Choice Media & Communications

Choice Media & Communications At Choice Media and Communications, we specialize in turning established brands into elite industry leaders.

Using our expertise in brand growth strategy, high-impact publicity, and on-trend digital marketing—we'll help you step fully into the spotlight. The Choice Promise
By entrusting us with your media and communication goals, you can expect: regular communication from our team, accountability to our commitments, enthusiasm for your business and and unrelenting passion for delivering results for you. Founded in 2014, Choice is a boutique media and communications business dedicated to providing clients in the entertainment and lifestyle space with quality public relations. With more than two decades of high-level professional communications experience across varying industries and with many of today’s tastemakers and thought leaders, Heather Adams created a public relations business marked with warmth and enthusiasm, strategic development, clear communication, detailed execution and thorough reporting. Together, the Choice team has worked with a range of high-profile clients and organizations including Caroline Kennedy, Naomi Judd, Candace Bushnell, Steve Martin, Olympian David Boudia, George Carlin, Julie Andrews, Maria Shriver, Lisa Ling, Teri Hatcher, Rick Warren, Billy Graham, Robin McGraw, President Jimmy Carter, Max Lucado, Marcus Buckingham, John Maxwell, Dave Ramsey, Chick-fil-A Senior Executive Dee Ann Turner, Lynne Spears, Jen Hatmaker, Emily Ley, Jennie Allen, The Bachelor Sean Lowe, Indianapolis Colts Head Coach Chuck Pagano, Rachel Macy Stafford, Ann Voskamp, the Johnny Cash family, WWE Superstar Shawn Michaels, TNT “Inside the NBA” Host Ernie Johnson, Jr., Ed Thomas Family (ESPY Arthur Ashe Recipients), and Glamour magazine, among others. Additionally, they have helped launch more than 75 New York Times bestsellers, crafted publicity campaigns that played across all of today’s major national media outlets and served integral corporate communications roles at top entertainment companies. At Choice, clients are guaranteed work delivered with passion, industry savvy, and a personal touch. In a world of endless options, they hope you choose to partner with them for your communication needs and overarching business goals.

Early bird pricing for the Virtual Choice Summit ends September 30 and we do not want you to miss it.On October 21st sev...
09/18/2026

Early bird pricing for the Virtual Choice Summit ends September 30 and we do not want you to miss it.

On October 21st seven women, including Heather, are gathering virtually for four hours to have the conversations that most rooms never make space for.

Not how to grow faster or scale louder. But who you are underneath everything you have built, what you actually want, and how to become known without losing yourself in the process.

No frameworks. No seven figure promises. Just real women telling the truth about what it actually looks like to build something meaningful and stay whole while doing it.

Your ticket includes four hours of live conversation, seven featured speakers, intimate breakout rooms, a Becoming Known Reflection Guide, and replay access if life happens that day.

General admission is $299. Early bird is $249 with code EARLY50 at checkout through September 30.
Wherever you are is close enough.

Comment KNOWN and we will send you the link to save your seat. 🤍

The wait is over. We are so honored to introduce the seven women taking the stage at Becoming Known, Without Losing Your...
09/16/2026

The wait is over. We are so honored to introduce the seven women taking the stage at Becoming Known, Without Losing Yourself. 🎤

Our first ever virtual Choice Summit on October 21st.
Each of these women has built something real. And each one is bringing her honest story to the room. What she has built. What it cost. What she has learned about becoming known while staying true to who she is.

Here are a few fun facts about the powerhouses joining us:

Heather Adams HEATHER DIXON ADAMS | THE RED LIP LIFE — Our founder & CEO, creator of The Red Lip Life on Substack, and the woman who has helped launch 150+ New York Times bestsellers over the past 25+ years.

Beth McCord Beth McCord | Trains Enneagram Coaches — Bestselling Enneagram author, founder of Your Enneagram Coach, and creator of a global movement that has trained 3,000+ coaches in 30+ countries.

Lora Grabow, LMSW Lora Grabow, LMSW — Therapist and creator of Headwork, a framework built from 20+ years of clinical work helping people build lives they are not fighting against.

Kalin Sheick Kalin Sheick | Florist, Happiness Curator & Public Speaker 🌸 📍 — Founder of Sweetwater, a seven figure floral company, plus The Lucky Girl brand and a top storytelling podcast. A masterclass in redefining success on your own terms.

Elaine Turner Elaine Turner | Founder — Fashion designer turned worthiness advocate. Author of Breaking the Glass Slipper. She helps women define worth on their own terms.

