L Studio Media, Garden City, NY (2026)

10/31/2024

We all love our lattes.
And our manicures...

But what if you invested (both time + money) in your professional social media presence like you do with your "non-negotiables" in your life?

Could you imagine what that would look like?

Your social media would literally be on fire -- new followers coming daily, people banging down the door to work with you (and buy from you) because your *consistently published* posts are speaking to their needs.

They see you showing up, they *know* that you can help them, they're practically throwing their credit card at you...

Don't we all want that?

It doesn't happen magically.
It doesn't happen by throwing content up and hope that it sticks.
It comes by having a professional marketing plan.

If you're ready to watch that magic happen, you know what to do!

If you want a little extra help this week, I have two freebies available:

Comment 30BROLL for my B Roll freebie
Comment 20HOOKS for my Hooks freebie

Now tell me:
What are the things you absolutely can not live without -- your favorite coffee drink, your favorite fitness class, I want to know!

I'm personally a matcha latte (occasionally - I make coffee for the most part at home), SoulCycle lover. I also buy a LOT of books.

09/20/2023

Wanna know my favorite social media platform?

(Hint, it’s not this one 😎)

I’ve seen such amazing reach and growth with my LinkedIn clients, I can no longer be quiet about it…

Over the past few years I’ve worked with many service providers (executive search firms, home builders and realtors in particular) to market their businesses there.

The amount of engagement they get there is WILD 🐅

One friend likes their post and that friend’s entire network is shown the post. Where else can you get this level of exposure these days?

Here’s some helpful info to get started:

Who are you talking to?
The largest age group on the app is adults 25-34. According to Hootsuite, members on LinkedIn have 2x the buying power of the average online audience.

What content you should be posting?
Have a point of view, don’t be afraid to write about something controversial in your field, don’t overthink, be genuine, think of 2-3 topics you’d like to be known as an expert in & write away!

Educational/how to posts do really well there as does storytelling - how you helped a client do X - tell about what their life was like before you helped them & how they transformed because of you.

Longer posts perform generally very well. The ideal word count is 2,000 words.

When to post?
The best times to post on LinkedIn have been shown to be first thing in the morning Wed/Thurs. Aim to post consistently 1x a week & if you can maintain that, think about 2x a week. If you’re really ambitious you can start a newsletter.

IMPT!
Download the APP & use it! LinkedIn has 2 separate algorithms- website & app. If you post using the app, users on the app will see it. However, if you post from your computer, app users won't see it! Most people are using the app, so best to publish from there.

Now tell me— what is your experience using LinkedIn to market your business?

Have I persuaded you to try?

Comment “LinkedIn” if you’d like to schedule a free 15 min consult to discuss how you can use the platform to grow your business!

09/18/2023

I see you…👀

You had a really good run.

You were consistent. You nailed your content (for awhile). And then something happened.

Maybe you got frustrated with the app, maybe life got busy or maybe you just fell out of the habit.

But when someone visits your page, your last post was published over six months ago and they’re assuming that you’re done.

Business has closed. Finito.

EEK!

Not to scare you, but with the amount of content most businesses are posting, if you miss even a week of posting, people start to wonder.

SO…

This is your sign that if you’re sitting on a post or a story, wondering if it’s good enough to put out there just go for it.

Because the alternative of *not* posting it is always less desirable.

You grew your social media once and guess what…

You can do it again!

I’ve worked with many different types of clients over the last three years. Some are new to starting their business, others need a refresh and the last group started and then stopped.

Tell me -- where are you with your content? Consistently posting, posting here and there or in the "started and stopped phase?"

If you're in that in between place, it's easier (and beneficial) to jump back in with a really well thought out/strategic content plan.

AHEM.
lol

If you want some extra help with your content, a seasoned set of social media eyes on your account or just to hang with me for an hour, book a 1:1 session (link in bio).

And I offer full (hands on deck) coaching months for intensive strategy and implementation together.

Just DM me and we can start a convo!

Have a GREAT week, friends.

XO,
L

09/13/2023

OUT OF CONTENT IDEAS? 🫠🫣😞

I got you!

Here’s a list of ideas for you to STEAL/SAVE! 🔖

Listen.

If you’re only posting those product photos and wonder why no one’s buying, it’s because you need a VARIETY of content with YOU infused into it. 🙋‍♀️

Remember: build your know - like - trust factor & then you’ll get the sales! 💰

I categorized them to help you keep your content fresh & varied week to week. 🗄️🗓️

Choose one from each category & keep mixing it up!

