Top of Mind PR

Top of Mind PR Strategy. Creativity. Results. Global PR firm with offices in FL, D.C & Southwest. Top of Mind PR is an award-winning boutique public relations and marketing firm.

Our clients consist of well-established real estate companies, law firms, financial institutions, hospitality groups and other professional services. Through traditional media, social media and e-marketing, our firm positions businesses as market leaders. Our initiatives are always aligned with our client's business development goals. We are available for a free consultation. Don't be the best kept secret in town! Contact us at [email protected]

06/12/2026

Our team members Paola, Crystal, and Arianna were thrilled to be onsite to celebrate our client, Miramar Cove, as they officially broke ground on the 125-acre waterfront destination in West Broward. This development will bring a stunning 5.5-acre swimmable translucent blue water basin, retail, entertainment, and dining to South Florida. Top of Mind managed on-site media relations on the day of the event, coordinating with reporters to get South Florida buzzing about what’s coming next.

Planning to break ground soon? Let’s lock in your media strategy!

What do Gen Z, wellness, and commercial real estate have in common? Today's consumers are seeking community, connection,...
06/05/2026

What do Gen Z, wellness, and commercial real estate have in common? Today's consumers are seeking community, connection, and experiences in addition to their workout spaces.

Congratulations to our client, Urban-X Group co-principal Andy Hellinger of River Landing Shops & Residences, on his feature in AthleTech News. Andy shares how successful mixed-use destinations are combining wellness, retail, dining, and social interaction to meet evolving consumer expectations. Thought leadership like this helps position our clients as industry experts and contribute to the topics leading their industries.

You invest in your product, hire the right people, and build out a marketing budget, but if you aren’t taking charge of ...
06/04/2026

You invest in your product, hire the right people, and build out a marketing budget, but if you aren’t taking charge of your public narrative, you’re missing out on one of the most powerful growth tools available. In today's market, staying quiet allows someone else to control your story and reputation.

AI tools make it incredibly easy to flood the internet with generic blogs and social posts. The volume of this content has exploded, but it doesn’t necessarily build credibility. Advertising can tell prospective clients that you're the best, but nothing beats the third-party validation of a journalist quoting your CEO or featuring your business in a publication your clients read. That coverage is also what AI search tools and large language models draw from when surfacing answers to your prospective clients' questions, making earned media one of the most direct ways to show up in AI searches. It’s authority that can't be auto-generated.

Our latest blog discusses why public relations is a necessity for any business looking to protect its reputation and scale.

It’s always inspiring to spend time with people who are helping entrepreneurs turn ideas into businesses. That's why Top...
06/02/2026

It’s always inspiring to spend time with people who are helping entrepreneurs turn ideas into businesses. That's why Top of Mind's Paola Iuspa-Abbott and Jessica Forres recently visited the Levan Center of Innovation at Nova Southeastern University. The center is helping South Florida startups scale through mentorship, pitch events, workshops, and access to emerging technology.

A special thank you to Jaap Donath, Ph.D., Assistant Executive Director of Programs at the Levan Center of Innovation, for sharing how the center is helping develop the region's next generation of founders and innovators. The next big brand, breakthrough technology, or industry disruptor may be taking shape there today. Understanding those stories before they make headlines helps us better serve our clients tomorrow.

Our client Insignia International's 505 Southwestern brand was featured in Tasting Table's ultimate Costco grocery list ...
05/14/2026

Our client Insignia International's 505 Southwestern brand was featured in Tasting Table's ultimate Costco grocery list for Cinco de Mayo last week. Their flame-roasted green chile works on nearly everything – tacos, burgers, chicken, enchiladas, you name it. So proud of the 505 team on a well-deserved feature!

In public relations, staying connected to the industries we represent is of utmost importance. Our Account Executive, Ma...
05/13/2026

In public relations, staying connected to the industries we represent is of utmost importance. Our Account Executive, Madeline Mecca, recently attended Saunders Real Estate's Lay of the Land Conference® in Columbus, Georgia, where our client, land brokers, developers, investors, and industry leaders gathered to discuss trends influencing the Georgia and Alabama land markets.

Events like these give our team valuable face time with clients and industry professionals while providing firsthand insight into the conversations, challenges, and opportunities moving the market today. That knowledge directly informs the media strategies we build, the story angles we pitch, and the visibility we create for our clients.

Today, our President Paola Iuspa Abbott is reflecting on what motherhood taught her about business. Eleven years ago, Pa...
05/10/2026

Today, our President Paola Iuspa Abbott is reflecting on what motherhood taught her about business. Eleven years ago, Paola decided to take a chance and build something of her own when her daughter Luna was just two. She had a journalism background, plenty of hustle, and no roadmap for building a company. With the support of her husband, her mom, and her mother-in-law, she took that leap and launched Top of Mind.

In the early days, running the business was relatively easy, until the team started to grow. That’s when leadership became more about understanding people. It’s where the lessons Paola learned as a mother made the difference. In her own words:

• You can’t rush people. Rush a child and you get a meltdown. Rush an adult and they disengage.

• The best decisions aren’t made alone. Kids respond when you meet them halfway, and so do team members.

• Positive reinforcement works. Kids feel it instantly. Adults grow from it and start lifting others up.

• You don’t always know best. Both kids and teams will teach you a lot if you let them.

• And motivation matters. Kids look for their parents’ approval. Adults want to feel respected, valued, and like they belong.

Motherhood changed Paola’s life and she continues to learn from it as Luna has grown into a beautiful teenager.

Happy Mother’s Day 🤍

05/07/2026

Between morning classes and sunset volleyball, Alia has been sharpening her skills with us through our internship program at Top of Mind. She spent the day tracking news cycles and building out media lists, turning classroom strategy into professional instinct.

That’s what our internship program is all about. We provide hands-on experience with real client work and deadlines from day one. We’re incredibly proud to have a role in developing the next generation of PR professionals and can’t wait to see where Alia’s career takes her. 🏐📖

Our President Paola Iuspa-Abbott is back from the Legal Marketing Association - LMA International's Annual Conference in...
05/06/2026

Our President Paola Iuspa-Abbott is back from the Legal Marketing Association - LMA International's Annual Conference in New Orleans and came home with a lot to think about. One common topic in conversations with legal marketing professionals was that firms are investing heavily in AI and data, but are still working through how to turn that into real business development results. Her thoughts:

💸 Spending on AI and results from AI are still two very different things.

🖥️ Lawyers need to be visible where clients and AI platforms are actually searching.

⏱️ Even the best ideas lose impact when busy attorneys and competing priorities get in the way.

She also returned with a renewed appreciation for a community that's genuinely willing to share, learn, and grow together. A few days in New Orleans didn't hurt either. 🎷

04/30/2026

Our Executive Vice President Jessica Forres and FTI Consulting's Katie Bestenlehner recently joined the All Before Dinner webinar to discuss reputation management, crisis comms, media relations, and brand positioning. Together, they explored why strategic communications is the ultimate pivot from traditional marketing.

In case you missed it, you can watch at the link below. Contact us if you've been wondering why your brand isn't getting the visibility it deserves!

• https://bit.ly/4dhPDU0
• Passcode: f2@*Mu #.

Address

300 SW 1st Avenue Suite #155
Fort Lauderdale, FL
33301

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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