Aleya Harris Speaker, Strategic Storytelling Consultant, Bestselling Author — TEDx speaker, bestselling author of Spark the Stage, and CEO of The Evolution Collective. Her framework is built around one powerful idea: your story is the strategy.

Jeanne Hartfield Jeanne Hartfield | Pastor•Speaker•Spiritual Mentor — Ordained pastor, founder of Cultivating Sanctuary, and creator of the Reservoir Mindset. She helps women build lives that do not run them dry.

Seven women. Four questions. One afternoon that could change how you think about what you are building.

Stay tuned as we introduce you to each speaker and dive deeper into their sessions all month long.

Comment KNOWN below and we will send you the link to reserve your seat. Early bird pricing ends September 30th.

I was one signature away from selling Choice and disappearing into someone else’s org chart.Not because the business was...
09/11/2026

I was one signature away from selling Choice and disappearing into someone else’s org chart.

Not because the business was failing. It was working almost too well, doubling year over year. But the more successful I became, the more of myself I was losing in the process of building it.

The fragile season, as I called it, was not just about growth outpacing me. It was about being handed a map to my own success that required me to erase most of myself to follow it.

I never told the whole story. Until now.

Swipe through for the highlights from the most honest thing I have written yet over on The Red Lip Life. And if something in it sounds familiar, if you have ever felt like the life you built is one you have gotten very good at managing rather than actually living, October 21st is the room I built for exactly that moment.

Becoming Known Without Losing Yourself. Four hours. Virtual. October 21st.

Early bird tickets are $249 with code EARLY50 through September 30.

Comment KNOWN and we will send you the link to save your seat.

Today we pause.On this day, our country changed forever. We remember the lives lost, the families forever altered, and t...
09/11/2026

Today we pause.

On this day, our country changed forever. We remember the lives lost, the families forever altered, and the first responders who ran toward what others ran from.

We are grateful for every man and woman who has served and sacrificed to protect the freedoms we build our lives and our businesses on every day.

May we never forget. 🇺🇸

Becoming known does not mean becoming someone else.And yet somewhere along the way, so many of the women we work with ha...
09/09/2026

Becoming known does not mean becoming someone else.

And yet somewhere along the way, so many of the women we work with have found themselves doing exactly that. Shrinking their story to fit a niche. Cutting pieces of themselves away to make it easier for other people to describe them. Building something impressive that no longer feels like theirs.

On October 21st we are gathering virtually for an afternoon that asks a different kind of question. Not how do you grow faster. Not how do you make more money. But who are you underneath everything you have built, what do you actually want, and how do you become known without losing yourself in the process.

Four hours. Seven women. Real stories. The conversations that actually matter.

Early bird tickets are $249 with code EARLY50 through September 30.

Comment KNOWN and we will send you the link to save your seat.

09/03/2026

Let this be your sign to book the team trip🌴

More to come soon 👀

09/01/2026

Four months left of 2026. That is still a lot of runway. But only if you use it with intention.

Here is what we think every founder, author, and brand builder should be focused on right now.

Get your messaging right before Q4 gets loud. The end of the year is one of the most competitive times for attention. If your message is not clear before October it will get buried.

Build your media relationships before you need them. Journalists and podcast hosts plan weeks and months in advance. If you want Q4 placements the pitching needs to happen now.

Start planning your January launch today. If you have a book, a program, or an offer launching in early 2027 the groundwork gets laid in Q4. The brands that launch strong in January started building in September.
Four months is enough time to change everything. But only if you start now.

Ready to map out your Q4 strategy? Comment CALL and let’s build it together.

The best ideas do not always happen at a desk.Sometimes they happen somewhere warmer, with a better view and the right w...
08/26/2026

The best ideas do not always happen at a desk.

Sometimes they happen somewhere warmer, with a better view and the right women around the table. Last week our team headed to Mexico to celebrate what has been the best six months in Choice history. And we wanted to do it the right way.

Every woman on this team played a part in that. The pitches, the placements, the late nights, the client wins, the moments no one sees but all of them show up for. This trip was for them.

We are so proud of what we have built together and even more excited about what is coming. The rest of 2026 has some incredible things in store and we cannot wait to share them with you.

Here is to the best being ahead of us. 🥂

08/19/2026

The Choice Chicas group chat made it out of the chat and into Mexico 🇲🇽

08/17/2026

Prepare to be sick of us! 🇲🇽⭐️

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Franklin, TN
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