12/03/2025
Welcome to Growth Loom 👋
I'm Michael, founder of Cocan Media—a fractional CMO service where I've spent 14 years managing over $100M in ad spend for growth-stage DTC brands.
But Growth Loom? This started differently.
A few years ago, my brother was running his electrical contractor business and didn't have any online presence, he needed the works. Then after reaching out to other contractor friends I realized they miss A LOT of opportunities because they have no systems in place. Calls going to voicemail. No follow-up system. Zero reviews. The usual stuff that bleeds revenue.
They didn't need a $5K/month agency or a $400K franchise system. He just needed the basics done RIGHT.
So I built it for them.
And then I realized: they're not alone.
Thousands of contractors and local business owners are incredible at what they do—but they're drowning in marketing they don't have time to figure out.
They don't need more complexity. They need simple, professional systems that just work.
That's why Growth Loom exists.
My goal is simple: Take marketing OFF your plate so you can focus on what you actually do best.
✅ Professional systems (AI call capture, automated reviews, unified inbox)
✅ Set-it-and-forget-it automation
✅ Affordable pricing ($297/mo - not $5K/month agency fees)
✅ YOU stay in control of your business, leads, and opportunities
No contracts. No setup fees. Just the systems you need to compete without the headache.
This page is where I'll share:
- Real marketing strategies that work (without the fluff)
- Behind-the-scenes of what's working for our clients
- How to stop losing money to preventable mistakes
- Systems thinking that simplifies everything
If you're tired of marketing feeling complicated and expensive, you're in the right place.
Drop a comment and tell me:
- What business are you in?
- What's the biggest marketing headache you're dealing with right now?
Let's make this simple.
-Michael Cocan
Founder, Growth Loom & Cocan Media
