Farlow+Co

08/18/2026

Thank you to the North Carolina Restaurant and Lodging Association for inviting Farlow + Co to join the conversation about hospitality, marketing and AI at the 2026 Hospitality AI Summit. We were honored to be part of this groundbreaking event.

Our Growth Market Lead Kelley O'Brien joined Scott Peacock of Visit North Carolina and NCRLA President & CEO Allen Thomas for a conversation about how AI is transforming search, discovery and the guest journey.

Kelley also joined Allen and Todd Keenan of Sentinel Risk Advisors on stage to discuss AI, brand, data, cybersecurity and guest trust.

08/04/2026

We’re honored to join the NCRLA Hospitality AI Summit in Raleigh on August 10. Kelley from Farlow + Co will take the stage to discuss how hospitality businesses can use AI and technology to create a competitive advantage. Learn more and register through the North Carolina Restaurant and Lodging Association.

🤖 AI isn't coming to hospitality—it's already here.

Whether you operate a restaurant, hotel, or hospitality business, AI is changing how guests discover, book, and experience your brand. The question is: Will your business be ready?

Join us on Monday, August 10 for the inaugural NCRLA Hospitality AI Summit at the McKimmon Center in Raleigh. Hear from industry leaders and technology experts as they share practical strategies and real-world applications you can start using immediately.

💡 Explore:
• AI marketing & guest engagement
• Workforce and operational efficiencies
• Emerging technologies & industry trends
• Cybersecurity and risk management
• Preparing your business for the future

🍽️ Lunch is included.
🎟️ Seats are limited.
💲 Members: $25 | Non-Members: $35

👉 Learn more at the event website in the comments

07/29/2026

You know what Butterball brings to the table. We’re proud to help tell the story of everything they put into it—from investing in their people and communities to building a more sustainable future. Proud to partner with Butterball.

07/21/2026

We are honored to take the stage at the upcoming North Carolina Restaurant and Lodging Association Hospitality AI Summit. Join us in Raleigh on August 10 as we discuss how hospitality businesses can use technology for a competitive advantage.

When guests ask AI where to eat, stay, or explore… will your business be part of the answer? 🤖📍

AI is changing how travelers discover restaurants, hotels, and destinations—and the businesses that understand this shift will have a competitive advantage.

Join us at the NCRLA Hospitality AI Summit on Monday, August 10, for Marketing & Guest Acquisition: The AI-Powered Journey – Winning Local Search, Reviews & Discovery with Kelley O'Brien (Farlow & Co.) and Susan Dosier (DK Communications).

Learn how to:
✅ Improve your visibility in AI-powered search
✅ Strengthen your Google Business Profile and local SEO
✅ Make online reviews, menus, FAQs, and website content work harder for you
✅ Understand how influencer content, social media, and earned media are becoming trusted AI sources for recommendations

You'll leave with practical strategies you can implement right away to help your business get discovered by tomorrow's guests.

Registration includes a full day of educational sessions, networking, and lunch. Open to members and non-members, with a special $25 registration rate for NCRLA members.

🔗 Register today: https://portal.ncrla.org/events/ai-summit-2026

06/16/2026

Imagination at work. Farlow + Co brought lights, cameras and action to the high-energy RGEA Spring Conference. Go behind the scenes as we capture the people, stories, and spirit of the Retired Government Employees Association.

05/11/2026

The Spring 2026 issue of Living Power magazine celebrates the people who design, build and maintain the roads and transportation infrastructure that connect us all. This issue—available in both print and digital versions—is filled with advocacy updates, legislative news, upcoming events and much more. We proudly publish Living Power for the Retired Government Employees Association, helping them inform, educate and celebrate more than 60,000 members.

04/30/2026

The Spring issue of At Your Service magazine—out now—takes readers behind the scenes at the 2026 Stars of the Industry event and inside NCRLA’s new Hospitality Summit Series. This issue is filled with the latest trends and business advice from hospitality experts, industry updates, and more. Farlow + Co has proudly published this award-winning magazine for the North Carolina Restaurant and Lodging Association since 2018.

04/02/2026

Imagination at work. Farlow + Co brought airplanes, motorcycles and a sense of adventure to the Spring 2026 Cole Wheeler® catalog. Go behind the scenes as we fuel this brand’s spirit of rugged individualism—and have some fun in the process.