09/16/2018
Over the years I have started and sold a few businesses, but graphics have been the one that has kept my interest. As a serial entrepreneur, I am always thinking of a new way to look at our industry. In the beginning stages of computer graphics, it was a rough road. The cost of RAM and computers were so high, equipment and software manufacturers were coming out with bigger, better and newer every month. Only the best could keep up. The graphics/print world was in an evolution/revolution. Everyone was trying to learn the next thing.
The industry has matured and although there are still some frustrations, the print world is a much better place now. In fact, the costs have dropped so dramatically that just about every business can afford to produce the marketing materials that they need.
We have now reached a new plateau in printing that can change everything again. Even though now most every business can afford to design and print full-color business cards and other Identity pieces there was still a large gap in who could afford to print large/grand format graphics, it was still way too expensive to keep up with the big boys on large/grand format.
But here we are coming up on 2020 and that is about to change BIG time. The large and grand format printing costs are coming down a lot. Soon it will be less expensive to put up a large format print on your wall than it cost to paint it. … and that will change everything. We look at large format printing today as just a marketing tool that is used by big business to get your attention and it works great.
Now it is cost effective to produce many other things like backdrops for a theatrical production in local theaters, churches, and schools. It cost less, it is smarter, faster and easier than having an artist come in and paint it. I am starting a new large/grand format business that will cater to the small entertainment venues that are located all crossed this great country and the world. THAT IS MY NEW PROJECT! I am just in the creating stage of this, so don’t expect much yet.
I am working on the web design and marketing plan to hit the right customers and get the best listings for search functions. If you can help with that please feel free to contact me… but have a plan before you do.
Regards
Dennis
…or as my friends know me “Dr Love”.