Emberly Digital

05/21/2026

Congratulations to on 75 years of serving the community! Our team loved celebrating with you today

05/08/2026

When you’ve been in business 9 years but they want 99.

05/08/2026

We’re building a brand new way to visualize code pulses across server, client, and edge infrastructures

Follow to see us put this in a VR headset

05/05/2026

Getting your first paying customers can be more expensive than most business owners realize.

You’re building trust from zero.

That early stage is where you invest the most time, money, and energy, just to prove your product is worth actual money.

As your brand becomes more familiar, you don’t have to “introduce yourself” every time. Potential customers start to know who you are, which naturally lowers acquisition costs.

04/28/2026

We hate to break it to you, but just because you had a difficult time building your SaaS doesn't mean that a higher usage price is justified.

Customers only care about the value they’re getting. And the moment that value doesn’t match the price, they either hesitate or walk away entirely.

04/22/2026

We build a lot of apps and software, and unfortunately have seen many projects fail to sell to any users.

How do you know if your idea is viable?

One rule we use is the "Three Friends Rule."

Ask yourself: Out of everyone you personally know, do you know three real-life people who would genuinely use and pay for your product?

If not, why?

If you can't name those three people, you may not have your concept clearly defined enough.

Many ideas are crafted for ideal customers that don't really exist.

Spending more time talking to people to validate your idea is worth it before you spend your money, and time, building a software or app.

04/17/2026

04/16/2026

Many paid ad campaigns underperform because keywords are chosen based on feelings rather than data.

Google Keyword Planner is a free tool within the Google Ads dashboard that allows you to research the exact keywords and search terms people are using, along with current trend data.

And you don't need to be actively running Google Ads to use the planner.

Using real data to guide keyword decisions leads to more consistent and measurable performance.

04/14/2026

If you’re sending paid ad traffic to your website’s homepage, you’re wasting money.

A landing page should meet users exactly where they are on their buying journey. The highest-performing landing pages are focused on the offer, free of distractions or unnecessary content, and are built around clear calls to action.

Every page on your website should serve a specific, intentional purpose.

04/14/2026

SPIN THE WHEEL