03/09/2026
Just wrapped a full brand and digital collateral refresh for Oaklawn Psychiatric Center, a major Midwest mental health organization.
Larger healthcare organizations are facing a Spring 2026 HHS deadline tied to ADA accessibility compliance. Non-compliant digital experiences can put millions in federal funding at risk.
Designing within WCAG 2.1 AA accessibility standards significantly impacts visual identity and digital design decisions. Many organizations rely on quick-fix website accessibility widgets, but these are often non-compliant or interfere with assistive technologies people already use.
This project involved months of research, collaboration with an accessibility consultant, and developing practical design resources Oaklawn's internal marketing staff can use.
Equipping a brand to be distinctive, visually engaging AND accessible isn’t achievable with a Canva template or AI.
New branding and visual identity for mental healthcare that can meet ADA accessibility standards. Read our Oaklawn brand agency case study,