JCS Marketing Inc.

JCS Marketing Inc. JCS Marketing Inc. is a full service agriculture marketing firm operating in the heart of the San Joaquin Valley.

MyAgLife, powered by JCS Marketing, provides in-depth news, education, and insights for California’s specialty crop growers, ag professionals, and industry leaders through podcasts, videos, and digital media. Our goal is to provide resources to growers and ag professionals while supporting the needs of business and affiliates that serve the industry. We do this through our trade shows and our two

leading publications, West Coast Nut (wcngg.com) and Progressive Crop Consultant (progressivecrop.com).

The Crop Consultant Conference honors four every year: Titan of the Year, Researcher of the Year, PCA of the Year, and C...
09/10/2026

The Crop Consultant Conference honors four every year: Titan of the Year, Researcher of the Year, PCA of the Year, and CCA of the Year. The winners are announced at Thursday's luncheon.

While you're there: 46.5 DPR hours with the online library, your full 4.0-hour Laws and Regs requirement, and up to 69.5 CCA CEUs. One registration, $345, and both days are included.

September 23-24, Visalia Convention Center.
jcsmarketinginc.com/ccc-attendees

The speakers are announced. Now it’s time to plan your day.Join us September 22 at the Visalia Convention Center for the...
09/09/2026

The speakers are announced. Now it’s time to plan your day.

Join us September 22 at the Visalia Convention Center for the 2026 Agri-Marketing Summit: eight sessions on buyer trust, digital marketing, events, AI, and business growth for companies serving California agriculture.

$150 includes all sessions, lunch, and the networking mixer.

Explore the agenda and register: https://jcsmarketinginc.com/ams-attendees/

State Water Board's revised draft for Sites Reservoir would allow diversions up to 986,000 acre-feet per year from the S...
09/08/2026

State Water Board's revised draft for Sites Reservoir would allow diversions up to 986,000 acre-feet per year from the Sacramento River. Final comments due Oct. 5, board vote set for Nov. 4.

🎙️ New on the MyAgLife Podcast: New Tools for a Changing Pest Management LandscapeAs we count down to the 2026 Crop Cons...
09/04/2026

🎙️ New on the MyAgLife Podcast: New Tools for a Changing Pest Management Landscape

As we count down to the 2026 Crop Consultant Conference, Fred Nichols of Huma and Nic Steeneken of AgroSpheres join us to talk about two evolving areas of pest management: in-season approaches to nematode pressure and the next generation of biological crop protection.

Listen to MyAgLife Episode 279 for a preview of the conversations coming to CCC, Sept. 23–24 in Visalia: https://share.transistor.fm/s/464d98c5

🎥 CCC Speaker Preview: New Tools for a Changing Pest Management LandscapeCalifornia crop consultants need more options f...
09/04/2026

🎥 CCC Speaker Preview: New Tools for a Changing Pest Management Landscape

California crop consultants need more options for managing evolving pest pressures.

Fred Nichols of Huma and Nic Steeneken of AgroSpheres preview two of the conversations coming to CCC 2026, from addressing nematode pressure during the growing season to new biological crop protection tools and resistance management.

Watch the preview, then join us Sept. 23–24 at the Visalia Convention Center: https://youtu.be/U22k9CHN9MA

View the CCC agenda and register

The CE hours for the 2026 Crop Consultant Conference are confirmed.46.5 DPR hours. 69.5 CCA CEUs. That's both days in Vi...
09/01/2026

The CE hours for the 2026 Crop Consultant Conference are confirmed.

46.5 DPR hours. 69.5 CCA CEUs. That's both days in Visalia including the full online CE library, and one $345 registration covers all of it.

DPR asks for 40 hours every two-year cycle. This one event covers 46.5 DPR hours.

September 23-24, Visalia Convention Center.
Register: jcsmarketinginc.com/ccc-attendees

DPR is proposing changes to pesticide registration rules. The proposal adds new 3 CCR sections 6170.6, 6170.7, 6170.8, a...
08/31/2026

DPR is proposing changes to pesticide registration rules. The proposal adds new 3 CCR sections 6170.6, 6170.7, 6170.8, and 6173, and amends sections 6000, 6148.5, 6152, 6153, 6154, 6157, 6170, 6170.5, 6193.5, 6194, 6196, 6206 and 6252. The changes require electronic submission of pesticide registration applications, clarify information requirements, establish application types, and reduce fees for notifications. Written comments are due no later than October 5, 2026. Registrants and PCAs working with registration filings should review the proposed sections before submitting comments. Full details at https://myaglife.com/reg-watch

As AI makes it easier than ever to create more content, how do marketers make sure they don't lose the human connection?...
08/28/2026

As AI makes it easier than ever to create more content, how do marketers make sure they don't lose the human connection?

In the latest MyAgLife podcast, Pat Pattison previews his 2026 Agri-Marketing Summit presentation, "Building Trust at Scale." We talk authenticity, storytelling, putting people behind brands and why Pat believes we're actually living in a golden age of marketing.

🎧 Click to listen to MyAgLife Episode 278, then join us Sept. 22 in Visalia for the Agri-Marketing Summit: https://share.transistor.fm/s/2230873b

Learn more about the Agri-Marketing Summit and register: https://jcsmarketinginc.com/agrimarketing/

Can new AgTech save growers labor, inputs and money?Our latest MyAgLife video highlights four technologies demonstrated ...
08/27/2026

Can new AgTech save growers labor, inputs and money?

Our latest MyAgLife video highlights four technologies demonstrated in the field and the different ways companies are making the case for ROI.

Watch the latest installment in our AgTech series: https://youtu.be/ue9pFs5Iabk

The State Water Board released its final draft update to the Bay-Delta Plan, covering the San Francisco Bay/Sacramento-S...
08/25/2026

The State Water Board released its final draft update to the Bay-Delta Plan, covering the San Francisco Bay/Sacramento-San Joaquin Delta Watershed. Water right holders would need to meet environmental standards through either the voluntary Healthy Rivers and Landscapes program or a regulatory pathway. The plan would facilitate $2.9 billion in restoration actions and restore more than 27,000 acres of aquatic habitat. Written comments on the proposed amendments are due Sep. 18. The board will consider adoption at a public hearing Oct. 28-29. Growers and water right holders in the Delta watershed should review the draft now and track the comment deadline. Full details via Reg Watch: https://myaglife.com/reg-watch

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8469 N Millbrook Avenue
Fresno, CA
93720

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