Marko & Partners

12/31/2019

Like a phoenix rising from the ashes, Toys'R'Us is back and ready to brand for the future.

The new store aims to be more interactive, featuring brand stations and a treehouse

12/24/2019

Happy Holidays from your friends at The Marko Group!

12/19/2019

Knowing what's trending up is always important BUT knowing what's trending down is also beneficial to how you budget for advertising!

Because it’s important to know what once-buzzworthy things might be falling out of vogue, or even dead on arrival.

12/16/2019

The social/digital up-and-comer TikTok has been intriguing brands and advertisers alike. But will this success last into 2020? And how will it play out?

Brands are working with TikTok influencers and social media marketing agencies to create viral challenges.

12/12/2019

With the prevalence of systems like Siri and Alexa, the push from viewing to talking is even more prevalent in the last couple of years.

The next big tech platform shift is happening. Welcome to the age of voice computing.

12/09/2019

Gen Z, like Gen Xers and Baby Boomers, has their own favored platforms. Knowing what to do to get in front of them is pivotal.

Here's why TikTok, Twitch and Mixer will keep us captivated for the foreseeable future.

12/05/2019

Nothing pulls at your heartstrings like E.T. for the holidays. Or, at least that's what Xfinity thinks.

E.T. and Elliott have finally reunited 37 years later—not for a sequel to the 1982 film, but for an Xfinity spot about how technology brings people together.

12/02/2019

With Black Friday behind us and the busiest shopping season of the year abound, are consumers into this pseudo-holiday for the right reasons?

It’s not a day. It’s a synonym for “sale.” And it needs to change.

08/31/2019

Amazon...ads? Amazon is branching out into advertising. Is your brand on the bandwagon?

Here's how Amazon sells ads, and why it has a natural edge over Google and Facebook in some areas.

08/28/2019

Brands want feedback on their products and services and, in most cases, consumers are more than willing to give their honest thoughts. But how do you manage that online?

Brands are using feedback to improve SEO and marketing.

08/25/2019

Just because your brand name becomes synonymous with a product doesn't mean it's a good thing.

Pass the Kleenex, please.