Bloom Social

Bloom Social We partner with you to give you time back on your calendar, allowing you to focus on other priorities. Michigan-based, women-owned.

Rest assured knowing your social media presence is taken care of and your visibility is increasing.

Happy Father's Day to our CEO, Jeff PippWhether he's leading the team or being a dad, Jeff shows up the same way for all...
06/21/2026

Happy Father's Day to our CEO, Jeff Pipp

Whether he's leading the team or being a dad, Jeff shows up the same way for all of it. Happy Father's Day from all of us at Bloom Social!

Media collections with our clients look like full shot lists and a lot of 'what if we tried this?' moments. It's a few h...
06/15/2026

Media collections with our clients look like full shot lists and a lot of 'what if we tried this?' moments. It's a few hours on location where the details matter and the conversations between shots turn good content into the right content.

What a night at the WMPRSA PRoof Awards! We're grateful to have come home with four awards alongside so many talented pe...
06/10/2026

What a night at the WMPRSA PRoof Awards! We're grateful to have come home with four awards alongside so many talented people in the West Michigan PR community.

We earned Gold in Most Effective Campaign on a Shoestring Budget, Influencer Marketing (Nano Influencer), and Executive Communications. Our shoestring budget campaign for Nena Shimp also received Best in Show, a real highlight for our team.

Thank you to WMPRSA for hosting such a special evening to mark 40 years of West Michigan PR. We're proud to be part of this community!

We call it the CTA Trap.You write a great post. People read it. They get to the bottom and then you close with "click th...
06/08/2026

We call it the CTA Trap.

You write a great post. People read it. They get to the bottom and then you close with "click the link" or "DM me for the free guide." The post stopped being a story and turned into a sales pitch in the last two seconds.

When we rework the closing CTA on executive engagement goes up. If the post is good, the reader already knows where to find you.

Here's how you can reframe it:
1️⃣ Ask a question to drive comments.
2️⃣ Make the takeaway something worth sending.
3️⃣ Give them a reason to save the post for later.

06/01/2026

A rainy day with our client, MOAR THAN US

These four are about to row 2,800 miles across the Pacific Ocean as part of the World's Toughest Row, raising awareness for causes that matter to them. We got to spend a day with them before they leave, capturing the story behind the row.

Be sure to follow and cheer them on this summer!

We told our client to post less on LinkedIn. It was the opposite of what she expected us to say.Nena Shimp came to us po...
05/26/2026

We told our client to post less on LinkedIn. It was the opposite of what she expected us to say.

Nena Shimp came to us posting five times a week. We cut that in half and rebuilt her strategy around content that would move the needle for her business.

The results?👇
204% more impressions. 514% more people reached. 59% more engagement. All organic, zero ad spend.

Her speaking calendar filled up, consulting inquiries started coming inbound, and one post hit 47,000+ impressions.

Quality over quantity is the rule on LinkedIn, and Nena's results are the proof.

05/19/2026

We help leaders turn social media into a platform for influence, credibility, and real business impact. Managed end to end by a team obsessed with doing it exceptionally well.

When you're ready to take social seriously, we're ready to build it with you

Happy Mother's Day to our founder Kirsten Pipp, who builds a company and raises a family with the same energy, showing u...
05/10/2026

Happy Mother's Day to our founder Kirsten Pipp, who builds a company and raises a family with the same energy, showing up fully for both and making it look easy along the way.

Bloom Social wouldn't be what it is without her, and today felt like the right time to say it out loud. Happy Mother's Day, Kirsten

Five sections of your LinkedIn profile do most of the heavy lifting before anyone reads a single post.Get these right an...
05/05/2026

Five sections of your LinkedIn profile do most of the heavy lifting before anyone reads a single post.
Get these right and your profile starts opening doors on its own. 👇

YOUR HEADLINE
Shows up in search results, comments, and connection requests before anyone clicks your profile. Doing more work than any other line on the page.

YOUR BANNER IMAGE
The largest visual on your profile, setting the tone before a single word gets read. A strong banner looks intentional and reinforces credibility the moment someone lands.

YOUR ABOUT SECTION
Only the first two lines show before "see more," so they carry the most weight. Lead with a point of view, back it up with proof, close with a clear next step.

YOUR FEATURED SECTION
Acts as a portfolio pinned at the top of your profile. Three to four strong pieces, rotated quarterly, give every visitor something worth clicking.

CONSISTENT ACTIVITY
Showing up regularly keeps your profile credible. 1-2 posts per week with daily engagement signals you're present, active, and worth following.

If your profile could use some attention, send us a message and we'll do a free audit.

The team made a trip to Lansing for a media collection day for one of our clients.Good content, great company, and a lot...
04/30/2026

The team made a trip to Lansing for a media collection day for one of our clients.

Good content, great company, and a lot of fun material coming soon!

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Grand Rapids, MI

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+12487949324

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