Fisher Agency

Fisher Agency 35+ year-old advertising agency based in Jacksonville FL We help hundreds of clients across the U.S.

Fisher Agency is a full-service, award-winning website design & marketing agency in Jacksonville, FL, with over 35 years of experience in branding and advertising. grow their businesses by becoming a reliable extension of your business through a long-term strategy and trusted relationships.

Now that’s a Jacksonville moment. Last month, WFO Construction was featured at EverBank Stadium during the Jaguars game ...
10/06/2026

Now that’s a Jacksonville moment.

Last month, WFO Construction was featured at EverBank Stadium during the Jaguars game as part of the JAX Business Spotlight presented by Corporate Traveler.

Seeing a local client up on the big screen in front of thousands of fans? Very cool.

We’re proud to work with WFO and even prouder to see Jacksonville businesses getting the spotlight they deserve.

Go Jags!

Meet Tess Chalifour-Drahman, our Marketing Strategist & Account Manager.She knows the client, knows the strategy, and pr...
10/01/2026

Meet Tess Chalifour-Drahman, our Marketing Strategist & Account Manager.

She knows the client, knows the strategy, and probably knows what is happening before the rest of us do.

Swipe through to learn more about Tess and find out which corporate phrase she would happily retire forever.

Your next customer isn't just searching for answers online, they’re having a real-time conversation to find them.Every d...
09/23/2026

Your next customer isn't just searching for answers online, they’re having a real-time conversation to find them.

Every day, millions of people use AI to research products, compare brands, and make buying decisions on the spot. That shift has opened a powerful new frontier: reaching your audience at the exact moment they’re actively looking for a solution.

With ChatGPT Ads, your brand enters that discovery process natively. They are clearly labeled, distinct from AI responses, and triggered by the context and intent of the user's actual conversation. It’s hyper-relevant targeting right when interest is highest.

At Fisher Agency, we help you evaluate where ChatGPT Ads fit into your broader media mix, working seamlessly alongside your existing search, social, and display strategies.

Being early isn't about chasing every new tool. It’s about recognizing the shifts that matter and acting on the right opportunities.

Ready to reach people where these conversations are happening? Talk to the Fisher Agency team today, and let’s build your strategy.

https://www.fisherdesignandadvertising.com/reaching-decision-makers-at-the-exact-moment-they-ask-for-recommendations-through-ai-search/

I went into my conversation with Mort Crim thinking we would talk mostly about broadcasting.We did, of course.But somewh...
09/17/2026

I went into my conversation with Mort Crim thinking we would talk mostly about broadcasting.

We did, of course.

But somewhere between stories about Anchorman, Detroiters, journalism, flying, and the people he has interviewed over the years, the conversation started feeling much bigger than that.

What stayed with me was how intentional he has been about his reputation.

He can laugh at himself. He can evolve. He can step into something completely unexpected.

But he still knows where the line is.

That came through when he talked about requiring script approval before appearing on Detroiters. He was open to the opportunity, but not at the expense of the name he had spent decades building.

That is such a simple idea, but it applies to business more than we probably realize.

You can try new things without becoming unrecognizable.

You can modernize without throwing away what people already trust about you.

And you can adapt to new platforms, new technology, and new audiences without chasing every shiny object that comes along.

For a Jacksonville agency that has been around for decades, that one hit home.

I wrote more about what the conversation taught me about marketing, authenticity, and longevity in the latest Diary of a CEO.

Read it here: https://www.fisherdesignandadvertising.com/diary-of-a-ceo-lessons-from-a-broadcast-legend-what-sitting-down-with-mort-crim-taught-me-about-marketing-authenticity-and-longevity/

“Google it” is no longer the only way customers search.More people are turning to AI platforms like ChatGPT, Gemini, Cla...
09/15/2026

“Google it” is no longer the only way customers search.

More people are turning to AI platforms like ChatGPT, Gemini, Claude, and Perplexity to ask questions, compare providers, and receive direct recommendations, often without scrolling through a traditional list of search results.

For Jacksonville businesses, that creates a new visibility challenge:

Will AI platforms recognize and recommend your brand or your competitor’s?

