructed.Online

SociallyConstructed.Online Teaching and applying open-source community management techniques to outdated PR & Marketing strategies for businesses, nonprofits, NGOs, and communities.

We believe business owners spend too much time 'marketing' to audiences online using outdated techniques, and these traditional PR and marketing practices work to the detriment of those audiences. It's better to use online community management practices to build environments that keep your customers engaged long term. Spend less time and money advertising with ineffectual social media management b

y creating a community of people who will support your business as an integral part of its operations.

11/20/2024

"If a business [and in fact a community] doesn't advertise, They will soon be advertising their business for sale." ~ Michael Buckley | 50+ Marketplace News

📣 Dear Word Smiths &  ! I don't know about you, but I struggle to find any time to write down all the insanely useful st...
11/20/2024

📣 Dear Word Smiths & !
I don't know about you, but I struggle to find any time to write down all the insanely useful stuff in my head, so we took a Community approach with a twice-weekly Write-In, happening today! Join at https://scms.me/Community-WriteIn

🖋️ Attention  !Grab your invite to our dedicated twice-weekly writing sessions, and turn out an incredibly productive wr...
11/20/2024

🖋️ Attention !
Grab your invite to our dedicated twice-weekly writing sessions, and turn out an incredibly productive writing frenzy for youcommunity! Join at https://scms.me/Community-WriteIn

Improve your onboarding process with Aesthetic wins, not easy ones
11/18/2024

Improve your onboarding process with Aesthetic wins, not easy ones

11/17/2024

A lot of people tend to state, "Stop commenting or talking so much and start asking questions in order to increase engagement."

My hot take is that people are not "suggestive" enough in their comments to prompt further responses. It's not that comments stunt the flow of discussion - it's that you should be adding opportunities for expansion to your comments -shrug-

11/16/2024

Current hiring processes are terrible, and no one thinks it's fixable. But this is NOT your average B*TCH Post...

People WANT to help now more than ever. They run mock interviews, resume reviews, hacking tips and tricks webinars, SEO for employees courses, and other "helpful" features. But they're a dime a dozen for a reason. It's not helping the conversion rate.

The conversion pair rate for employment love stories is multitudes worse than the success rate of a Tinder match (not scientific, but not wrong either).

So if we'll fix it, let's view this as what it is - a wicked problem about values and stakeholders that can only be solved by bringing people together to groan through challenging issues.

The BEST thing we could do as an industry is create an issues forum that explores the need, makes approaches, and then proposes resolutions in a series of LOCAL meetings about what can be done about the problem: very Town Hall, Peter Block, world cafe style. Employees and applicants need a voice, and recruiters need a way to find confidence where their companies lack it.

If the Socio-Ecological model has taught us anything, implementing solutions on only one interpersonal level of society will accomplish nothing. The other levels of society pull that program back into the status quo - but if we can find and implement solutions on every level of society in a concerted community effort - we can finally find a better system.

Want to contribute your ideas to Community but you're not sure where to start?! Join us for our 'Community Writein' to m...
11/15/2024

Want to contribute your ideas to Community but you're not sure where to start?! Join us for our 'Community Writein' to meet likeminded community folks and get assistance with your writing goals, every Wednesday & Friday at 12pm MT! : https://scms.me/community-writein

Join a supportive   Write-In with the Socially Constructed Community to help you meet your weekly goals! Writers are wel...
11/15/2024

Join a supportive Write-In with the Socially Constructed Community to help you meet your weekly goals! Writers are welcome, every Wednesday & Friday at 12pm MT

https://scms.me/community-writein

There's a new suite of internet software that will solve your desperate   woes and you need to know about it... And if y...
11/14/2024

There's a new suite of internet software that will solve your desperate woes and you need to know about it... And if you happen to be curious... explore feel free to click here! https://i.mtrbio.com/wrezelqhlf

Over 10 years, I've found 7 burdens of community growth - hurdles that all communities have to face whether they notice ...
11/14/2024

Over 10 years, I've found 7 burdens of community growth - hurdles that all communities have to face whether they notice them or not. If your community fails to scale, chances are you're struggling with one of these...

https://i.mtrbio.com/xlzupaxttg

Hear more on the podcast!

The right way to use   in your marketing copy is to recognize that   are not an algorithmic feature of social platforms....
11/13/2024

The right way to use in your marketing copy is to recognize that are not an algorithmic feature of social platforms. index qualitative data and user sentiment on mass. It's part of so use them right, please.

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6715 Autumn Ridge Drive , Unit 2
Fort Collins, CO
80525

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