06/10/2026
78% of customers buy from the first business to respond. Not the cheapest. Not the biggest. The one who picks up the phone first.
And it gets worse if you wait. Businesses that respond within 5 minutes are 100 times more likely to make contact than those that wait just 30 minutes.
After 5 minutes, lead conversion drops by 10x.
So what's the average response time for most businesses? Over 42 hours. That's not a typo. Hours, not minutes.
A fast response tells a homeowner: this business is professional, reliable, and actually wants my job.
A slow response? They'll never tell you they moved on. They just will.
Speed is no longer a nice-to-have. It's the whole game.
Send a message to learn more