Virtual Fundamentals

Virtual Fundamentals Internet marketing specialist and small business coach providing tips on internet marketing strategies and techniques. www.virtualfundamentals.com

The Internet changed everything... from how we pay our bills, buy stuff, get information and even find love. The impact on small business marketing has also been significant. Instead of paying a media company (newspaper, yellow pages, radio, tv, etc.) to put our message in front of THEIR audience (old school advertising), we can build our own audience via websites, social media, e-newsletters, blo

gs, and videos. This new opportunity currently has a low cost of entry in terms of fees but it is incredibly time consuming. In addition, there is a learning curve and many small businesses just get frustrated. This new version of marketing is here to stay and businesses looking for growth need to jump on board. I'd like to help you establish internet marketing strategies and techniques that are manageable over time and produce a good ROI.

Mark your calendars
08/08/2018

Mark your calendars

Creating good content takes time. Make sure to distribute it widely. Read more:
07/19/2018

Creating good content takes time. Make sure to distribute it widely. Read more:

Discover how to repurpose one video into content that can populate your blog, podcast, and multiple social channels.

Always fun to present at women's networking events. Last month I presented on Perfecting Your Elevator Pitch. @ Bubbles ...
07/10/2018

Always fun to present at women's networking events. Last month I presented on Perfecting Your Elevator Pitch. @ Bubbles & Biz. Learn about their next gathering (tomorrow night.)

Join us at this session of this women’s networking series – Bubbles & Biz. The goal is to bring women together for networking to increase their sales and/or client base. Meet new friends while expanding your contact list on the 2nd and 4th Wednesday of each month as you enjoy a stress-free happy...

Here are some good tips when listing your prices on your website.
06/04/2018

Here are some good tips when listing your prices on your website.

Get the top pricing page tips for your business to get more sales and generate more profits

Email marketing is the most reasonably priced and efficient methods to stay in touch with your contacts. I had never tho...
05/03/2018

Email marketing is the most reasonably priced and efficient methods to stay in touch with your contacts. I had never thought that making it attractive is actually less likely to get clicks on the call to action in the email than a simple text email. Read the research.

In this blog, we’ll explore whether HTML or Text emails are more effective.

05/03/2018

I'll be a presenter at the Broward and Beyond Business Conference tomorrow at the Signature Grand. If you are attending, please stop by and say Hi. They have reached registration capacity, so it should be a nice size crowd.

I'll be doing a workshop on Google AdWords at a free digital marketing conference from SCORE at Nova on Saturday, Jan 27...
01/19/2018

I'll be doing a workshop on Google AdWords at a free digital marketing conference from SCORE at Nova on Saturday, Jan 27.

FORT LAUDERDALE – Broward SCORE (Broward.SCORE.org), an all-volunteer nonprofit that provides low-cost workshops for small business and free business mentoring, will host Digital Online Marketing Strategies for Your Business on Saturday, Jan. 27 at Nova Southeastern University’s Alvin Sherman Li...

Ready to make that jump to becoming a small business owner in 2018. If so, this program for YOU
01/08/2018

Ready to make that jump to becoming a small business owner in 2018. If so, this program for YOU

I hope the holiday season will give you less email and hopefully some time to read. If so, here is a list recommended by...
12/20/2017

I hope the holiday season will give you less email and hopefully some time to read. If so, here is a list recommended by Fast Company (My FAVORITE magazine.)

From rebuilding Microsoft to fighting for change in Silicon Valley, here are some noteworthy reads from 2017.

I've been managing Google AdWords campaigns since 2015. For most of these clients, the results have been very positive. ...
12/18/2017

I've been managing Google AdWords campaigns since 2015. For most of these clients, the results have been very positive. Maybe 2018 is the year for you to try AdWords to grow your business.

People are searching for your products or services on line and most use Google Search to find them. 91% of US consumers use the internet to look for local goods and services (Verisign 2015 U.S. online survey) Most businesses want to rank high in the organic (free) listings. This necessitates good SE...

When sending emails to your subscriber base, the first hurdle is getting the email opened.  Here is good advice about Su...
12/12/2017

When sending emails to your subscriber base, the first hurdle is getting the email opened. Here is good advice about Subject Lines that have been successful and why.

Want to write better email subject lines? Here are the top 10 best performing emails of 2017 from Social Triggers.

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