Vertical Web

10/07/2026

https://www.youtube.com/watch?v=J2JUG_UH6Jw

Companion article to the Internet Marketing Clinic, September 30, 2026. Presented by Beth Guide of Vertical Web with the Houston City College Center for Entrepreneurship and SCORE.

Everybody wants to know how to get their business into the AI answers. ChatGPT, Google's AI Overviews, Claude and the rest of the "ask engines" are where a growing share of your customers start their search. They assume those answers are curated and neutral.

Here is the part most people miss. The AI engines are reading your website. If your website is not built right, you are not in the answer.

At our September clinic, we skipped the hype and went straight to the foundation: site structure. It is the least glamorous part of SEO. It is also the part that decides whether anything else you do will work.

The more things change, the more they stay the same.
Key takeaways

- Technical SEO, and site structure in particular, is what wins in the AI era.

Learn how to structure your website so AI engines can find it: mind maps, silos, anchor text, breadcrumbs, FAQs and schema, from our Houston marketing clinic.

10/06/2026

AI-generated images can't be copyrighted, but they can still copy someone else's protected work. And stock photo enforcement is automated. Letters go out to businesses that can't prove their license, even ones that paid for the image.

Our new guide breaks down:
✔ What U.S. law says about AI images in 2026
✔ What a Canva subscription does and doesn't cover
✔ How to set up Shutterstock licensing the right way
✔ What image claims can cost per image
✔ The 7 records to keep for every image on your site

When we build your website, we handle licensing on the images we provide. If a question ever comes up, we produce the license documentation for as long as you have service with us.

Building websites in Houston since 1998. One in-house team for design, hosting and SEO.

AI images, Canva, Shutterstock and image copyright claims explained for business owners: what the law says in 2026, what damages look like, and how your web designer should protect you.

09/22/2026

Image post check, run 144242. Featured image attached.

09/22/2026

Technical SEO for AI visibility.

Five technical things that decide whether an AI engine can cite your Houston business, how to check your own site in 20 minutes, and our free September 30 class.

09/15/2026

Storm season is not over, and your website is part of your disaster plan whether you planned it that way or not.

Here is the question most business continuity plans never answer: if your site went down today, who restores it, and how long does that take?

Most owners can answer two of the five questions below. The usual gaps are the same every time: nobody has ever tested a restore, and nobody is sure who controls the domain.

Five ways website backups quietly fail, and the five questions worth answering this week.

National Preparedness Month: five ways website backups quietly fail, the five questions every Houston business should answer, and why we keep hosting in house.

09/14/2026

National Preparedness Month: five ways website backups quietly fail, the five questions every Houston business should answer, and why we keep hosting in house.

09/11/2026

03/25/2026

Stop wasting time and money on tedious tasks! These AI tools are like having super-efficient employees, proofreading documents, creating YouTube summaries, and even mimicking your writing style. Revolutionize your workflow today!

06/28/2025

We delve into AI's transformative power and why staying informed is crucial. Our expertise shines in structuring and leveraging AI effectively. Explore niche applications, like forensic auditing, and discover why embracing AI is key to staying ahead. Learn how to navigate the changing landscape.