Goose Collective

06/12/2026

🪿 We're hiring at Goose Collective!

We're looking for a Digital Marketing Account Manager who thinks beyond the feed. Social, websites, email, copy, content strategy. Someone who wants to take real ownership of client accounts and help shape where Goose is headed too.

Part-time to start, remote flexible, with a clear path to full-time for the right person!

Know someone perfect for this? Tag them below or share this post!

Apply + full job description: https://drive.google.com/file/d/17xOVFRMTGVXkIYN2l_DPgeDlnf5_1fj7/view?usp=sharing

05/26/2026

Noah's Ark Charters is back at it for their 2026 charters season!

The 2026 charter season is officially begun, and we couldn't be more excited to welcome you back to the water! 🌊

Noah's Ark Charters is ready to take you out on Lake Superior for lighthouse tours, scenic shoreline cruises, and beginner-friendly fishing charters, all departing right from the Bella Vista Motel dock here in Copper Harbor.

Whether you're planning a trip here or call the Keweenaw Peninsula home, come find us at the Bella Vista office and let's get you out on the Big Lake. Some of our reservations are made day-of, so don't be shy about stopping in!

Book with us by calling (906) 289-4213, sending us an email [email protected] or simply by visiting our websitenoahsarkchartersmi.com.

05/20/2026

Have you ever wondered if you can use grant funding for marketing?

The answer is yes, and a lot of UP business owners don't realize it.

Programs like Innovate Marquette, MTEC SmartZone, and other UP small business development funds list professional services as eligible expenses, which includes marketing strategy and ex*****on.

We work with businesses at every stage of the process: from helping write the Letter of Intent on your application, all the way through delivering fully documented work that supports your monthly reimbursement submissions.

We put together a full breakdown of how it works and how marketing fits into the grant process. Check it out here: https://www.goosecollective.co/blog/grant-funded-marketing-strategy

Sitting on funding and not sure what it covers? Working on a proposal and want a second set of eyes? Drop a comment or send us a message. We're happy to help.

05/20/2026

We didn’t always have a name for it, but chances are, you’ve felt the gap.

The marketing manager who left. The intern doing their best with no real playbook. The strategy that lives in someone’s head and nowhere else. That’s what fractional leadership is for. You get us. Real strategy, real support, real presence in your team, without the full-time hire.

Platform shifts, content direction, growth strategy, team guidance. We plug in where you need it most and we get to work.
Sound familiar? Drop a 🪿 below or send us a DM. Let’s talk about what this could look like for you!

goosecollective.co

05/15/2026

Before the launch, Delano Bat Company let us into the shop. Here's what we built together.

Delano makes baseball bats by hand. They had a big launch coming. And they needed content that could tell the story of how and why they make what they make.

So we showed up before their big launch to document the process.

We documented the process: the materials, the machines, the hands doing the work. We captured both co-founders in their element, not posed, not polished, just real. We built a content bank they could draw from for months.

The result: a 283% jump in Instagram reach.

Not because the content was flashy. Because it was honest. Because it showed the what, the why, the who, the when, and the where. It gave their audience something worth caring about.

That's what content storytelling actually is. Not a photoshoot. A strategy with a camera.

If you have a process worth showing, a shop, a kitchen, a studio, a field, we want to come document it!!

05/08/2026

Spring is here, even if it doesn't feel like it yet.

If you're a UP business owner thinking about content, photography, or marketing for the summer season, this is your reminder: the best time to plan is right now, not when the weather is already gorgeous and everyone else is trying to book the same windows.

A UP summer gives you something most brands would fly their whole creative team in for. The landscape, the light, the lakes, it's world-class. And if you document it well, those images can help carry your brand for an entire year.

We help businesses plan content shoots that go beyond headshots. Lifestyle context, location shots, product in its natural environment, team culture. Then we can build a content calendar (if you want us to 😉) around what you captured so nothing goes to waste.

If you've been putting off the photography conversation, this is the nudge. Let's get you on the calendar before summer fills up.

Reach out below or visit the link. 👇
https://www.goosecollective.co/contact

05/01/2026

What a night! We loved the collaboration and knowledge sharing in the room and want to thank you to everyone who joined us for our event promotion workshop with the Keweenaw Community Foundation.

The room was full of people doing meaningful work, nonprofits, community organizers, small business owners, all asking great questions and sharing what's working (and what's not) when it comes to getting the word out for local events.

A few things that came up again and again:

→ Start promoting earlier than feels comfortable
→ Don't rely on one channel: combine social, email, and physical signage
→ Capture content during your event to prove impact and build momentum for next time
→ Consistency matters more than perfection

We left feeling inspired by the work happening in our community and grateful for the chance to support it. If you were there, thank you. If you missed it and want to chat about promoting your next event, email us at [email protected] or visit our website. We're always happy to help!

goosecollective.co