09/11/2026
💰 There may be a dollar amount sitting in your dealer portal right now that grows every time you buy qualifying equipment. On a lot of programs, whatever you haven't used disappears on December 31.
That's your co-op advertising fund. If you sell or install a national brand, there's a good chance your manufacturer or distributor is setting aside a percentage of your purchases to help you promote their brand locally.
📅 September is the month to find it. By December every vendor is backed up, and on many programs the claim deadline comes weeks before the money actually expires.
We put together a month-by-month plan to find your balance, get approvals, and spend it on things your customers will actually see before time runs out 👇
https://branditms.com/use-co-op-advertising-funds/
Learn how co-op advertising funds work, what expenses qualify, why claims get denied, and how dealers and contractors can use balances before deadlines.