04/09/2026
Why Google is confused about your business location...
When your business name, address, and phone number aren't consistent across platforms, it confuses Google and hurts your local search rankings. Even small differences matter.
Consistency checklist:
• Check your GBP, website, social media, and directory listings
• Make sure spelling and formatting match exactly
• Use the same phone number format everywhere
• Include suite numbers and punctuation consistently
The Small Favor: Create a master document with your exact business name, address, and phone number formatted perfectly. Use this for all future listings and updates.