Electric Teal Agency

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Most small businesses think they have a marketing problem.But more often, they actually have a clarity problem.If someon...
03/06/2026

Most small businesses think they have a marketing problem.

But more often, they actually have a clarity problem.
If someone lands on your website, Instagram, or Google listing and can’t quickly answer these three questions, they’re probably leaving:

• What do you offer?

• Who is it for?

• Why should I trust you?

You don’t always need a bigger marketing budget to improve your results.

You need clearer messaging.

Try this quick check:

Look at your website or Instagram bio and ask yourself — would someone who has never heard of your business understand what you do in five seconds or less?

If the answer is no, start there.

Because good marketing isn’t just about being seen.

It’s about being understood.

✨ Need help refining your messaging and creating content that actually connects with your audience?

Visit electricteal.com to learn more about working with us.

03/05/2026

Here's a little peek at some of the content we filmed this week for various projects across Fort Lauderdale.

Is your account missing video content and storytelling? That's what we do best.

Whether you need product photos, headshots, B-Roll, information taking head video, or even the strategy to get you started, we've got content creation services that work well with small businesses.

Nothing converts like video.

Take a look at our services, and let's chat 🥂

Electricteal.com

You don’t need a massive marketing team.You need a smart marketing system.If you’re hands-on in your business but tired ...
03/02/2026

You don’t need a massive marketing team.
You need a smart marketing system.

If you’re hands-on in your business but tired of guessing what to post, when to post, and how to grow — this is for you.

The Digital Marketing Movement Retainer provides structured monthly planning, professional content creation and scheduling, audience growth support, and clear goal tracking.

It’s strategic direction and ex*****on without overextending your resources.

Ready to move with intention? Visit electricteal.com

Your headshot should feel like you.How you show up on your website, LinkedIn, speaker bio, or press feature isn’t just a...
03/01/2026

Your headshot should feel like you.

How you show up on your website, LinkedIn, speaker bio, or press feature isn’t just a box to check. It’s often the first moment someone decides if they feel connected to you.

And connection builds trust.

We create custom headshots that reflect your personality, your energy, and the way you actually show up in your business.

Our Headshot Session includes:

• A 1-hour personalized shoot
• 10 professionally edited images
• Strategic pre-session direction so your photos align with your brand and goals

You run your business.
Your humanity is part of the brand.

Explore all our content packages: electricteal.com

💡 And if you're ready to hire a business strategist who will organize your processes and internal structure, reach out to this featured beauty:

Let's introduce (or reintroduce) your audience to a different side of your business - a side that builds a connection wh...
02/17/2026

Let's introduce (or reintroduce) your audience to a different side of your business - a side that builds a connection while positioning you as an expert in your field. Try out this content planning exercise!

Great for:

• Small Businesses Owners
• Creators
• Makers
• Solopreneurs
• Wellness Business Owners
• CPAs & Bookkeepers
• Branding & Marketing professionals

Ready to book your Content Strategy Session and build in this momentum? 👇

Visit electricteal.com (or tap the link in our Instagram bio for more info or to get started!)

Have you ever heard of the phrase, "Content Numb"?In marketing, if your audience is used to your content looking a certa...
02/16/2026

Have you ever heard of the phrase, "Content Numb"?

In marketing, if your audience is used to your content looking a certain way (the same graphics layout, not enough "real" content, only static graphics, etc.) their brains might begin to mute it.

Where does this happen most often?

In creator accounts where the speaker (talking head) is always talking in the same frame, composition, environment, etc. or in accounts that think their service is too boring to get creative. It even happens restaurants, using either too many event flyers, or just static shots of their food.

Let us clue you in on something extremely important - You can find unique ways to use content and shake it up, no matter your industry or niche!

How can we help?

We sit down with you, take a look at where your marketing is and where it could be! Because refining your strategy is an ongoing evolution, we stay on top of fit with you through monthly meetings, planning out fun topics, informative content, and moments that really tell the story of your business - connecting with your audience so they come back for more.

See it in action with a monthly strategy session, or hire us to help you capture content. When things are stagnant, just stir it up!

Find out about our core services at electricteal.com

We help business owners look their best! Build your library with media assets to personalize your branding and product a...
01/28/2026

We help business owners look their best! Build your library with media assets to personalize your branding and product advertisement, and create authentic connections to your audience.

⛔ No more stock photos
⛔ No more AI
✅ Real content, featuring real humans 👋

We've got you covered.

Check out this shot from a photoshoot we did with badass business owner: owner of .

Content Shoots start at $750 and we can get as creative as you want! Schedule your session with us today: linktr.ee/electricteal or tap the link in our Instagram bio!

📸 Our photo & video department:

smallbusiness smallbusinessowner businessowner smallbusinessowner business southfloridaphotographer coralfeatherstudio

If you're new here, we want to introduce you to our founder, Summer Swinson. She oversees and manages every project, per...
01/27/2026

If you're new here, we want to introduce you to our founder, Summer Swinson. She oversees and manages every project, personally working alongside each of our clients to foster a balance of innovation, collaboration and efficiency. Our team is made up of a network of creative and passionate professionals that we can bring in for added value to any project, but Summer also contributes largely to most of the work we do.

