Etched Communication

Etched Communication Culture. Causes. Crises. Comms.

Cultivate... Progressive... Influence... Cultivate progressive influence -- standing alone, or combined to make one statement this embodies Etched.

06/23/2026

This week's PR Wins & Woes is packed with headlines that had communicators talking. đź‘€

From UFC's White House lawn spectacle generating major buzz (and major debate), to unacceptable comments directed at Michelle Obama, to Gwyneth Paltrow stepping into a politically charged partnership, we break down which stories earned a win and which landed firmly in woe territory.

Watch now and let us know: Which story got your biggest win or woe vote this week? ⬇️

A father isn’t just a title; it’s a pillar of strength. Today, we honor the position, the memories, and the men who answ...
06/21/2026

A father isn’t just a title; it’s a pillar of strength. Today, we honor the position, the memories, and the men who answer the call.

Happy Father’s Day

Juneteenth marks a profoundly delayed turning point. It reminds us that freedom is never just a moment in history; it is...
06/19/2026

Juneteenth marks a profoundly delayed turning point. It reminds us that freedom is never just a moment in history; it is an ongoing promise. Today, we celebrate the absolute resilience, culture, and undeniable impact of the Black community that has shaped our past and continues to pave our future.
Let's use today to rest, celebrate, and recommit to the work of true equity.
How are you honoring Juneteenth in your community today? 👇🏾

05/22/2026

In PR, a single move can make a brand or break a reputation.

This week, our Founder & CEO, Toni Harrison, takes a deep dive into the latest headlines to separate the PR Wins from the absolute Woes.

Whether you're navigating a crisis or launching a global campaign, these are the real-time lessons every leader needs to hear.

What is your biggest PR win this week? Let us know here 👇

05/11/2026

From the high-stakes containment of Hantavirus communications to the high-glitz strategy behind the Met Gala, one truth remains: precision is non-negotiable.

Get the latest PR Wins and Woes directly from our Founder & CEO, Toni Harrison. Fresh industry intel, served with a double shot of unfiltered expertise.

Which do you find more challenging: managing a reputation in a crisis or making a mark on the red carpet? Let us know your thoughts!

Mother’s Day means something different to each of us.Today, we honor every experience — the love, the loss, the distance...
05/10/2026

Mother’s Day means something different to each of us.

Today, we honor every experience — the love, the loss, the distance, the choice, the hope and the joy.

Every story matters.

True or False? Trains can move on any track, in either direction at any time. TRUE. That's what the Etched team shared l...
05/05/2026

True or False? Trains can move on any track, in either direction at any time.

TRUE. That's what the Etched team shared last week for Dia de los Niños.

It was an honor to be part of a cultural celebration where community partners came together to bring resources, goodies and fun to families in the neighborhood.

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