William Álvarez

William Álvarez I’m a digital marketing consultant based out of Jersey City, NJ and run my own Search company, Conversion Action.

I’m a digital marketing consultant based out of Jersey City, NJ and run my own Search company, Conversion Action, offering a range of services from International SEO and Paid Search campaigns to Content Marketing Strategies.

03/01/2023

🚨 Here's a GREAT opportunity to work with me as an SEO Manager!

Join a team of talented organic search optimization practitioners in a role with lots of visibility both with the agency and the client side. You'll be helping, collaborating and sharing your knowledge with a leading company in CPG with products that I'm sure you love.

This role is for a strong technical SEO lead, who is very comfortable working with lots of data, and is passionate about all things performance. Extra points if you love creating online brand-building experiences.

US applicants only👇🏽
(no recruiters pls.)

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Join us next week to celebrate the official launch of 'SEO in 2023'.David Bain will host a massive four-hour live stream...
12/02/2022

Join us next week to celebrate the official launch of 'SEO in 2023'.
David Bain will host a massive four-hour live stream event featuring appearances from 62 SEO experts, all ready to share their tips, advice and experiences with you!

Stay tuned for the "SEO in 2023" Book Launch!

Mastodon: The new way to connect with other    pros.
11/14/2022

Mastodon: The new way to connect with other pros.

Here's what search marketers need to know about joining Mastodon, along with tips for getting started and participating in discussions.

03/03/2022

𝐈'𝐦 𝐡𝐢𝐫𝐢𝐧𝐠 𝐟𝐨𝐫 𝐏𝐫𝐨𝐣𝐞𝐜𝐭 𝐌𝐚𝐧𝐚𝐠𝐞𝐫 (𝐏𝐚𝐢𝐝 𝐒𝐞𝐚𝐫𝐜𝐡 & 𝐒𝐄𝐎.)

This is a critical assignment for a global client where you will collaborate closely with the Group Directors of Paid Search, Organic Search, Programmatic and Paid Social and Investment as well as key internal and client stakeholders across the globe, ensuring excellence in our delivery of services and organization of deliverables.

http://app.jobvite.com/m?3RTJjmwD

We now hire in Boston, San Francisco, Los Angeles, Miami, Atlanta, Ann Arbor, New York, Chicago, Dallas, Salt Lake City, Durham, Fort Worth, Austin, Fort Lauderdale, and Raleigh.

GroupM is the number one global media investment management group. We offer the intelligence to find or create valuable audiences, the power to engage them most effectively and efficiently, and the ability to create desired marketing outcomes.

02/23/2022

Wavemaker is looking for 𝗚𝗿𝗼𝘂𝗽 𝗗𝗶𝗿𝗲𝗰𝘁𝗼𝗿, 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 & 𝗖𝗼𝗺𝗺𝘂𝗻𝗶𝗰𝗮𝘁𝗶𝗼𝗻𝘀.

We’re looking for a results driven individual who can passionately represent Wavemaker in all activities to clients, the media, external audiences and key journalists within the U.S. In this role, you will be working closely with Wavemaker senior leadership. Based in New York, this role will involve some travel in the U.S to support local offices.

𝗦𝗼𝗺𝗲 𝗼𝗳 𝘁𝗵𝗲 𝘁𝗵𝗶𝗻𝗴𝘀 𝘄𝗲’𝗱 𝗹𝗶𝗸𝗲 𝘆𝗼𝘂 𝘁𝗼 𝗱𝗼:
‣ Provide strategic and tactical marketing and communications support to all areas of the business
‣ Be responsible for activating and delivering the Wavemaker brand and marketing in the U.S
‣ Act as an ambassador amongst key target media professionals to raise our profile
‣ Monitor and report competitor activity and relevant trends, events and opportunities to appropriate teams
‣ Manage all aspects of communications including the brand on and offline, marketing strategies and ad-hoc events
‣ Liaise with people across the business to identify and encourage marketing and PR opportunities
‣ Input to and support our awards program

