The Hyphen Team

The Hyphen Team HYPHEN. Crafting bold campaigns and lasting relationships for 30+ years. Formerly JP Marketing.

JP Marketing has intentionally created a business model to study and service the marketing and advertising needs of family-owned businesses that share our core values. Our services include:
- strategic planning
- consumer research
- media buying
- social media & PR
- brand identity
- graphic design
- audio & video commercial production
- web design & development

We are committed to supporting the

efforts of family-owned businesses because, to date, no one has systematically addressed that unique strengths and opportunities of family-owned businesses which are the fabric of our communities and generate half of our nation's economy.

We hid HYPHENs all over this piece. ➖ Literally. From strategist-chefs to designer-rockstars, every image hybrid is a co...
03/11/2026

We hid HYPHENs all over this piece. ➖ Literally. From strategist-chefs to designer-rockstars, every image hybrid is a connection between ideas, people, and the things that make our team what it is. 🎸

Think you can count them all? Watch the BTS video and submit your guess for a chance to win a $25 Amazon gift card. Link in bio. 👀

11/13/2025

Nearly a year after rebranding to HYPHEN, we’re excited to be featured in The Business Journal’s article, “The Art of the Rebrand”. ➖ This piece highlights how local brands are reinventing themselves and showcases our journey from JP Marketing to a new identity built on connection, creativity, and cultural intelligence. 🔍
Read the full story through the link in our bio! 🔗

Media mastermind AND ravioli expert? Say less! ✨ HYPHEN is thrilled to welcome Andrea Salvio, a media buyer with over 25...
11/11/2025

Media mastermind AND ravioli expert? Say less! ✨ HYPHEN is thrilled to welcome Andrea Salvio, a media buyer with over 25 years of experience, to our team 🖤 Read more about Andrea at the link in our bio! 🍝

09/10/2025

BBQ + fishing in Fresno County!? Only at Fresno Ag! 🔥🐟 This summer, Fresno Ag Hardware became the ONLY brick-and-mortar store to carry Catch America’s guide designed lures. Fresno Ag brought the flavor, Catch America brought the fishing know-how… and we brought the party! 🎉

09/04/2025

We've been nominated for Best Marketing Agency and Best Woman-Owned Business for the 2025 Best of Central Valley Business Awards! ➖ Voting is open NOW through October 31. Vote for your Central Valley favorites here: https://www.surveymonkey.com/r/7MRLCCM 🌟

08/14/2025

Just a snippet into our newest campaign with Crafton Hills College! ✂️ This project was a true testament to our power value of Craftsmanship. Who wants to see the final product? 😏

Address

677 W. Palmdom Drive STE 101
Fresno, CA
93704

Opening Hours

Monday 8:30am - 5pm
Tuesday 8:30am - 5pm
Wednesday 8:30am - 5pm
Thursday 8:30am - 5pm
Friday 8:30am - 5pm

Telephone

(559) 438-2180

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