She is passionate about supporting small and local businesses, especially when it comes to those in the industries of: Food, Art, Heath & Wellness, and Community.

Two of her favorite passion projects are:

• Rosé & Hustle: A community of support for women in business that is focused on creating an environment of creativity, collaboration and resources to help female-owned businesses thrive.


• Fort Lauderdale Food Guide: A local guide to restaurants and bars in the Greater Fort Lauderdale. It is focused on connecting the community to local gems, both hidden gems and hot spots and shining a spotlight on the stories behind them.


Interested in learning more about our Creative Agency, projects or Summer? Send us an email at: [email protected]

Now Accepting New Clients (Limited Availability)If you’ve been thinking about finally handing off your social media to s...
08/02/2025

Now Accepting New Clients (Limited Availability)

If you’ve been thinking about finally handing off your social media to someone who gets it — this is your moment. ✨

Electric Teal is opening up a few new client spots for a limited time only. We specialize in helping small businesses show up online with strategy, style, and consistency — so you can focus on what you do best.

Why choose us?
✔ Thoughtful content tailored to your brand
✔ Hands-on support & monthly strategy check-ins
✔ Systems that save you time (and stress)

Interested? Email us at [email protected] before the spots fill up.

Let’s build something magnetic. 🌐

I'm sure a lot of creatives and business owners can relate to the plight. Having our carefully curated grids disrupted w...
01/22/2025

I'm sure a lot of creatives and business owners can relate to the plight. Having our carefully curated grids disrupted with a new aspect ratio has been a nightmare. Years of curating our feed according to the 1:1 ratio (square), some of us since 2011.

What we want is for & to stop ignoring the truckloads of feedback from upset users and give us the proper acknowledgment and compromise for their dedicated users before we see alternatives.

The compromise we seek: Give users the option to choose which aspect ratio their feed grid appears to their audience.

It's a simple solution, they've already acknowledged that they hear the negative feedback, but they're refusing to do anything about it. It. Just take a look at their comment sections on recent posts and you'll see how many people are upset.

If you're in the spot with us, you can repost this meme to your feed and tag Instagram and Adam Mosseri, And you can follow this amazing account I found (not my own account, but someone who is on the same page) .

If you want to know more ways, you can take action to show your disagreement, look at the post previous to this one.

You don't need to take this lying down if it upsets you, they don't need to determine what's best for their audience in every aspect. We have a voice, we've been here for years. Speak up.

No disrespect IG & AM, but this twist on a classic quote from one of my favorite movies, has been in my head for almost a week.

🚨 PSA: Instagram’s Latest Grid Update Sparks Outrage 🚨Instagram is rolling out a major grid change: moving from the belo...
01/17/2025

🚨 PSA: Instagram’s Latest Grid Update Sparks Outrage 🚨

Instagram is rolling out a major grid change: moving from the beloved 1:1 aspect ratio to 4:5. For those who’ve spent years curating their grids (some since 2011!), this feels like a sucker punch. Artists, creators, and businesses rely on the 1:1 format as a cornerstone of their marketing and visual storytelling.

This change disrupts strategies, artistic expression, and years of hard work in perfecting grids. While updates are part of evolving platforms, some things—like the iconic square—should remain sacred.

Already, users are flooding Instagram’s comment section to voice their disapproval, especially since reaching customer service feels impossible. If this update impacts you or you simply don’t agree, here’s how you can speak out:

📱 Shake your phone to report it as a “bug.”
⭐ Leave a review on the app store.
💬 Comment on Instagram’s posts.
📲 Share this post and tag to amplify the message.

Let’s make some noise and let Instagram know the square deserves its space. Together, we can send a strong message to keep what works!

Every client has different needs and we love to experiment with strategies to find the best fit. When it comes to growin...
04/10/2024

Every client has different needs and we love to experiment with strategies to find the best fit. When it comes to growing a new client's foundational audience, we like to test in only organic methods first to test the audience sets. Our strategy is to use organic outreach and engagement techniques (no bots here!) to get their audience above 1000 followers before we start running ads and boosting methods to grow the audience.

This organic method builds an audience that is genuinely interested and beneficial, keeps the engagement balanced with the rest of the metrics and gives us valuable data about how to create ad sets in the future.

This client: grew from 44 when we first took over and then grew over 1200+ within 6 months. No paid ads, no bots, no buying followers, no automation. This organic growth showed us how well the new social content was performing, as well as our in-store methods that we go over with clients.

To date, this account has one of the highest engagement rates of our clients, and steadiest organic growth rate. Not all accounts always grow this quickly without additional paid methods, but we implemented new events, cafe signage, community engagement and more.

Want to talk about growing your audience organically, or how to implement paid methods if your organic reach is hitting a wall? It comes down to your priorities, how niche your business might be and a number of variables, but we love to work with businesses to understand audience growth, what different growth rates means, which indicators to look at for effectiveness indicators and more.

Set up a call with us through electricteal.com

Address

Fort Lauderdale, FL
33301, 33304-33306, 33308-33309, 33312-33313, 33315-33316, 33334, 33394

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