DaGama Digital Marketing Agency

05/25/2026

In memory of many, in honor of all.

05/03/2026

Had such a fun time at the Greeley Derby hosted by Greeley Lifestyle magazine! This fundraiser benefited a local nonprofit. Fun times in Greeley with friends!

04/17/2026

The $14 Million Proof That Digital Visibility Matters
Quick true story: two of my clients had been with me for over 12 years, and another had been with me for nine. All three retired and sold their companies at the end of 2025. Here’s the punchline: together, they sold for a combined $14 million, and a big reason those businesses were so attractive to buyers was their online visibility. My team and I had spent years building that visibility through SEO and now AI SEO, and it became part of the value of the business itself.

That’s why this shift matters so much for business owners: we need to stop thinking of a website as a one-time project and start treating it like a real asset. A valuable asset should work, appreciate, and support growth. That is exactly what a strong business website can do.

At DaGama Digital Marketing Agency, our team has been in business since 1995. We’ve seen websites evolve from simple online brochures into high-performing digital platforms that influence trust, rankings, leads, and revenue. In 2026, that matters more than ever.

Read more at the link below.
https://dagamawebstudio.com/your-most-valuable-asset-is-digital-your-website/

04/13/2026

Craving Real-Why Live Connection Is Surging in the Age of AI
“Analog is back.” Gary Vaynerchuk’s off‑the‑cuff line lands because it captures something many of us feel but struggle to quantify. After years of Zoom fatigue and nonstop experimentation with AI, people are voting with their feet: surveys show that a clear majority of organizers and attendees now prefer in‑person gatherings over virtual ones, and many expect to attend more live events in 2025 than they did just a couple of years ago. At the same time, consumer research finds that 82 percent of Americans worry about AI’s societal impact and that 9 in 10 say it’s important to know the media they consume is created by a real person. The more our work and lives are mediated by algorithms, the more we find ourselves craving something simple and stubbornly offline: real connection with other people.

Find out why live connection is making a comeback. Craving real interaction is reshaping our social landscape in the AI era.

04/11/2026

Google’s AI Overviews Are Killing Clicks: Is Your SEO Agency Still Using a 2023 Strategy?

Explore how Google’s AI overviews are killing clicks and what this means for your SEO. Is your seo agency still using a 2023 strategy?

01/14/2026

I’m feeling really excited about the workshop I’m hosting this Saturday.
Workshop: How to Achieve Your 2026 Goals — With AI as Your 24/7 Success Coach.
--It’s almost full, which makes me genuinely happy—not just because the room will be full of kind, thoughtful people from our community, but because each person will leave with a clear roadmap for achieving their 2026 goals, supported by AI and guided by me.

And when people gain clarity, confidence, and momentum like that, the ripple effect is real. Their progress benefits their families, their teams, their organizations… and ultimately, our community. The more people who step into meaningful change, the better our world becomes.

Studies show that by the end of January, about 43% of people who set New Year’s goals have already stopped working on them. The second Friday of January is even known as “National Quitter’s Day.”

But not my people. We’re doing this differently.

Simply choosing to show up—to pause, reflect, and create a plan—can be the catalytic moment that sparks real change. The moment where things begin to shift, timelines realign, and forward movement feels possible again. I’m deeply humbled (and excited) to be the guide for that process.

I do still have room for four more people if this is calling to you. 💫 If you feel the nudge, comment "2026" below and I'll DM you the registration link. Only 4 spots left as of today, Jan. 14.

01/08/2026

01/03/2026

🔷 Post-Acquisition Rule #1: Freeze the SEO, Protect the Valuation
Got a call from one of my clients: "We sold the business and the new owner wants to keep you and your team on, of course."

I'll miss working with this client and I also look forward to building a new relationship with the new owner. I'm thankful they want to keep us on. I immediately cautioned my "seller" client about the passing of the current website to the new owner. Why? It's critical to retain the rankings.

When a business changes hands, it’s tempting to “fix the website.” New logo. New platform. New structure.

My advice to buyers and sellers in Northern Colorado (and anywhere): freeze the SEO first, then plan your moves.

Why? Because you didn’t just buy operations—you bought momentum.
For this client I’ve supported for 12 years, that momentum looks like this: they show up three times on page one (Map Pack, #1–2 under the map, and again below). That visibility didn’t happen by accident; it came from steady, evolving SEO that turned the website into a demand engine.

Think of SEO like a carefully woven spiderweb. It’s quiet, strong, and it feeds the business. Tug at one thread—URLs, navigation, tracking, redirects—and the whole web can sag. Do a full redesign the week after close, and you can watch rankings (and lead flow) wobble or outright disappear.

This seller told me: “Thanks to your SEO work, we had a successful sale we’re quite happy with.”

The buyer kept us on because they didn’t want to stall a working pipeline—stable local rankings and steady inbound leads—while they evaluate brand and platform changes.

Guidance for the first 90 days (broad, on purpose):
Freeze the critical stuff. Keep the current site live as-is. Resist domain changes, platform swaps, or “cleanups” until you’ve mapped the risk.
Inventory what you bought. You purchased keyword equity, local prominence, and content that ranks. Document it.

Plan before you rebrand. Align brand goals with a technical and content plan so you don’t sever the lines that bring you leads.

Sequence changes. Make improvements in controlled steps with measurement in place (so you know what helped vs. hurt).

A quick cautionary tale: A buyer once acquired a company with ~800 indexed product pages but didn’t want e-commerce post-close. If we hadn’t built a smart redirect plan to relevant service pages, they’d have lost a ton of organic traffic—and the revenue tied to it. Multiply that risk by every “small” change you make.

Bottomline: If you truly must redirect from the acquired domain to a different one right away, expect volatility. Some rankings will slide. Mitigate with a phased plan, precise mapping, and monitoring. Better yet, press pause, design the plan, then move.

If you’re a buyer, you paid for the rankings, reviews, and map visibility. Protect them.

If you’re a seller preparing to exit, start building that “quiet moat” now—consistent, boring SEO that shows up where your market is already looking.

Call now to connect with business.

12/30/2025

If you’ve been using ChatGPT more lately (like a lot of us), you might’ve wondered: “Is this actually private?”

You’re not alone. I’ve had so many friends, clients, and workshop attendees ask me what’s really going on with their data and how to make sure they’re not accidentally oversharing with AI.

So I wrote a guide that breaks it all down: the privacy settings inside ChatGPT (yes, there’s a “training” toggle you might’ve missed), how to protect client info, and what to turn off or double-check—especially if you’re running a business.

It’s simple, clear, and packed with steps you can take today.

Give it a read—and let me know if it helps you feel more confident using AI. That’s the goal.

Here’s the link:

Are you worried about AI privacy? Start here: ChatGPT settings you should know and share. Protect your data. Tips by AI Consultant Lori Gama.

12/25/2025

Merry Christmas from our entire team at DaGama Digital Marketing Agency!