Tassel™

Tassel™ Marketing Leadership for Healthy Enrollment™ North Star Marketing is a marketing strategy and creative services firm in Burlington, NC.

🤓 🚨 Nerd Alert! Have you subscribed to the Enrollment Marketing Geeks Podcast for School Leaders yet? This podcast is fu...
08/17/2026

🤓 🚨 Nerd Alert! Have you subscribed to the Enrollment Marketing Geeks Podcast for School Leaders yet?

This podcast is full of practical advice.

Each episode of the Enrollment Marketing Geeks Podcast is packed with real conversations and strategies you can actually use at your school, shaped by more than 20 years of helping hundreds of independent and faith-based schools strengthen enrollment.

🎙️ Choose your favorite platform and start listening: https://hubs.ly/Q04sM8620

⏰ Early Nerd alert! 🤓If the Enrollment Marketing AI Summit has been sitting on your “we should definitely do this” list,...
08/13/2026

⏰ Early Nerd alert! 🤓

If the Enrollment Marketing AI Summit has been sitting on your “we should definitely do this” list, it’s time to move it to the calendar.
Early Nerd pricing ends August 31.

Join the Enrollment Marketing Geeks in Orlando, November 11–12, for two days of hands-on AI training built specifically for school marketing, admissions, and leadership teams.

We’re talking practical AI applications, real enrollment scenarios, actual communication assets you can take back to your school, and plenty of time to geek out with peers who get the work you do.

Register by August 31 to snag Early Nerd pricing:
🧡 $595 for the first team member
🧡 $495 for each additional team member

Then pack your orange glasses. Orlando awaits. 😎
👉 https://hubs.ly/Q04sM9NL0

Every new family has a story.What helped them choose your school? What made them feel confident during the enrollment pr...
08/12/2026

Every new family has a story.

What helped them choose your school? What made them feel confident during the enrollment process? Where did they encounter friction that you may not even know exists?

The first weeks after enrollment are one of the best opportunities to learn directly from the families you've worked so hard to welcome.

Our friend, Dr. Rick Newberry at Enrollment Catalyst, has introduced a new New Family Enrollment Experience Survey designed specifically for independent and faith-based schools. The survey helps school leaders gather meaningful feedback they can use to strengthen the family experience, refine enrollment strategies, and make informed decisions for the future.

If you're looking for practical insights instead of assumptions, this is a resource worth exploring.

Learn more: https://hubs.ly/Q04sL_Z30

Every admissions leader brings something different to the table.Some naturally build relationships. Others thrive on org...
07/30/2026

Every admissions leader brings something different to the table.
Some naturally build relationships. Others thrive on organization, vision, or problem-solving. Understanding your strengths can help you lead with greater confidence and better support your enrollment goals.

Curious what your Enneagram type says about your leadership style?
This blog explores all nine types through the lens of admissions leadership, with insights you can put into practice.

Read it here: https://hubs.ly/Q04r63520 (https://hubs.ly/Q04r63520)

What's your Enneagram type? Let us know in the comments!

Learn how you lead, connect, and make decisions in your admissions work, based on your Enneagram Type.

Every member of your team is a storyteller.Admissions, faculty, coaches, board members, and front office staff all shape...
07/29/2026

Every member of your team is a storyteller.

Admissions, faculty, coaches, board members, and front office staff all shape how families experience your school. When everyone shares the same core message, prospective families hear a clearer, more compelling story.

This blog offers six practical steps to help your team communicate your school's mission with confidence.

Read it here:

Struggling to explain your school’s value? Discover a smarter messaging approach that aligns with family priorities and strengthens enrollment conversations.

Looking for one of your school's logos ... only to find six versions with names like "FINAL_v3_NEW"? Disorganized market...
07/29/2026

Looking for one of your school's logos ... only to find six versions with names like "FINAL_v3_NEW"?

Disorganized marketing files create unnecessary work, slow down projects, and make it harder for your team to stay consistent.

A little organization now can save hours later. Our latest blog shares a practical system for organizing your school's marketing materials so your team can spend less time searching and more time connecting with prospective families.

Read it here: https://hubs.ly/Q04r5WwC0 (https://hubs.ly/Q04r5WwC0)

Organize your school's marketing materials with a simple system that saves time, keeps your team aligned, and prepares you for future marketing projects.

More website visitors should mean more conversations with prospective families.Tassel AI Convert helps schools turn webs...
07/25/2026

More website visitors should mean more conversations with prospective families.

Tassel AI Convert helps schools turn website traffic into real enrollment inquiries, so your team can spend less time chasing leads and more time building meaningful connections.

Curious how it works? Learn how AI Convert is helping schools capture more inquiries and strengthen their enrollment strategy.

https://hubs.ly/Q04qzG4p0

🎙️ We've got something new to geek out about.The Enrollment Marketing Geeks Podcast for School Leaders is officially liv...
07/24/2026

🎙️ We've got something new to geek out about.
The Enrollment Marketing Geeks Podcast for School Leaders is officially live.

Every episode dives into the enrollment challenges school leaders face every day, with practical conversations you can actually use. Episodes are loaded with smart strategies, real-world examples, and the occasional dad joke (we tried to stop them... we failed).

Whether you're a Head of School, admissions leader, or marketing professional, you'll walk away with ideas you can put into practice to attract, enroll, and retain more right-fit families.

🎧 Start listening here: https://hubs.ly/Q04qzpym0

Join the Nerd Herd, subscribe, and let us know what topics you'd like us to tackle next. 🤓

Geek Con is officially underway! 🤓Over 70 school leaders are joining us virtually to dive into our proven Admissions Pla...
07/23/2026

Geek Con is officially underway! 🤓

Over 70 school leaders are joining us virtually to dive into our proven Admissions Playbook, ask great questions, and geek out over enrollment strategy together.

We may not all be in the same room, but this community knows how to show up. Swipe through to see a few members of the Nerd Herd who shared their Geek Con selfies with us!

Is your school's enrollment helping your school flourish, or quietly wearing you down?Every admissions team wants to enr...
07/16/2026

Is your school's enrollment helping your school flourish, or quietly wearing you down?

Every admissions team wants to enroll families who understand your school’s mission, trust your process, and want to be part of your school community for the right reasons. But the reality is, you have seats to fill.

Some seasons, that’s harder than others.

Read this blog and download the *free* printable version of a healthy enrollment assessment to learn if you're moving toward greater enrollment health, or drifting away from it.

👉 https://hubs.ly/Q04pwkw70

Address

1852 Banking Street #29667
Greensboro, NC
27408

Opening Hours

Monday 7:30am - 5:30pm
Tuesday 7:30am - 5:30pm
Wednesday 7:30am - 5:30pm
Thursday 7:30am - 5:30pm
Friday 7:30am - 5:30pm

Telephone

+13362296610

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