08/23/2021
In the year 2021, hashtags are a fantastic way to reach new audiences on Instagram. They require very little effort and no cash investment, but they can lead people who may be interested in your content right to you.
But how do you choose the right Instagram hashtags for your post? How many should you use, and where should you put them? Whether you have a sleek video ad or image you want to share, the right IG hashtag strategy, alongside an awesome video maker and story editor can definitely help. Here are some 7 quick and effective tips to up your Instagram hashtag game:
1. Be conscious of the number and placement of your hashtags
2. Hide your IG hashtags in the caption
3. Find popular hashtags related to your brand
4. Search Instagram hashtags before using them
5. Combine popular IG hashtags with smaller niche hashtags
6. Keep a list
7. Switch it up
Instagram Hashtag Strategy Action Items:
1. Tweak the amount of hashtags you use, as well as the placement of your hashtags, according to the chart above.
2. Research hashtags relevant to your brand & industry.
3. Get organized. Keep a list of the hashtags you’re using and plan to use different hashtags for each post (remember to combine popular hashtags with smaller niche hashtags).
4. Check your Insights regularly to see how well your hashtag strategy is working. Within your Post Insights, you can see how many Post Impressions came from the hashtags you used.
