05/08/2026
Hear me out on this: the simplest tenant of borderline-professional advertising is to make it as easy as possible for fans to give a company money. I was always amazed at how long the weekend evening lines were in the early days of Ritters.
Tonight the Lakers vs Thunder game on Amazon Prime played previews of the next Jack Ryan (Jim) series. Looks cool. I immediately type in a search to 1) buy it. 2) see if I already bought it. 3) just see if I can remind myself it was coming up, so I could do either 1 or 2 above.
After typing in the search as shown in this photo, I’m confident the richest company in the history of man isn’t all that savvy. 🙄
On the very final click to completely spell out GHOSTWAR, it pops up and says “coming soon!” As hard as I’d worked to find it, no bueno.
Marketing insanity is rampant in 2026. Was long ago and will be long into the future. Find someone you trust and provides clear-cut facts in reporting.
