Heritage Marketing

Heritage Marketing Heritage is an advertising agency and marketing consulting company designed to implement traditional and digital strategy.

Heritage Marketing Group embodies creativity, market awareness and proven success to help businesses realize their growth potential and stand out in a crowded marketplace. When you work with us, you will find that we offer natural talent and uncommon solutions to establish a long-term and sustainable growth plan for your business as well as your corporate image. Web Strategy & Development
Messaging
Branding
Digital Strategy
Media

As COVID-19 rocked many businesses, our client Promotion Optimization Institute stayed the course and launched a virtual...
05/04/2022

As COVID-19 rocked many businesses, our client Promotion Optimization Institute stayed the course and launched a virtual summit and a new website with premium membership content for the CPG industry. Congratulations POI! It is honor to work with such a resilient and cutting-edge team!

PROMOTION OPTIMIZATION INSTITUTE. Bringing together manufacturers, retailers, solution providers, analysts, academics and other industry leaders to optimize sales, marketing, and merchandising strategies with a focus on the customer/shopper.

05/04/2022

Check out CPG industry leader Promotion Optimization Institute’s new Membership Site and branded POI Portal. This membership site includes a secure payment gateway and a library full of pdf’s, whitepapers, panoramas, presentations, and industry reports. The Midwives of New Jersey rebranded this ...

I love this! As more families seek to switch from a hospital to an out-of-hospital birth, the skills of Midwives with ex...
06/11/2020

I love this!

As more families seek to switch from a hospital to an out-of-hospital birth, the skills of Midwives with expertise in out-of-hospital birth have become invaluable.

Midwives have supported expectant families in pregnancy and childbirth for centuries. They are experts in normal pregnancy and birth.

Studies have found that low-to-moderate risk pregnant women who receive midwifery care (or have access to collaborative care that integrates Midwives) are more likely to experience a low-intervention, spontaneous vaginal birth, be satisfied with their care and are less likely to have a first cesarean delivery – which improves outcomes for subsequent births.

During a crisis, such as COVID-19, having the option to birth out of the hospital, becomes critically important for multiples reasons including:

- Reducing the risk of spreading the virus
- Making the most efficient use of medical resources
- Reducing hospital overcrowding
- Maintaining health in moms and babies
- Being able to have support persons such as spouse and/or
doula* at birth

Crisis or no crisis, research shows that Midwives provide individualized family-centric care and overall better birth outcomes.

Encourage your pregnant friends and favorite Midwife with this! Pregnancy By Design

With the increase in COVID-19 cases, added pressure on hospital systems, Midwives have stepped up to help women safely deliver their babies.

The World Health organization has made this the Year of the Midwife! Over this next year we will be sharing some of our ...
02/12/2020

The World Health organization has made this the Year of the Midwife!
Over this next year we will be sharing some of our favorite articles on the topic of maternal health with a focus on pregnancy and childbirth.
I hope you enjoy them and get involved in making maternal health better!
So here is the first article worth reading.





An important decision you will make during pregnancy is choosing your birth care provider. This post provides information on types of birth care providers.

Attending one of our client’s events earlier this month!
11/20/2019

Attending one of our client’s events earlier this month!

Check out this new site!
09/26/2019

Check out this new site!

Serving Women, Honoring Birth

3 Easy Social Media Moveshttp://heritageads.com/3-best-social-media-moves/
04/20/2016

3 Easy Social Media Moves
http://heritageads.com/3-best-social-media-moves/

Social Media has Leveled the Playing Field Social media has completely leveled the playing field, providing the large majority of the world with both a platform and a voice to share their passion and perspective on any given topic. Pretty amazing if you ask me! Despite being such a significant marke…

"Your brand must truly reflect the feeling and beliefs of the curator or creator. You want people who would not produce ...
03/23/2016

"Your brand must truly reflect the feeling and beliefs of the curator or creator. You want people who would not produce content for your brand if they did not believe in it, regardless of the paycheck. If you don't have this, find someone else."

What a refreshing look at how to achieve brand authenticity! Especially regarding the importance of content creation. At Heritage one of our tenets is that in choosing to work a client, we must be crazy passionate for the work they do and become experts in the subject. Without these elements, the content generated will not be authentic and is therefore without value.

Here are three tips for marketers to reach millennials by being truly authentic, Jill Byron writes.

02/24/2016

First unveiled and beta tested in October, Facebook has launched its "Reactions" feature globally today.

http://heritageads.com/data-marketing/
01/29/2016

http://heritageads.com/data-marketing/

Marketing in the Data-Driven Age We live in a data-driven age. This is a time decidedly influenced by social media, blog posts, and the like. Walk down any busy street or step into any restaurant, and you will see people staring at their phones, scrolling and scrolling for content. Information is in…

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309 Mountain Lake Road
Great Meadows, NJ
07838

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