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Monday 9am - 5pm Tuesday 9am - 5pm Wednesday 9am - 5pm Thursday 9am - 5pm Friday 9am - 5pm

Lockard & Wechsler Direct

Name: Lockard & Wechsler Direct
Address: Irvington, NY, 10533, US
Telephone: +19142504245

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Lockard & Wechsler Direct

LWD is now an Attention Arc company! We're the most experienced total video performance marketing agency in the US.

12/23/2025

Holiday vibes at LWD ✨🎁

We wrapped up the season with Secret Santa fun, office festivities, and a toy drive benefiting Open Door Care Network — all topped off with an unforgettable performance by Dick and his band 🎶

So thankful for this team, the traditions we share, and the opportunity to give back during the holidays.

Wishing you all a wonderful holiday season!! ❤️

10/10/2025

The final quarter of the year is here, and advertisers are facing one of the busiest and most exciting seasons. Our Q4 Marketplace Conditions Report highlights the latest trends in total live sports, and holiday shopping—and shows how brands can plan smarter and reach more viewers.

Check out our blog summary and download the full report today: https://lwdirect.com/news/q4-2025-marketplace-snapshot-sports-shopping-and-smart-strategy/

10/07/2025

We’re thrilled to be featured in Performance-Driven Marketing Institute - PDMI's Results Magazine!

The article spotlights Attention Arc — the new agency that brings together the people, ideas, and expertise of Lockard & Wechsler Direct and McKinney Media to create a modern approach to performance marketing. Together, we’re combining creativity, analytics, and accountability to help brands turn attention into meaningful action.

Our team is celebrating this moment and building connections at this week!

👉 Read the full feature: https://www.resultsmagazine-digital.com/results/library/item/september_2025/4297877/

09/05/2025

A huge thank you to our amazing team for their generosity during our summer pet supply drive! Because of you, the Humane Society of Westchester at New Rochelle received a wide variety of food, toys, and supplies to help care for animals in need. We’re proud to support such a great cause and grateful for everyone at Lockard & Wechsler Direct (an Attention Arc company) who contributed! 💙🐶🐱

08/21/2025

We’re celebrating a BIG win! 🎉 LWD (an Attention Arc company) and Endurance Warranty just won Chief Marketer’s 2025 Campaign of the Year for Best Lead Generation Campaign!

Our “Driven to Win” campaign combined smart strategy, innovative media planning, and the star power of Danica Patrick and Ludacris to break through in a crowded category and connect with more drivers than ever before.

We couldn’t have done it without our amazing partners at Endurance and the hard work of our entire LWD team 💪

Read the full story here: https://lwdirect.com/news/lwd-and-endurance-win-2025-chief-marketer-coy-award/

06/10/2025

From AI-enhanced targeting and live sports to shoppable streaming and immersive brand storytelling—the 2025 Upfronts and NewFronts put a spotlight on the new rules of video advertising.

At LWD, we break down what it all means and how to build a Total Video strategy that performs across every screen. 📺 Ready to level up? 📊

See our key takeaways here: https://lwdirect.com/news/key-takeaways-from-2025-upfront-and-newfront-presentations/

06/03/2025

Celebrating 25 Years of Excellence!

In honor of Ilene’s 25th anniversary with LWD, the agency came together in true Broadway style! 🎭

Here’s a peek at some of the photos from our celebration, where Ilene’s teammates shared heartfelt words and raving reviews about the impact she’s made over the years. We were also thrilled that her family was able to join virtually and be part of the moment!

Ilene's passion, dedication, and positive energy are unmatched. We’re grateful for the creativity, care, and commitment she’s brought to the agency and for the unforgettable mark she continues to leave on our team and for our clients.

Cheers to you, Ilene! Here’s to 25 years of standing ovations—and many more performances ahead! 🎉👏

05/15/2025

Help us congratulate our Account Planner, Amanda Green, who has been named our 2025 MediaPro® Award winner! 🎉

Amanda brings passion, precision, and positivity to everything she does—and her colleagues agree! She exemplifies the best of LWD: hardworking, collaborative, and always eager to learn and grow.

Congrats Amanda and thank you for all you do to contribute to our agency's success! 👏

https://lwdirect.com/news/announcing-the-2025-mediapro-award-winner/

05/11/2025

This Mother’s Day, we’re celebrating all the incredible moms who lead with heart, grace, and unshakable resilience.

Happy Mother’s Day from the LWD family to yours! 💐

05/06/2025

Looking for a career that’s smart, strategic, and full of variety?

Media planning and buying is a dynamic field that combines analytics, negotiation, creativity, and collaboration. You’ll be at the center of how brands connect with audiences—on TV, streaming, digital, and beyond.

If you’re curious, passionate, and ready to grow, this could be the career path for you!

Check out our latest blog post where we dive into the skillset these careers require: https://lwdirect.com/news/want-to-work-in-media-planning-buying/

Address

Irvington, NY
10533

Opening Hours

Monday	9am - 5pm
Tuesday	9am - 5pm
Wednesday	9am - 5pm
Thursday	9am - 5pm
Friday	9am - 5pm

Telephone

+19142504245

Website

http://www.lwdirect.com/

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