03/02/2023
This month I’m participating in the challenge to give you a little insight into me and why I do what I do!
Today’s prompt is: Brand origin. I always knew I would be a designer. I went to the Art Institute of Pittsburgh majoring in graphic design, and upon graduation, I worked as the in-house designer for a local marketing consultant. I learned a lot from my boss - namely, how NOT to run a business! 😬 After about 2 years of working there, she wanted me to start cold calling businesses to sell my services to them, and I thought - if I’m going to do that, I’m going to do it for myself! So I put in my 2 weeks notice and broke out on my own.
That was 18 years ago! 😮
The company I started was called Design Intervention, and I did branding and website design for businesses. Then one day, I got a call that changed the trajectory of my career forever.
That call was from former Pittsburgh Steeler Chukky Okobi, who was turning his gorgeous home into a B&B and wedding venue called The Mansion at Maple Heights. He hired me to be his graphic designer and we worked together for years.
When he was putting together a list of preferred vendors for his clients, he asked me if I designed wedding invitations. At the time I didn’t, but I knew I could and thought I’d enjoy that, so I told him yes. And since I knew I couldn’t market to brides the same way I market to companies, I started a new division called Purple Wagon Designs.
That was 13 years ago! 😮😮
Purple Wagon steadily grew from being a small side business to being my main bread & butter. I love working with couples who are literally planning the happiest day of their lives and *I* get to be a part of it! How cool is that?!
That being said, I also love helping small businesses grow and showcase their products and services in a professional light. Today, I have a good mix of both wedding work and corporate work and I love them equally!
Special thanks to who positively affected the path of my career more than he probably knows!
Oh! And this photo is of the very first sketches I drew of my logo all those years ago ❤️