Simply Joy Studio

Simply Joy Studio We’re an ambitious design studio with an affinity for moving brands from good to great.

03/15/2022

Olivo Amigo’s founder was born and raised in Spain, where happiness is built around the table. We set out to capture culture, joy and flavor in this promo video showcasing Olivo Amigo’s delicious specialty olive oil.

(Sound on 🎶)


A minimal layout paired with compelling photography puts your product up front and center. Your product deserves to be s...
03/11/2022

A minimal layout paired with compelling photography puts your product up front and center. Your product deserves to be shown in the best light.

Website and photography for

A brand is far more than just its logo. An essential part of our branding process is the Brand Identity Preview. This te...
02/28/2022

A brand is far more than just its logo. An essential part of our branding process is the Brand Identity Preview. This tests the adaptability and potential of a proposed design direction in a number of relevant applications.

The key to branded, professional icons is ensuring they look like a family. You can achieve this by defining specific st...
05/26/2021

The key to branded, professional icons is ensuring they look like a family. You can achieve this by defining specific standards that will create consistency across the board.

What you should define:
- Color
- Line weight
- Form factor
- Level of detail
- Connection to the rest of your brand (if applicable)

Here’s our breakdown of the custom icon set we developed for Olivo Amigo. Do you see the family resemblance?

05/24/2021

Promo video we produced for Olivo Amigo to showcase their delicious extra virgin olive oils ❤️.

The foundation of every successful videoshoot:

📝 Storyboard/shot list- prior to your shoot, illustrate or list the shots you will need to capture in order to tell your story. The more organized you are, the less likely you’ll run out of time or miss an important shot.

💡The right lighting- lighting makes all the difference in the colors, details, shadows and ambiance of the final product. Soft, even lighting is generally best, which you can achieve by diffusing light sources or shooting on a cloudy day.

🎥 A variety of shots- capture different distances (long, medium, close up) and angles of the same camera set up, to allow more flexibility in post production. We recommend shooting in short takes.

05/19/2021

Animated GIFs are a great way to show off your products. Here’s why we love them:

- They’re engaging
Add movement to your feed, and take the opportunity to tell a story. Show your product in action, display multiple products or add extra excitement. The possibilities are endless.

- They’re versatile
Since they have smaller file sizes, GIFs don’t affect load time and work perfectly for everything from your website and social, to email marketing.

Have you used animated GIFs for your business?

Sure, your menu has all of your offerings, but is it streamlining the ordering process? Pretend you’re a brand new custo...
04/14/2021

Sure, your menu has all of your offerings, but is it streamlining the ordering process? Pretend you’re a brand new customer and you’re placing an order for the first time. Organizing a build-your-own menu into steps and adding helpful notes (e.g. Select two, pro tip: try mixing) will reduce confusion and keep the line moving.

Opening a new restaurant or business? Offering grand opening specials the week of your launch is a great way to draw a c...
04/02/2021

Opening a new restaurant or business? Offering grand opening specials the week of your launch is a great way to draw a crowd.

- Build momentum for your launch
- Promote different menu items
- Encourage repeat customers

In collaboration with

Menu details.In collaboration with
03/21/2021

Menu details.

In collaboration with

3 in 4 consumers say they’re more likely to trust a brand they know. The best way to build this recognition is to create...
03/17/2021

3 in 4 consumers say they’re more likely to trust a brand they know. The best way to build this recognition is to create consistency in all you say and do, from promotional materials to your social media presence, and everything in between.

In collaboration with

Concept for extending Pokeatery’s handdrawn illustrations into the restaurant interior.In collaboration with ...
03/15/2021

Concept for extending Pokeatery’s handdrawn illustrations into the restaurant interior.

In collaboration with

We love a menu that’s minimal, enticing and on-brand ✨. Our menu for Pokeatery uses their classic muted palette, paired ...
03/13/2021

We love a menu that’s minimal, enticing and on-brand ✨. Our menu for Pokeatery uses their classic muted palette, paired with tasty, vibrant closeups of their poke bowls.

In collaboration with

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Irvine, CA

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