Kauppi Communications Inc.

Kauppi Communications Inc. We get our clients in - or out - of the news media. Kauppi Communications Inc. gets individuals, corporations and organizations in, or out, of the news media.

We specialize in communication strategies to support public affairs campaigns and in promoting and defending our clients in the court of public opinion.

Getty is asking $499 for the license to use this image. No comment.
12/03/2021

Getty is asking $499 for the license to use this image. No comment.

Jason Kauppi, State House spokesperson, talks to the press at Brigham and Women's Hospital during a news conference concerning the medical condition of Acting Governor Jane Swift and her unborn twins.

On this Veterans Day, a great story of veterans continuing to serve, and a reminder that news media remains an important...
11/11/2021

On this Veterans Day, a great story of veterans continuing to serve, and a reminder that news media remains an important channel for distributing your message.

The foundation is continuing the legacy of Nick Madaras, a soldier from Wilton who was killed in the line of duty.

"How much intellectual life is now stifled because of fear of what a poorly worded comment would look like if taken out ...
09/02/2021

"How much intellectual life is now stifled because of fear of what a poorly worded comment would look like if taken out of context and spread on Twitter?"

Social codes are changing, in many ways for the better. But for those whose behavior doesn’t adapt fast enough to the new norms, judgment can be swift—and merciless.

Great insights from our friend about content creation.  Two examples stand out: 1. create content that solves customer p...
07/08/2021

Great insights from our friend about content creation. Two examples stand out: 1. create content that solves customer problems, and 2. less is more because it leads to quality over quantity.

Erica Jorgensen offers an insight into content practices at Microsoft including the way content works with research and testing and measuring content.

Is this a place to go to get your reputation back? The Boston Globe's "Fresh Start"  initiative raises interesting quest...
01/22/2021

Is this a place to go to get your reputation back? The Boston Globe's "Fresh Start" initiative raises interesting questions. Should the media think more in the present about how their coverage impacts lives in the future? The facts do not change, but the news value may diminish over time. Also, a clearer understanding of a newsworthy incident may develop after the story is printed. For example, the media often reports on arrests and names defendants. However, it does not devote the resources to follow up on every reported arrest and whether the defendant was acquitted or convicted. What other situations do you think warrant a "fresh start"?

Similar to “right to forget” programs that have cropped up across the country, the undertaking is meant to address the lasting impact that stories about past embarrassments, mistakes, or minor crimes, forever online, can have on a person’s life.

Let's debate something that really matters.  What is your favorite movie version of "A Christmas Carol"?
12/24/2020

Let's debate something that really matters. What is your favorite movie version of "A Christmas Carol"?

Hot mics are a bigger issue than ever, even if your private comments aren't this hurtful. So is texting. It gives the il...
11/18/2020

Hot mics are a bigger issue than ever, even if your private comments aren't this hurtful. So is texting. It gives the illusion of privacy, but it's a written record.

Text messages sent by members during that night reveal the raw emotions and reactions they had to the offensive remarks that shook the Asian-American community and left a cloud over the School Committee and a landmark vote that night.

Think before you speak.
08/07/2020

Think before you speak.

“Sold down the river.” “Cakewalk.” “Master and slave.” American English is riddled with words and phrases with racist origins or undertones — and now a growing number of institutions are reevaluating their use of such language.

Pleased to discuss the professional pitfalls of personal social media accounts with a client's employees recently.  This...
03/06/2020

Pleased to discuss the professional pitfalls of personal social media accounts with a client's employees recently. This article is another great example: disappointed campaign staffers unwittingly serve up an easy, unflattering story.

Garments rent, teeth gnashed. Pleas for booze, cash and a support pug tweeted.

Most newspapers still allow comments on their websites that they would never print in their stories.  Kudos to MassLive ...
02/19/2020

Most newspapers still allow comments on their websites that they would never print in their stories. Kudos to MassLive for ending the online comment section even if it costs them click count.

While comments will no longer be available on MassLive engagement with the communities we cover remains central to our journalistic mission. Readers will still be able to comment on the many stories we post daily on Facebook, Twitter and other social platforms, and are encouraged to submit letters t...

The best Boston accents are always from Boston natives
01/29/2020

The best Boston accents are always from Boston natives

We called the smart parking system "Tesla-like" after our first drive, but let some star power show it off for you.

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337 Townsend Road
Groton, MA
01450

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