Healthy Boundaries Marketing

09/29/2021

We have another happy client! This ended up being a 10 day campaign, with an ad spend of $213 which got them 800+ audience leads and 9 solid franchise buying leads. Not too shabby for two hundred bucks! :)

05/18/2021

Worried about the update creating diminishing returns on your ad spend? Need some creative campaign ideas? Here's our thoughts.

On Facebook, costs are going to rise, and we will not have data as rich as before, but everyone is still on Facebook so I still find it worth it to advertise there, depending on my client and who they are needing to target.

For me personally, I have a few favorite ads that convert well in my circles.
-A :"happy birthday" campaign, where I target my friends who are business owners who have birthdays coming up and offer them special birthday pricing
-An "ask me anything" campaign through messenger, where the message "If you're thinking about (desired outcome, how to create a digital presence) then you're probably wondering (problem, how much return you will get for the cost). Click the send message button and let's chat! Ask me anything!
-A video campaign where a video pops up with the formula: "Hi, I'm (name) and I help (whoever you're targeting, in my case its business owners) get (what they want, in my case increased revenue, more clients, and better visibility online) in an unconventional way without (pain point, in my case spending thousands of dollars with online advertising for little or no return).

Hopefully that's helpful! Youtube ads are blowing up as well, since they're owned by Google and Google is famously partnered with Apple, and Apple is vying for FB market share, hence the IOS 14 business ;). If you want to look into YouTube Ads, I'd pull the top 5 channels in your niche, top 10 influencers and top 15 search phrases and create content around that, then retarget clients interacting with those influencers and channels. In 2020, 1 billion videos were viewed each day with 500 hours of content uploaded per minute.

05/02/2021

WE LAUNCHED A NEW BLOG!!

Check out these articles written specifically for you! We'll be sharing our tips, tricks and maybe even a few trade secrets ... 🤫 Why? because we know 2020 and even the better part of 2021 has been a difficult time for everybody. So we just want to provide as much value to YOU as possible, even if you're not a client. Although, we hope you'll be! Our team is eager to help you!

Can digital marketing save your business? It can, but in this article, I'll break down how it could save your business if you're struggling to acquire your ideal clients. The world is changing faster and faster every day, and nearly 60% of the world's population is plugged in. Tha ...

04/23/2021

How to get a positively unfair advantage in business in as little as two months with SEO!

We hear the question all the time, "how much should I spend on Facebook ads," or "I just launched my new business/product, how do I drive more traffic on social media?" 🤔 I wish our answer could be as simple as "start with organic marketing, build a following, and launch a movement that influences people to buy from you," but it's not that simple. 😤

Social media is a powerful tool for business owners to engage directly with their target audiences and hold conversations that build your know, like and trust factor. But that's just one small piece to the bigger picture.

As an experiment, think of a small business up and coming on social media (not a widely-known brand). Let's say they're a business that sells puppy sweaters (everybody loves puppies). You liked a few of their posts in the past, they cookied you, and now you see them everywhere on Facebook, Instagram, YouTube, Twitter, etc ... Now Google "Puppy Sweaters." I'm willing to bet they don't appear on the first page of Google and if they do, they're probably not within the top three results. 😲

So what's the point? If they're running a successful business on social media, why should I care, and can't I do the same thing and also have success? Sure you can. However, here's what you need to know that most people talk about as if it were a taboo topic they don't want their kids to hear. 🤫

Search Engine Optimization!

More people are shopping online now than ever before. Since COVID-19, we've seen businesses make a HUGE shift to accommodate everyone staying at home and social distancing. More restaurants started listing themselves on DoorDash, UberEats, Favor, Grubhub, etc. Convenience stores built online eCommerce pages, realtors started hosting virtual tours. The list goes on.

While social media IS an effective tool, it's not the only tool you should be using. So don't put all your eggs in one basket! According to a study we read about, SEO drives 1000%+ more traffic than organic social media (BrightEdge Research).

So if you got 10 visitors every day who spent $1 from your organic social media marketing ($300/mo), then you're missing out on potentially $300,000+ every month if you neglected your SEO. That's a LOT of money you're leaving on the table ... 😳 What do you think you could do for your business and the people you serve with an additional $299,700?

So if you want an unfair advantage in business in as little as two months, you need some SEO in your life and we can help!

If you're ready to take your online presence seriously even if you've never done SEO before, comment "I'm serious!" We'll help you get where you want to be!

04/08/2021

We greatly appreciate your support and referrals. It drives our business, and we couldn't do what we do without you!

01/06/2021

Pretty proud of our twitter rn. If you're on the tweetster, follow us (I know, I know, it was all they had).

12/30/2020

GUYS!! Thank you for all of the likes and requests for audits! We're filming 8 video audits today, and we'll keep you posted with the results. 🥰

12/29/2020

Never fear! We partnered with Metigy to make sure our socials are STACKED so you never miss an update on what we're doing.

08/02/2020

What are you mastering in your life this weekend?