Electric Symphony Media

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Electric Symphony Media

Helping brands and agencies visualize results. Welcome to ESM, a media partner that helps brands and agencies uncover unique value in marketing investments.

We believe the most successful media campaigns interweave the art of past experience with the science of data analytics. We offer end to end media planning, activation, and reporting services. Our tech stack provides a connective thread across all channels, but as team we emphasize the importance human experience plays in predicting outcomes. Whether it’s traditional, digital, or emerging media, t

he knowledge we’ve gained from running campaigns that are large, small, geographically diverse, with different KPIs, goals, and assets gives us a strong library of learnings to apply to future activity. How we’re seen:

To our customers: as a partner, advisor, a trusted friend. To our employees: a place where all ideas are valued and career and personal development is a company priority. To other agencies: smart, innovative, collaborators
To our community: socially aware organization, responsible corporate citizen.

05/29/2025

ESM is excited to share that we’ve been honored with a Gold Stevie® Award for our ‘Lightscape’ campaign, promoting Brooklyn Botanic Garden’s holiday light installation in collaboration with Sony Music!

This recognition in the Marketing Campaign of the Year – Arts & Culture category at the 2025 American Business Awards® celebrates our team’s bold media strategy and compelling storytelling that made Lightscape a must-see holiday destination in NYC.

Read the press release linked below!
https://www.prweb.com/releases/electric-symphony-media-honored-as-gold-stevie-award-winner-in-2025-american-business-awards-302449660.html

02/13/2025

ESM has been awarded Silver in Summit Award’s Marketing Effectiveness competition!
🥈🥈🥈
We highlighted our 2023 integrated campaign for Brooklyn Botanic Garden’s ‘Lightscape’ campaign which included elements scattered around New York City and leveraged a mix of digital and traditional media to drive awareness and foot traffic.

02/07/2025

ESM at the AAC&U Annual Conference in DC!

Last week, two of our team members attended the AAC&U Annual Conference in Washington, D.C., exploring the latest trends shaping higher education, equity, and innovation.

We gained valuable insights into the evolving challenges in higher ed and a deeper understanding of what our higher ed clients navigate daily. Connecting with industry leaders and exchanging ideas reinforced our commitment to helping institutions engage the right audiences through strategic media.

Looking forward to applying these learnings to future campaigns! Thank you American Association of Colleges and Universities for having us!

01/30/2025

What’s next in advertising?

From AI-powered personalization to the rise of voice search and NIL partnerships, we’re breaking down the key trends set to shape 2025.

Stay ahead of the curve—read our latest forecast now!

https://esmtheagency.com/2025/01/28/the-future-of-advertising-esms-2025-trend-forecast/

01/28/2025

We are out and about in 2025!

As we are an Edge-approved vendor, we attended EdgeCon at Princeton University to engage with and learn from industry leaders. We heard from and connected with inspiring voices in education, technology, and innovation, fueling ideas for the future.

The Edge is a growing co-op that connects educational institutions with technology vendors to partner and build community. As proud members of this network, we're thrilled to play a role in driving innovation in the higher education industry through strategic advertising. Events like EdgeCon allow us to stay ahead of industry trends and strengthen relationships, and we're excited to attend future Edge events!

01/22/2025

Calling all Arts & Culture professionals! Don’t miss our webinar tomorrow, January 23rd, from 12:00 to 1:00 PM on Zoom.

Join ESM and GoDiversity as we explore innovative marketing strategies to help cultural institutions overcome declining attendance, engage audiences, and unlock the full potential of a modern marketing mix in today’s competitive landscape.

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We’ll dive into…

Market Landscape & Challenges: Learn how shifting visitor trends impact funding and drive the need for new strategies.

Institutional Hurdles: Address knowledge gaps, infrastructure limitations, and data integration for actionable insights.

Resources: Explore tools from free platforms to advanced tech stacks to achieve your goals.

Audience Insights: Segment audiences locally, regionally, and globally by their motivations.

Marketing Mix: Balance owned, earned, and paid channels to drive engagement and visitation.

Case Studies: See proven tactics in action, like MCNY’s centennial campaign.

Click the Zoom link below tomorrow at noon to join!
https://metmuseum.zoom.us/j/83528252296pwd=KsMRDMaBeUajWfqyibq12OHgxAXrYV.1

Passcode: 007577

12/17/2024

In 2024, ESM was proud to partner with the Hoboken Boys & Girls Club to support and uplift the next generation right here in our local community!

Each month, our team had the joy of connecting with the kids — offering homework help, meaningful conversations, and plenty of fun through indoor and outdoor games. It's been a truly rewarding experience that’s filled our hearts as much as theirs.

A huge thank you to Boys & Girls Club of Hoboken for an incredible year of learning, laughter, and growth. We can’t wait to continue this impactful partnership in 2025!

11/05/2024

ESM is excited to announce that we have been named to Inc.’s 2024 Power Partner Awards list!

We are recognized as a top B2B provider for SMBs, celebrated for our proven track record in driving growth and success for small to mid-sized businesses.

We are honored to be recognized as a great business partner!

10/31/2024

ESM is honored to be recognized at the Davey Awards! Our campaign for Brooklyn Botanic Garden’s ‘Lightscape’ earned silver in the Integrated Campaign: Non-profit category!
🥈
Our campaign surpassed the ticket sale goal for Brooklyn Botanic Garden’s ‘Lightscape’ installation last fall. Scroll back on our feed for the highlights!

09/20/2024

NFL viewership and media rates are climbing, with a 30-second ad during Sunday Night Football in the 2023-24 season costing a steep $882K.

Skip the hefty price tag and connect with NFL fans through second-screen experiences. Fans frequently browse social media, check stats, order food, and use betting apps during games—offering prime opportunities to engage without breaking the bank.

09/12/2024

It’s back to school time for college students!

From mid-August to mid-September, we ran a digital Back to School campaign for Hillel International to promote its scholarship program. We used 29 creative assets across various themes tailored for parent and student audiences.

Click the images to see the campaign!

09/05/2024

Fall is here, and it’s a busy season for advertising! 🍂

These seasonal happenings will all impact media rates and inventory. Stay tuned for how these occurrences influence advertising and for tips on how to make the most of your fall media buys!

Address

70 Hudson Street, 3rd Floor
Hoboken, NJ
07030

Website

https://esmtheagency.com/

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