Specializing in small business startups and online marketing for the hospitality industry as well as full e-commerce solutions. As a freelance Web Professional with 23+ years of expertise in web and graphic design, marketing, and business analytics, I am dedicated to propelling website growth and engagement. My passion lies in implementing design and content enhancements, strategic planning, and d
ata-driven performance tracking to achieve optimal results. In my current roles, I collaborate with marketing teams to craft compelling promotional materials and execute impactful content strategies. I manage website operations, ensuring optimal functionality and security. At Cuetip, my efforts led to remarkable growth, with a 400% increase in direct traffic and over 500% in referral traffic within 12 months. Committed to leveraging new technologies and driving process improvements, I am dedicated to delivering exceptional results. I am more than just another Graphic Designer. In 1996, during high school, I discovered my passion for web design on a local Freenet using Netscape and a 56k dial-up modem. Back then, it was a world of animated GIFs, basic HTML, and midi music tracks (and Flash!). My professional journey began in college, majoring in Graphic Design, and took off in 2000 with my first job building websites and banner ads for a marketing company in Gainesville, FL. After relocating to Vancouver in 2000, I spent seven years at Auto Trader, contributing to both the print and web departments. I briefly paused my career to work at a ski resort, gaining valuable customer service experience working for the Westin Resort and Spa and driving for Resort Cabs (as well as snowboarding 100 days per season). Upon returning to Vancouver, I rejoined Auto Trader and later contributed to the opening and management of a high-end women’s wear store, Invito Couture. There, I handled all design aspects, including the e-commerce website, signage, and day-to-day operations in-store. Returning to Florida in 2012 to be close to family, I resumed my design career in Jacksonville with DXM Marketing, specializing in large format prints. In 2013, my focus shifted back to web design as an E-Commerce and Web Development Specialist at Metabolic Research Center. Over 7 years, I propelled online revenue from $400K to an impressive $2.5M annually on the website I managed, overseeing email marketing and video testimonials for over 80 retail locations. Working under my own consulting firm, P Delaney Consulting Inc, I’ve collaborated with companies like NY Kids Club, FerTex Properties, and California tech startup Cuetip Inc, enhancing their online presence and marketing materials. I also founded founded Photo Digitizer in, merging my love for photography and organization with design and photo editing. In addition to my professional pursuits, I prioritize raising my elementary-aged daughter and exploring different cultures through travel. As a lifelong vegetarian, I relish cooking diverse, healthy meals. My leisure moments find me at Florida beaches, natural springs, theme parks, or cruising on my OneWheel. Passionate about solving problems and always up for new challenges, I thrive in diverse environments.