Ranking well on Google still matters. But today, your business also needs a strong, consistent, and credible digital presence that AI-powered search platforms can understand and trust.

That is where Generative Engine Optimization or GEO comes in.

GEO helps position your business as a reliable source for AI-generated answers by strengthening your website content, brand authority, local relevance, and overall digital footprint.

The goal is no longer simply to rank.

The goal is to become the trusted source that search engines and AI platforms confidently recommend.

Is your Jacksonville business ready for the new era of search?

Schedule an AI Visibility Audit with Fisher Agency to discover where your brand currently stands and where new opportunities may be hiding.

Read the full blog here: www.fisherdesignandadvertising.com/google-it-is-dying-here-is-how-to-make-sure-ai-recommends-you-next

Meet Louie Aldip, our Content & Project Manager at Fisher Agency.Her work touches more parts of a project than her title...
09/01/2026

Meet Louie Aldip, our Content & Project Manager at Fisher Agency.

Her work touches more parts of a project than her title might suggest. From content and SEO to automations and the workflows that keep everything moving.

Here's a little more about Louie and life behind the scenes at Fisher.

Patients are searching for a doctor right now.Are they finding your practice or booking with your competitor?When most p...
08/27/2026

Patients are searching for a doctor right now.
Are they finding your practice or booking with your competitor?

When most patients need care, they do not flip through directories or ask around first. They pull out their phone, search, and choose from the first listings they see.

If your practice is not showing up in the right places, you may be losing appointments before a patient ever visits your website.

Save this checklist to quickly audit your local visibility.

Message us “AUDIT” to request your free visibility review.

www.fisherdesignandadvertising.com/is-your-practice-invisible-the-10-minute-patient-discovery-checklist/

Ever wonder what makes a marketing partnership genuinely successful? In my newest Diary of a CEO entry, I reflected on o...
08/21/2026

Ever wonder what makes a marketing partnership genuinely successful?

In my newest Diary of a CEO entry, I reflected on our top client success stories to understand what drives the strongest results. The verdict? Great marketing is a team effort! While we bring the creative and technical expertise to life, the best outcomes happen when our clients actively build alongside us.

Here are the 5 ingredients behind our strongest client partnerships:

✨ Engagement: Clear feedback & prompt communication
✨ Trust: Strategic collaboration over order-taking
✨ Transparency: Sharing internal business updates
✨ Relationships: Mutual respect & positive teamwork:
✨ Goals: Measurable targets to work toward together

👉 Read my full entry on our Fisher Agency blog: www.fisherdesignandadvertising.com/diary-of-a-ceo-what-makes-good-clients-last/

Your website is probably tracking more than you think!Adding a cookie banner once doesn't mean you're covered forever. A...
08/18/2026

Your website is probably tracking more than you think!

Adding a cookie banner once doesn't mean you're covered forever. As you add new tools, chat widgets, tracking pixels, and email forms, your data collection silently expands.

Don't let your privacy setup fall behind your site's growth.

Save this checklist for a quick self-audit today!

Want an expert pair of eyes? Fisher Agency can review your tracking tools, forms, and cookie controls to flag potential gaps.

Send us a message to request your Website Privacy & Tracking Review.
fisherdesignandadvertising.com

*This audit is focused on website functionality and marketing technology and is not legal advice.

03/10/2026

7 reasons serverless sites outperform traditional websites today

Everyone assumes better performance requires bigger servers… It doesn’t.

The difference between fast and dominant is no longer design. It is infrastructure.

Here is what actually changes with serverless:
1. Pages are pre-built, not assembled on request
2. No server processing delays
3. Automatic scaling during traffic spikes
4. No idle infrastructure costs
5. Smaller attack surface for security
6. Frontend and content are decoupled
7. Search engines crawl cleaner structures

The biggest performance gains are architectural, not cosmetic.

Infrastructure determines growth ceilings long before marketing does.

If your site doubled traffic tomorrow, would it get faster or slower?

Address

4540 Southside Boulevard, Bldg #902 Floor 2
Jacksonville, FL
32216

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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