Growth Keys

Growth Keys Growth Keys helps business owners cut through marketing noise and run a system that actually works.

We align brand, marketing, sales, and vendors into one clear, accountable machine—so you can stop guessing and trust what’s happening.

Feeling incredibly honored to bring home several ADDYs this year from the American Advertising Federation Fort Wayne 202...
03/02/2026

Feeling incredibly honored to bring home several ADDYs this year from the American Advertising Federation Fort Wayne 2026 competition.

Especially considering the level of competition across Indiana.

Our work was judged against agencies from across Indiana including Indy, by judges across the US including the owner of a very reputable agency out of NY.

It’s a huge honor to receive not only the gold awards, but even judges choice and best of show!

We’re celebrating over here for sure. It’s a sign that the heart we put into our work is noticed by some of the elite in our industry.

We look forward to competing more in the future, and to continue to deliver our best for our clients.

Winnings:

Grow With CoLab website - Marketing Colab
- Gold ADDY
- Judges Choice ADDY
- Best Of Show ADDY

Brimstone Brand Identity
- Gold ADDY

Fort Wayne Door & Dock B2 sales sheet
- Bronze award

02/12/2026

New name. Same mission. Bigger promise.

When we started as Creative Cat, the focus was simple: help small businesses show up better with sharper creative and smarter campaigns.

Over time, working alongside owners, we realized something important:

You don’t just need “better marketing.”
You need someone to own the whole system behind it.

• The strategy.
• The brand.
• The lead gen.
• The sales follow-up.
• The frameworks and automations that keep it all running.

That’s what this next chapter is about.

We’re officially retiring Creative Cat and stepping into Growth Keys™ — a brand that better represents how we show up and what we’re really here to unlock for SMBs:

Marketing that’s accountable, not mysterious

Sales support that doesn’t leave leads on the floor

Brand development that’s tied to pipeline, culture, and processes.

Systems, frameworks, and automations built for scale

This new logo is more than a fresh coat of paint.

It’s our commitment to helping business owners finally feel like their marketing, sales, and brand are working together as one well-oiled machine.

Your business, finally unlocked.

Thank you to everyone who’s been part of the Creative Cat chapter.
We’re just getting started with Growth Keys™.

Much more to come.

02/07/2026

Don’t overthink it—most companies are losing money on something this simple.

Everyone talks about “more leads”…

But here’s what the numbers actually say:

• 44% of salespeople give up after one follow-up
• 92% quit by follow-up #4
• Yet ~80% of sales happen after 5–12 touches

So if your team isn’t at least hitting 5 follow-up attempts…

You’re just walking away before the sale was ever going to happen.

👉 Action step for this week:

Pick ONE offer. For every new lead, commit to 5 touches in 10 days (calls, texts, emails). Track how many extra conversations and closed jobs that creates.

You don’t always need more leads.
You need more chances to win the ones you already have.

02/03/2026

The First Thing to Fix When Everything Feels Broken.

Why more leads won’t fix your pipeline problem.

If sales and marketing aren’t aligned, more leads just create more frustration:
• Sales says leads are bad
• Marketing says sales isn’t following up
• Owner is stuck in the middle

The fix isn’t volume—it’s alignment and ownership.

02/03/2026

This isn’t a change made on a whim.

It’s the result of growth, learning, and a clearer understanding of how we can best support the people we work with.

Our new brand more accurately reflects what we do today, what we stand for, and the level of care and intention we bring to our work.

What’s not changing is what matters most.

Our values, our commitment to results, and the relationships we’ve built remain exactly the same.

You’ll still be working with the same team, receiving the same (or better) level of service—just under a brand that better represents who we’ve become.

02/02/2026

this is how creativity dies

When we stop leading

And let AI think for us

> kill creative
> process terminated

Creative cat is done

content → content → content  idea → template → clone  hook → remix → scroll  a copy.  of a copy.  of a copy.
01/30/2026

content → content → content
idea → template → clone
hook → remix → scroll

a copy.
of a copy.
of a copy.

stop the scroll  grab attention  make it pop  boost engagement  get views  stop the scroll  stop the scroll  scroll  scr...
01/30/2026

stop the scroll
grab attention
make it pop
boost engagement
get views
stop the scroll
stop the scroll
scroll
scroll

optimize  automate  scale  optimize  automate  scale  optiscale  automate  scale
01/29/2026

optimize
automate
scale
optimize
automate
scale
optiscale
automate
scale

hook  story  offer  hook  story  offer  hook  story  offer  hook  story  offer
01/29/2026

hook
story
offer
hook
story
offer
hook
story
offer
hook
story
offer

we tried to shut it down  it didn’t like that...
01/29/2026

we tried to shut it down
it didn’t like that...

Address

124 W Wayne Street STE 213
Fort Wayne, IN
46802

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