03/14/2024
Some course creators burn their money with advertisements, but they don't know how to analyze how fast their website is working...
I went to see the performance of my website in a free website called GTMetrix.
And the result is absurd! My website was a performance B. That was unacceptable!
For you to understand, every click people make in my ads, only 33% arrive at the landing page. How do I know that?
Knowing a metric you need to create called "Connect Rate" - the number of people that REALLY arrive at my page.
Calculate and divide the number of people who see your landing page by the number of people who click on your ad.
Remember to use the unique outbound click metric—then multiply by 100 to get the percentage.
The B performance on my website gave me 33% of the Connect rate!
That means that out of the 5 people who clicked on the ad, only 33% were patient enough to see the landing page. Speed is money.
By increasing performance to A, you transform 33% of people arriving at your website into 66%! This is double the previous version!
That means DOUBLE the leads, DOUBLE the views, DOUBLE the sales.
Go to GTMetrix and look at the performance of your website!
https://gtmetrix.com/