👩🏻‍🤝‍👩🏽Build Connection

🙌 Grow Trust/Increase Sales

👩‍🏫 Authority Building

🌟 Build Community

⏳ Quick & Easy

🪄Make sure to save this post to reference when you’re feeling stuck.

✈️ And if you really love it, share it with a friend who could benefit!

Helpful? Let me know! Comment with which idea you’ll start with 🎬

09/11/2023

Twenty-two years ago like it was yesterday.

The day etched in our minds forever.

I was over 100 blocks uptown in my sorority house at Columbia. My friends and I huddled around a small tv, collectively holding our breaths.

No one really knew what to do, but we were there for each other.

Each year an old friend posts this haunting photo of her block downtown after it happened. I’m always so moved by her photo and story. This year I wanted to share it.

All the stories, the what ifs, the appointments that had been changed, running late and missing a train, the ones who got out by a fraction of a second and the ones who did not.

Never forget.

Leaving room in the comments if you’d like to share anything and sending love to those who need it 🩶🕊️🫶

Photo via Julie

#911

09/08/2023

Stop whatever you’re doing and ask yourself this important question…🚨

Does your social media reflect how amazing your business really is? 🏆

If it doesn’t, you’re doing yourself a major disservice and most likely leaving money on the table.

Go look at your page 👀

Now think about your business:

🗣️All the happy customers you have.
🌟The amazing products or services you offer.
💥The results you’ve helped others achieve.
✨Your unique value proposition.
🌈Your beautiful branding & messaging.

If all of that isn’t reflected in your social media presence, it’s a waste of your time & money to even be on here.

But that’s where I come in 🙋‍♀️

The social media world is your stage and I’ll help you highlight your business’ MAIN CHARACTER energy! 🎤🎬🎟️

Here are my current offers (all available in my link in bio):

1:1 STRATEGY SESSION (60 min):
We work together over zoom or in person if local. I audit your account & make a plan to position your account for long term growth & success [$225/hr]

SOCIAL MEDIA COACHING MONTHS:
We work together for a month to clarify your purpose online, define your target audience, determine your content pillars & much more [Starts at $895/month]

SOCIAL MEDIA MANAGEMENT PACKAGES:
DM to inquire [packages start at $1295/month]
Availability starting in November

Feel free to explore all of these services on my website clicking the link in my bio. And DM with any questions!

And tell me in the comments, does your social media showcase how amazing your business really is?

09/07/2023

START YOUR ENGINES…LET’S GO 🏎

It’s September and I’ve always LOVED the back to school season 📚 🧮✏️

A brand new opportunity to make a great first impression, snag some cute fall clothes, get a fun haircut and of course, cool sneaks 🛍

So I’m back here with a back to school challenge to motivate, support and help you get back into posting, build your online community & improve brand awareness/visibility for your business!

Let’s jumpstart your account together 🌟

I know so many of you have felt let down by the app lately, frustrated & disinterested overall ☔️🫠

I know because I've felt the same.

But let's get back into the game together. September’s a great time to start ⏳

Here’s your assignment if you choose to accept it…get to work on these 5 things:

AREAS TO TACKLE (slides have more info)

🧼Your profile pic
🫧Your bio
🧺Your highlights
🧽Accounts you’re following
🧹Your feed posts (archive off-brand posts)

Go read the slides and come back to let me know if you’re going to give your account the little refresh it needs this fall.

Love back to school, too?
Bonus if you tell me your favorite teacher of all time (and why) in the comments section!

08/26/2023

Fill in the blank with something awesome…

And tag your biggest supporters!

Happy Women’s Equality Day!

I am SO beyond grateful for the friendships I’ve made with other female business owners here. I never could have made it this far without you. Tagged some in stories & tagging more here 🩶

.socialistas .moment.group .m.spencer

08/23/2023

New branding, you like? 💥💙

(It’s Lisi, lol)

Sometimes you just have to change it up!

Vibrant colors, vibrant content, felt like it was time for a change!

Swipe through the slides to learn some of the most helpful things you can do to GROW your account here and turn new followers into repeat customers (the goal, right?)

And feel free to leave a comment telling me which idea is your favorite!

Don’t forget to save this post to refer back to later! 💌

08/10/2023

Social media growth is like building an intricately designed structure.
Hear me out.

There’s a clear purpose.

It takes planning.

Thoughtful consideration & design.

Gathering raw materials, in this case — ideas.

