Joieful

Joieful Collaborating joyfully with established businesses and mission-driven entrepreneurs to make a lasting impact on the community and the world.

Born out of owner Jelena Pasic’s deep admiration for Harlem, NYC, Harlem Shake was envisioned as a place where both loca...
09/06/2022

Born out of owner Jelena Pasic’s deep admiration for Harlem, NYC, Harlem Shake was envisioned as a place where both locals and out-of-towners could celebrate the rich history and unforgettable atmosphere of this storied corner of the Big Apple.

Read more about their brand story and how we helped them position to be the best burgers and shakes Harlem has to offer: https://www.joieful.co/harlem-shake

Our website is officially launched, y'all! https://www.joieful.co/With a new growth direction focusing on branding and g...
07/27/2022

Our website is officially launched, y'all! https://www.joieful.co/

With a new growth direction focusing on branding and growth marketing, we aim to continue helping our clients win people's hearts and minds!

Feel free to check out our new case studies of some of our amazing clients.

A Joieful client who’s been with us since our first days (we were known as “Reverb” back then), Magic Cup Cafe has seen ...
07/21/2022

A Joieful client who’s been with us since our first days (we were known as “Reverb” back then), Magic Cup Cafe has seen significant growth since collaborating with our Joieful team as we've been working closely with My Lynn to uncover optimal strategies that would help achieve even greater levels of customer loyalty for the brand.

Today, we’re happy to say this boba and coffee business is thriving – and currently undergoing rapid expansion through a fabulous franchising program!

Check out the results we were able to deliver for MCC!

Our brand strategy workshops are safe spaces 🪐 (as in: Zen vibes only!) where leaders can pause and reflect on their bus...
07/15/2022

Our brand strategy workshops are safe spaces 🪐 (as in: Zen vibes only!) where leaders can pause and reflect on their business journeys. During these sessions, we encourage each participant to envision new and exciting futures for their brand, all while helping them create a roadmap for delivering long-term value to their clients.

Small tips: Join us from a tranquil location and soak up an even more zen vibe! Y'all busy bees deserve it!

It's almost Friday so we're here for another meet & greet (virtually, in one picture 😆)Meet our Ukrainian 🇺🇦 Web Designe...
07/14/2022

It's almost Friday so we're here for another meet & greet (virtually, in one picture 😆)

Meet our Ukrainian 🇺🇦 Web Designer, Inna Balaba!

By day, Inna is a user interface/experience wizard, crafting brilliant layouts and visuals for our branding projects. Inna often uses her talents to forge lasting bonds between brands and customers with her beautiful, emotive designs. If you need her, she'll be in front of her laptop working on the next great webpage for an up-and-coming rebrand!

When the sun goes down, Inna becomes a full-on Meow Lady (think Cat Lady but with more flair) and spends a lot of time with her fuzzy feline. In between pets and snuggles, Inna practices yoga somewhat religiously. And after Savasana, she flexes her creative muscles by exploring her passion for artsy minimalism.

Currently, Inna lives a nomadic lifestyle, meaning she's excellent at making a home anywhere she goes.

Sending her so much love and support because even though so much has happened since the war broke out, Inna has been strong, resilient, reliable, and one incredible colleague to us all at Joieful!

07/01/2022

Stylescape – an elevated mood board for your brand identity, featuring artwork and storytelling ideas. Each image has its own story and meaning – all properly tailored to our client's brand attributes and ideal customer persona.

Meet the Joieful teamOur Chief Connection Officer, Frances Luong .Her joie de vivre comes from helping others, as compan...
06/29/2022

Meet the Joieful team

Our Chief Connection Officer, Frances Luong .

Her joie de vivre comes from helping others, as companies and as individuals, pursue their authentic journeys. By day, Frances spends her time providing resources to support the growth of other businesses, and assembling an Avengers-level leadership team to serve our clients.

Outside of work, she is a longstanding volunteer and board member of entrepreneurship non-profit, ACE NextGen. She loves to plan activities for her loved ones (as resident Type-A of every group), take trips to the mountains, and work on her hobbies of snowboarding, roller skating, and crosswording.

Founded in 2017 and previously known as Reverb Marketing Agency, we have grown into a branding and growth marketing comp...
06/28/2022

Founded in 2017 and previously known as Reverb Marketing Agency, we have grown into a branding and growth marketing company driven by a team of world-class specialists.

At Joieful, we’re all about creating joy through our collaborative work with brands that carry strong principles and an intense customer focus. You know: Brands committed to sharing their values with new audiences via thoughtful communication…all to build a bigger, better tribe.

And when we truly believe a brand can spark joy for people or for the planet (come on, go big or go home), we’ll stop at nothing to help spread its unique “happy” and make it part of everyone’s permanent flow.

Check out this space for the launch of our brand new website! 🤩

Joieful Co 2022. Coming soon...
06/20/2022

Joieful Co 2022.

Coming soon...

Address

3040 Post Oak Suite 1800 113
Houston, TX
77056

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+18329451482

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