𝗔 𝗯𝗶𝘁 𝗮𝗯𝗼𝘂𝘁 𝘆𝗼𝘂𝗿𝘀𝗲𝗹𝗳:
‣ You will have extensive marketing and PR experience gained client or agency side.
‣ An ideas person, you will not be afraid to speak your mind and bring new initiatives to our 360 marketing activity
‣ You will have meticulous attention to detail, be results driven and have exceptional relationship building skills
‣ You will have the skills and drive to be an influential member of this fast-growing agency
‣ Extremely well organized, methodical, and efficient, with a good dose of common sense and bags of initiative

http://app.jobvite.com/m?3y2ajmwU

GroupM is excited to be rolling out the Spring 2022 session of the GroupM Media Externship Program! For those who are lo...
01/13/2022

GroupM is excited to be rolling out the Spring 2022 session of the GroupM Media Externship Program! For those who are looking to explore the different facets of the media space... this could be your chance. Please click the link in the attached flier to register for the program. If you see this and know of someone who could benefit from the program, please share. Lets continue to lift as we climb!

https://forms.office.com/Pages/ResponsePage.aspx?id=u-HLhj8hcUKxdL1Z0DyHo0NowYXdPH9FiN-6VHS91zFUNEMySkxCVjMyS0pEOUFTRU85TlFRMDI5Ry4u

01/07/2022

Looking to take your skills to the next level? Receive hands-on experience, make connections with a network of industry experts and more with the VMLY&R summer . Apply by Feb. 1: https://bit.ly/3mXTVpj

11/17/2021

I'm hiring. Great opportunity to work for a rapidly growing part of GroupM: Group Director, Offshore Digital Teams

Our current offshore employees are located in India, Colombia, and Mexico, but our growth continues and we expect to add additional markets in the next 12-24 months.

https://jobs.jobvite.com/careers/groupm-services/job/ojHAhfwB

If you missed it yesterday, here's the recording!Richard Mastriani (Performics), Joe Sperzel (Horizon Media), and Willia...
10/22/2021

If you missed it yesterday, here's the recording!

Richard Mastriani (Performics), Joe Sperzel (Horizon Media), and William Álvarez (Catalyst) discuss how to refine your holiday marketing strategy to accommodate new preferred methods of shopping, as well as how to create a safe experience.

https://www.youtube.com/watch?v=JVyCl2irtPI

The holiday season is quickly approaching, and this year, early predictions show promise for the retail sector, anticipating sales to rise compared to 2020. ...

Sales within the retail sector are predicted to rise this holiday season, even with the shift in consumer behavior. Is y...
10/13/2021

Sales within the retail sector are predicted to rise this holiday season, even with the shift in consumer behavior. Is your marketing strategy ready? Catalyst’s William Álvarez joins top experts for Rio SEO’s local holiday marketing webinar on 10/21.

We’ve assembled a panel of digital marketing and SEO experts to discuss their top tips and best practices to boost your 2021 holiday marketing strategy as consumer behavior continues to shift. The holiday season

Are you a broadcast negotiator, digital investment manager, audio buyer, or video investment manager? Here's a great opp...
07/28/2021

Are you a broadcast negotiator, digital investment manager, audio buyer, or video investment manager? Here's a great opportunity for you to work with the most coveted brands in the world today.

GroupM is the world’s leading media investment company responsible for more than $63B in annual media investment through agencies Mindshare, MediaCom, Wavemaker, Essence and m/SIX, as well as the outcomes-driven programmatic audience company, Xaxis.

Apply here now!

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07/28/2021

Looking for a new job in Business Intelligence, Consumer Insights, Analytics, Business Science, Audience Planning, or Data Modeling? We have MANY opportunities in our NYC offices for you! Apply now and advance your career working with any of our agencies within GroupM.

http://app.jobvite.com/m?352GUlwx

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