11/19/2025
After 25+ years in marketing, I’m finally combining my skills with my biggest passion: guitars.
I’ve been playing since I was 11, have gigged most of my life, and—like many of us—own more guitars than I can justify. Now I’m leading a small specialist team and helping guitar-focused brands grow through a full-service marketing & PR engine.
We work with guitar and gear brands, IR/modeling companies, retailers and chains grow through coordinated brand, launch, and growth marketing — spanning DTC, retail activation, partnerships, and earned media. Senior-led strategy, with a team built to move product, increase revenue, and strengthen brands long-term.
And because guitar people love guitar pics… here’s my home office where I get to drool over these works of art, all day long.
If you’re a guitar-focused business looking to take things to the next level, or want a marketing partner who understands the way players think, feel free to reach out anytime—and give the page a follow to stay connected.