Electrum Branding

10/07/2026

Today, we're celebrating the life and the legacy of Dr. Erwin Vasquez who would have been 81 today. As a physician, community leader, philanthropist and an advocate for the underserved, Dr. Vazquez founded the Light of the World Clinic in 1989.

As a board member of the Clinic, our President Roger D Hicks Hicks (seen here with Clinic President and CEO Sandra Lozano Barry) is proud to report that since opening its doors, the Clinic has provided medical services to more than 266,000 uninsured, low income patients who might otherwise have gone without it.

10/06/2026

October is National Book Month! If you need a recommendation, click the link in the comments for a book that's as funny as it is helpful.

10/02/2026

As a FLoatarama Founder's Club member, Electrum Branding President Roger D Hicks Hicks was thrilled to witness programs that serve LGBTQ youth receive $120,000 in grants last night. Having worked with several of the grantees including Big Brothers Big Sisters of Broward County and SunServe, we have seen firsthand the impact these programs make in our community. Congrats to all the deserving grantees!

10/01/2026

Walt Disney World opened 55 years ago today and provided guests with an exceptional experience for an incredible value. Granted you had to buy a ticket book to ride the rides - but the Haunter Mansion and Space Mountain were well worth it!

What are you doing to provide your customers with an e-ticket experience? Let us know in the comments below or feel free to share your personal Disney World experience.

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09/30/2026

Although it's been around for more than a century, direct mail remains highly effective due to its ability to break through digital fatigue, remain in households for days, and trigger stronger brand recall. Let's leverage the power of direct mail for your brand!
Happy

09/25/2026

Today we're celebrating Dolly Parton who built one of the most recognizable and enduring personal brands in the world. Her ability to combine her exaggerated appearance, Appalachian roots, sincere storytelling, exceptional talent, generous philanthropy, and authenticity was a masterclass in branding.

09/24/2026

This week marks 25 years since our President, Roger D. Hicks, was honored as a winner of the South Florida Business Journal’s Up & Comers Awards! 🏆 Other winners recognized for their leadership, innovation, and excellence included: Michael Daszkal, Neil Solomon, Coty Fournier, Michael Cabrera, Elijah Wooten, Jr., Kelly Kaupas, Holly Krulick, Grant Gravitt, Jr., Julie Silver Zobel, Kenneth Morris, S. Britt Sikes, and Homer "Scooter" Willis IV.

09/22/2026

We’re raising a glass to two incredible years with artist Chris Hartsfield! Thank you, Chris, for trusting Electrum Branding to promote your exceptional talent and your impressive body of work. Like any good brand, Chris has continued to evolve and reinvent his style—from watercolor realism to bold acrylic abstractions to his current atmospheric landscapes that blend abstraction and realism. We invite you to visit https://chrishartsfieldartist.com/ and find your next masterpiece!

09/18/2026

CONGRATULATIONS to Electrum Branding client Resolve Maritime Academy on being designated a 2026 U.S. Maritime Administration - MARAD Center of Excellence for Domestic Maritime Workforce Training and Education by the U.S. Department of Transportation.

To our instructors, staff, and students who built this: this one’s yours. 🔥

Resolve Maritime Academy has officially been designated a 2026 U.S. Maritime Administration (MARAD) MARAD Center of Excellence for Domestic Maritime Workforce Training and Education by the U.S. Department of Transportation.

What that means: the training happening at our Port Everglades campus — fire, damage control, search and rescue, command and control — meets the highest standard in the country. Not our words. Theirs.
More than a fire school. Always has been.

Ready to train where the standard is set? Link in bio to explore our courses.

09/17/2026

Happy - In 2016, Electrum Branding was invited to participate in rebranding Tradewinds Park to emphasize the park's equestrian and farm programs. Unfortunately, plans to rebrand the larger north equestrian and farm project got delayed, reworked and ultimately terminated. If you were a voting member of the committee, which logo would you pick? Let us know in the comments below.