FunnelBooth

02/27/2024

Love this view. This is my office all week. I love working from anywhere.

12/05/2023

Great daily reminder.

11/24/2023

All she wanted was this hat.

09/23/2023

Great 10 miler today. I love the long runs.

08/28/2023

I'm so glad that I enjoy running.

08/26/2023

Smoked chicken nachos. Yummy.

08/08/2023

Yes I used to have hair.

03/11/2019

❗Three Reasons to Install Facebook Pixel on Your Website❗

If you haven’t installed Facebook’s pixel on your website, you are missing out on really important information from your customer audience. If you don’t know what Facebook Pixel is, it’s kind of like Google Analytics - but tailored for Facebook.

Here are 3 really good reasons to install Pixel now. There are many more ways to use Facebook Pixel of course, but these three tools will deliver benefits very quickly.

Things you can do when you have Facebook Pixel installed on your site:

1⃣ Create a Custom Audiences
Custom Audiences enable you to target ads to people you already know such as people who have interacted with your page (likes) and people who have signed up on your email lists.

2⃣ Retarget Custom Audiences
For example, create a re-targeting ad that is only shown to people who have viewed your product catalog, or an engagement ad to people who have signed up for your email list.

3⃣ Create Lookalike Audiences
Lookalike audiences are new audiences that are based on your custom audiences. These are entirely new people who share similar attributes as those in your custom audiences.

For example, you can create an ideal audience based on people who have bought from you!

Now put it all together and build new audiences from your existing traffic. These are the same types tactics that major brands with big budgets are using and you can do this too without spending a bunch of money.

The possibilities for using these tools are massive - but the only way to get these advantages is to start now.

03/06/2019

Good Information

TV and newspapers are out. Facebook and Google are in.

02/12/2019

Tuesday, February 12, 2019
Eaten alive
Are you being eaten alive by a monster that does not even exist? Have your highest thoughts and best moments been sucked away by a demon with no actual form or substance?

You are wise to be concerned, and to do something about those concerns. But it is foolish to contaminate your awareness and paralyze your life with useless worry.

What perfectly good thing have you started and then stopped, worried what others would think? What goal, what dream have you declined to achieve, worried about problems you could easily have solved?

Worry waters down your enthusiasm, cancels your best plans, and hands you nothing but regret in return. Let this be the day you walk away from all that.

Let this be the moment you face your fears, challenges, limitations, and act to do something about them. Rather than being hobbled with worry, choose now to put the power of your imagination to purposeful use, spurring you into action.

Be smart, be realistic, be wary, but don’t be worried. Feel your strength, express that strength with action, and rise above every useless worry.

— Ralph Marston