Board Studios

Board Studios We are a team of passionate creatives that take pride in making fresh and exciting videos to get your message across and explain what you do.

Our videos work great on websites, email campaigns, as well as TV. Just tell us your idea or insight and we'll take care of everything. We'll create an animation that will impress and delight your clients. Our creatives have deep business experience so that they can add even more value and bring something extra to the table. That's why many small- and medium-sized businesses prefer working with us

. But we are also working with large multi-national corporations on internal and external projects. On top of the high-quality product and the 'wow' factor we aim to deliver, our services are a very budget-friendly and effective alternative to communicate your brand. We have innovated in the process of animation production so that we can maintain the highest quality while shortening the timeframe and bringing down the cost for the benefit of our clients. If it sounds too good to be true or you just want to learn more about us, please don't hesitate about dropping us a line - you can always reach us at [email protected]. We love hearing your praises, of course (check out some of our testimonials), we listen carefully to your very helpful feedback and suggestions, we are always open to the toughest criticism, and we very much welcome your questions.

12/08/2020

We know what it's like to deal with all the nonsense and promises to "grow" your business. Instead of making sense of everything, let us do it for you. Subscribe to our newsletter and let us do the work: http://digest.boardstudios.com/

10/07/2020

http://digest.boardstudios.com/
Testing B2B growth tactics | Sharing webinars' insights | Experimenting with growth/sales coaches. Subscribe to this Newsletter!

02/21/2020

How to use Influencers to Drive B2B Sales | Interview CLIP_0.2 | Ammon Brown, VP of Growth at X.ai

Link to full interview: "Leveraging B2P (business-to-professional) Selling and Product-led Growth" https://youtu.be/KuTuZvaHS-k

Kosta: On the content side, what do you do or what have you seen works better.

Ammon: We're finding that content that speaks directly to a use case tends to be better. We just published an article recently talking about: “Here's a technology stack that recruiters use.” And it was a guest written by Mike Batman Cohen, who is an expert and does a lot of speaking engagements in the recruiting space...

02/20/2020

Growing SaaS Company with Content Marketing and Channel Partnerships | Interview with Charles Miglietti

Kosta: Charles, thank you very much for joining us. It's a pleasure having you and I look forward to learning some of the tactics that you've been using to grow your company and also learn more about your company. So, can we start, for the audience maybe to hear, with who you are, who you work with and what you're doing a little bit.

Charles: I'm Charles. I'm the CEO of Toucan, six years old company, B2B SaaS. We are based in Boston and we help CPO or VP of engineering to build the analytical part of the product.

Kosta: Can you give me a use case, like what kind of company do you sell to and how do they ultimately use Toucan...

02/18/2020

Increase enterprise adoption with B2P selling | Interview clip | Ammon Brown, Head of Growth at x.ai

Link to full interview: "Leveraging B2P (business-to-professional) Selling and Product-led Growth" https://youtu.be/KuTuZvaHS-k

[About Ammon Brown]
Ammmon was at Google in 2004, has been an employee at a couple of different startups and has also founded a couple of small startups himself. Most recently he was at Fame.io, which is a video collaboration platform. And currently he is the VP of growth X.ai, which is a meeting scheduling platform.

Interview:..
Kosta: Do you sell primarily to consumers or to companies?

Ammon: More to professionals. So, we refer to it as busy professionals and tiny teams.

That tends to be where we have the most success. We've experimented with selling into the enterprise in the past, through sort of an inbound lead, outbound marketing, and a sales team and adoption was a bit of an issue.
What we found is that when one individual within an organization really likes it, it spreads to their team. And then from there it can spread further and further. So, we're more of a product-led growth at this point.

I would call it more B2P business professional. But it's certainly a workplace utility. It's rarely used in one's personal life. So B2B fits as well...

02/18/2020

Mistakes people make in PR and Communication

Link to full interview: "Public Relations and Communications for B2B Growth" https://youtu.be/5Su1HU7m2dQ

Tiffany Guarnacci, founder of Kite Hill PR and Communications week.

What are some mistakes that people are making?

TIFFANY GUARNACCIA: When it comes to looking at what works versus what doesn’t work, I can answer that question from two ways. One, as an agency owner and thinking about building a successful business and getting us to the amazing point that we’re at now. It’s all been about investing in the right talent. I’ve seen mistakes because in any industry, and the PR industry included, that there’s competition for top talent. And owners of agencies or even of other B2B companies can really look at just one side of the coin when you’re looking to hire and think just about skillset as opposed to culture fit. But we’re in a business of people. So what not to do, I’d say, is to not think about your culture, especially if you’re a smaller team, and the broader impacts when you’re looking to build a business.

02/18/2020

How to Grow by Partnering and Educating Clients | Clip from the interview with Peter Schroeder

Link to full interview: "Growing Through Strategic Partnerships and Referrals" https://youtu.be/1BmnMY8TgGE

Peter Schroeder, Head of Growth at Onna. Onna is a software solution for companies who are essentially trying to unify their information, that exists across their entire tech stack.

A growth channel for Onna has been working closely with their partners.

"...We partner with companies to help fill product gaps, help them close deals with more enterprise clients that need more security and compliance features that they might just be lacking...."

02/18/2020

HOW does video content marketing work

Here are some quick tips on the basics you should know in terms of executing a successful Video Content Marketing strategy: 1) How to come up with the right content, 2) Post consistently high-quality content, 3) Prime the pump for success, 4) How can you send a preliminary positive signal to YouTube's ranking algorithm?

02/18/2020

WHY video content marketing works!

Three main reasons why video content marketing can be considered a white space opportunity and why it really works: 1) Very few companies are doing it. 2) Even fewer companies do video content marketing right. 3) Video can be expensive, but it doesn’t have to.

02/06/2020

The Role of Content in B2B Growth | Interview with Hugh Taylor

My name is Hugh Taylor and I'm the president of Taylor communications. We're a firm that does content creation, mostly in the business to business technology field.

What content do B2B companies need?

The problem that we solve is that there's a tremendous need today for written communication in marketing and sales in the B2B context. And there's a number of reasons for that. One is that the internet is at its foundation, a text-based structure. Even though it's visual, words and written material are really the core of it.

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