Shaping them into posts.

Publishing consistently.

Engaging regularly.

And then doing it all over again.

You take your business seriously, right?

Maybe the reason you don't see growth (followers, engagement, sales) is because you’re not taking your social media SERIOUSLY enough.

If you treat your Instagram like a hobby, it will be one.

We don’t typically make money from our hobbies, though.

Maybe you’ll post today, maybe you won’t.

Maybe you’ll have a call to action in your caption, maybe you won’t.

Maybe you’ll geotag to expose your post to new eyes in that region, maybe you won’t.

Maybe you’ll build your email list with a question sticker on stories, maybe you won’t.

Maybe a year from now you’ll have blown your own mind with how much you’ve GROWN your business with social media marketing.

Maybe you won’t!

I saw this structure while traveling upstate. It reminded me of my client that I worked with all of last year. He’s a builder and creates homes, but also incredible structures much like this. I thought of all the meticulous planning & hard work that go into his creations & then realized what a metaphor it was for social media growth. I’m so poetic 🤣

Anyway, if you’re ready to use social media as the effective tool it can be for your business, send me a DM that says, “READY.” You’ll never ever regret investing in yourself!

ps: What’s your favorite place to enjoy outdoor time? ⛰️ Drop it in the comments, I’d love to hear from you!

07/10/2023

It’s been a minute…

But I’m still here!

I’m Lisi and I’m a social media manager/strategist.

In other words: I help business owners rock their social media.

I can teach you how to use it more effectively (strategy/coaching) or run your account as if it were my own (social media management).

Either way, my goal is to reduce the stress & burden of social media/content creation for business owners.

Time you spend on social media is time you could have spent GROWING your business & making more MONEY.

Think about the hours you’ve spent on social media related activities in the last month. The researching & browsing for ideas, caption writing, photo taking/editing, Canva slide creating, stories, engaging, DMs.

And the time you spend second guessing your posts, goals, wondering how your post could have done better or the time spent cursing the algorithms.

TIME IS MONEY!

Imagine if you could take that time & devote it to building out/growing your business. You could:

+ Network with potential clients
+ Create more products for your line, strategize new launches/sales for the upcoming quarters
+ Get some blog posts/emails out there (I can do this part, too!)
+ Take vacations so you have renewed energy as a boss

If you’re looking back at the 1st half of the year & thinking you could have done better, it’s the perfect time to kick it into high gear for the rest of ‘23!

A well crafted & properly executed social media strategy will get your business in front of new eyes (potential buyers), consistently and repeatedly.

Let’s do it!

And a little present for ya, business owners:

Go ahead & introduce yourself in the comments section - what’s your name / where are you from / what do you do?

Now say hi to a new account! Give them a follow, you never know who will be your next business bestie, collaborator or employee!

03/02/2023

Last month, I was interviewed for an article on growing a business on social media.

They asked me why I loved Instagram.

At the time I wasn’t feeling that great about social media. I’m sure you can relate, right? 🙊

But I shifted the focus from what was lacking to what I was GRATEFUL for & my entire perspective changed 💫

Lately, lots of people have been venting to me about how the app has changed, their reach is down & how the algo favors large accounts.

This may be true, but with anything else in life, the act of GRATITUDE replaces all those yucky feelings.

So here goes...

I LOVE IG (most of the time) & here’s why:

❣️CONNECTION:
The ability to connect with anyone/everyone, build new friendships, business partnerships, mentorships & an active community. The best!

❣️EDUCATION:
Something about me you may know is I absolutely love to learn about new things. I’ve always loved being a student & soaking up info about anything I’m passionate about. Using this app I’ve been able to learn about new books, films, music, art, travel, fashion, restaurants, It’s ENDLESS! Not to mention the incredibly talented coaches & mentors I've worked with after finding them right here!

❣️INSPIRATION:
Whether it's finding inspo for my home project, fashion looks or ideas of things to do with the kids in the city, this app is the most comprehensive & current resource for ALL OF THE THINGS life.

❣️BUSINESS BUILDER:
I've mentioned this before, but it's worth repeating. I have built a full-time, work from home on my own schedule business solely from this app. Whether it's someone finding my page & booking services or if a friend refers a business owner to me, it's Instagram that seals the deal. I'm telling you this because not in my wildest dreams did I think I could create a business out of thin air, solely by using this app.

It's an incredible byproduct of it all!

How about you? Tell me- what do you love about this app?

L Studio Media