TVI MarketPro3

TVI MarketPro3 TVI MarketPro3 is the marketing solution for the Fixed Operations Department at Franchise Automobile Time for an oil change?

What makes TVI MarketPro3 stand out from other automotive marketing companies? Acquisition:
What keeps customers from passing up their local mechanic or quick l**e to give their business to a dealership? We’ve discovered two common perceptions; dealerships are too expensive, or customers have had a poor experience with dealerships in the past. It’s our mission to create an opportunity for you to t

ransform that perception. We pattern dealer DMS data to target three specific audiences; Inactive Customers, Lost Customers, and New VIN Customers. We then go beyond your factory program and find where these customers reside. This unique and powerful formula gets the right customer through your doors, so you can win them over with your outstanding customer and vehicle service. Retention:
Return customers are key indicators of great customer experiences. TVI MarketPro3 uses the most up-to-date technology available to mine the retention data at a deeper level. This includes specific time periods for when a customer defected. Our analysis compares new and used sales to service as well as service to service to reach out to your customers right when they need you the most. We ensure our marketing efforts are timed out specifically to the maintenance needs of these customers. There happens to be a dealership offer sitting in their mailbox. It’s like you’re reading their minds. RecallCheck:
TVI MarketPro3 developed Recall Check, a state-of-the-art program designed to meet the challenges of recall management. RecallCheck is a web-based platform that puts you, the dealer, in the driver’s seat. Check for open recalls within a specific target audience, strategically select specific recalls, and target recall customers with the marketing channel of your choice. You can even set your own budget for these campaigns by capping the number of contacts for either a monthly or one-time option. Custom Solutions:
At TVI MarketPro3 we serve our dealers, but more importantly, we partner with our dealers. We keep an open mind for creating custom marketing solutions. Whether it’s a unique communication designed for pre-paid maintenance, loyalty programs, or a lead notifications tool used by the dealership’s BDC, our team has created many customized solutions at the request of our partners. If you have a unique marketing idea, we are open and willing to listen. Let us help you grow your RO with our proven fixed operations marketing strategies. Visit our website today to learn how we can help you attract the perfect customers to your service drive.

06/03/2026

Simplifying Shop Pay Programs

06/01/2026

Identifying Early Signs of Process Erosion ---

05/27/2026

Recruiting Technicians: The Power of Video

05/25/2026

Busy vs Profitable Service Lanes ---

Your dispatch strategy directly impacts technician productivity, billable hours, and shop profitability. Learn how top-p...
05/21/2026

Your dispatch strategy directly impacts technician productivity, billable hours, and shop profitability. Learn how top-performing dealerships structure dispatching systems to keep bays moving and revenue flowing.

How Workflow Control Impacts Productivity and Profitability Your Dispatch Strategy Is Either Feeding Productivity—Or Starving It Walk into any service department, and you’ll see it: the board. Names, ROs, jobs, technicians. It looks operational. It feels routine. But here’s the truth: your dis...

05/20/2026

The technician shortage isn’t fixing itself.

And according to Bruce Daugherty, most dealerships are still approaching the problem the wrong way.

In this conversation with Nick Shaffer, Bruce breaks down why reactive pay strategies, inconsistent compensation plans, and poor advisor performance continue to drive technician turnover across the industry.

A few standout takeaways:

• Top technicians want transparency, fairness, and a clear growth path
• Most shops have far too many pay plans — creating confusion and distrust
• Empty stalls can cost dealerships $30,000–$40,000 per month in lost gross profit
• Dealers must shift from a “cost mindset” to a “production mindset”
• Proper advisor training directly impacts technician retention and profitability

One of the most important points from Bruce:

“If you want to make fixed ops more profitable, your technicians should be making more money too.”

This isn’t just about compensation. It’s about building a proactive culture that retains talent, improves production, and creates long-term operational stability.

Great insights throughout this discussion.

Your posted labor rate doesn’t tell the full story. Learn how effective labor rate (ELR) impacts profitability, where re...
05/19/2026

Your posted labor rate doesn’t tell the full story. Learn how effective labor rate (ELR) impacts profitability, where revenue leakage happens, and how top dealers close the gap.

The Truth Behind the Gap Your Labor Rate Isn’t What You Think It Is Ask most dealers what their labor rate is, and they’ll reference a standard door rate—$150, $165, maybe even $180. But that number isn’t what you’re actually collecting. Profit doesn’t live in your posted rate—it lives...

05/18/2026

Most dealerships don’t lose momentum overnight.

It happens slowly—through small process breakdowns, communication gaps, technician inefficiencies, leadership blind spots, and friction that quietly builds over time.

In this conversation, Crystal Massie shares nearly 30 years of hard-earned insights into what’s really impacting dealership performance behind the scenes—and why so many service departments mistake “busy” for productive.

One of the biggest takeaways:
Many dealership problems that appear to be “people issues” are actually process and communication issues.

If you’re a dealer principal, GM, service manager, or fixed ops leader focused on long-term profitability, operational consistency, and a healthier dealership culture, this conversation is worth your time.

Idle Bay Syndrome could be costing your dealership thousands in lost labor revenue. Learn how to spot the hidden causes ...
05/14/2026

Idle Bay Syndrome could be costing your dealership thousands in lost labor revenue. Learn how to spot the hidden causes of technician downtime and create a more productive, profitable service department.

How to Spot It Before Payroll Eats You Alive Your Shop Isn’t Full—Even If Your Schedule Is At a glance, everything looks healthy: the schedule is booked, advisors are moving, and cars are coming in. Take a walk through the shop, though, and you’ll see it—empty bays, technicians waiting, work...

05/11/2026

Marketing for Customer Pay: A 90-Day Plan

Address

9827 Whithorn Drive
Houston, TX
77032

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm
Saturday 9am - 5pm
Sunday 9am - 3pm

Telephone

+18008840844

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