Social Factor

Name: Social Factor
Address: 1227 W Magnolia Avenue No. 300, Fort Worth, TX, 76104, US
Telephone: +18177082500
Price range: $$

From Digital Chaos To Human Connection
We make social spaces more valuable for brands, networks, audiences – everyone. Turn Digital Chaos into Human Connection

Our people, processes, and platform expertise are here to help you connect.

06/19/2026

Today, we recognize Juneteenth, a day of reflection, remembrance, and celebration of freedom.

As a Texas-founded company, we're proud to give our team time to observe the day and reflect on its significance in our nation's history.

Happy Juneteenth.

$The average enterprise social team invests heavily in technology. The problem? Many organizations only use a fraction of...$

06/17/2026

The average enterprise social team invests heavily in technology. The problem? Many organizations only use a fraction of what their platforms are capable of.

Whether it's low adoption, disconnected workflows, inconsistent reporting, or simply choosing the wrong platform for your needs, technology alone doesn't guarantee results.

At Social Factor, we're platform agnostic. We work across solutions like Sprinklr, Meltwater, Emplifi, Brandwatch, Sprout Social, and more to help brands optimize their social operations, improve adoption, and maximize ROI.

Because the goal isn't to have the most tools. The goal is to make your tools work for you.

Swipe through to learn more.

06/15/2026

Engaging content only makes an impact if the systems behind it are working efficiently.

Many brands focus heavily on campaigns and creative, but neglect the operational foundations that keep social media running smoothly, such as

• Community management and moderation
• Response workflows
• Reporting and insights
• Governance and escalation processes

When these areas are underdeveloped, teams face challenges keeping up the pace with engagement, risks become harder to manage, and opportunities to build stronger customer relationships can become fleeting.

A solution? Our Social Operations Scorecard is a quick, 3-minute assessment designed to help brands evaluate the strength of their social operations and identify areas that need improvement.

Measure what matters. Take the audit today and receive instant, personalized results: https://scorecard.socialfactor.com/

06/11/2026

Understanding the fan’s journey has never been more important. Sports organizations and brands have more opportunities than ever to reach, engage, and connect with fans from all around the world.

The real challenge begins online once the fans start engaging. Every spike in attention creates a spike in responsibility, making real-time moderation more critical than ever.

From managing conversations as they unfold to fostering meaningful fan connections, community management is the competitive advantage in .

Want to learn more about how your brand can score a W in today’s fast-moving, multi-screen sports landscape?

Read more here ➡️ https://socialfactor.com/blog/social-media/from-attention-to-engagement-the-sports-marketing-playbook/

06/04/2026

As social programs scale, so does complexity. More teams. More agencies. More stakeholders. More platforms.

Without governance, even the strongest social strategies can struggle to stay aligned.

We helped a leading automotive manufacturer build a centralized Social Media Center of Excellence, bringing structure, security, and scalability to a rapidly growing social ecosystem.

The outcome:
🔒 700+ account permissions secured
⏱️ 4,700+ workdays saved
💰 $1.4M+ in first-year savings

Governance isn't about slowing teams down. It's about helping them move faster with confidence.

Swipe through the case study or visit https://socialfactor.com/services/social-media-governance/ to learn more.

05/28/2026

The best partnerships are built on a foundation of trust, collaboration, and reliable results.

We value our collaborations with brands that prioritize innovation and strategic thinking and are proud when they share feedback like this:

05/26/2026

Community moderators are increasingly becoming the essential bridge between AI and authenticity. AI may help identify trends, flag sentiment shifts, and prioritize responses, but moderators are needed to provide the emotional intelligence, cultural awareness, and human connection that audiences crave.

From managing conversations during viral moments to building trust through thoughtful interactions, moderators ensure brands feel present rather than programmed. The most effective model is not automation versus human, it’s a collaborative system where each plays a distinct role.

Learn more about how AI is being used in community management here:
https://socialfactor.com/blog/ai-new-tech/ai-in-social-media-marketing-scaling-engagement-without-losing-authenticity/

05/18/2026

Sunday marked 10 years of Scott Parker at Social Factor. 🎉

Scott joined the company in 2016 as an Account Director, quickly rose to VP of Client Success in 2017, and became CEO in 2018. With more than two decades of experience in the marketing and advertising industry dating back to 2003, Scott has helped shape Social Factor into the company it is today through his leadership, vision, and deep understanding of client and audience engagement.

His ability to bring people together, motivate teams, and navigate fast-moving moments has played a huge role in our growth and culture. Whether supporting clients, leading strategy, or pushing innovation forward, Scott consistently leads with authenticity, kindness, and energy.

We’re incredibly grateful for everything he’s done for Social Factor over the past decade and excited for what’s ahead.

Happy 10 years, Scott, and thank you for being the captain who keeps us moving forward.

05/13/2026

Brands often place great focus on content and campaigns, but overlook the systems behind the scenes that keep social running efficiently.

This includes:
• Moderation
• Community management
• Reporting and insights
• Response workflows
• Governance and escalation processes

When these pieces aren't optimized, engagement slows down, risks increase, and prime opportunities are overlooked. To help brands quickly understand how their social ecosystem is performing, we built a Social Operations Scorecard.

Take the 3-minute audit and get instant, personalized results: https://na2.hubs.ly/H04bLXM0

Address

1227 W Magnolia Avenue No. 300
Fort Worth, TX
76104

Telephone

+18177082500

Website

https://socialfactor.com/

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