06/23/2026
A question I've been asking attorneys lately:
If a potential client searched for your practice area today and asked Google, ChatGPT, Gemini, or Perplexity
"Who should I hire?"
Would your firm show up?
Or would a competitor?
Most law firm owners are still focused on rankings, but visibility today is influenced by much more than that.
Things like your online reputation, local visibility, website experience, competitive presence, and how AI platforms interpret your firm's authority all play a role.
The reality is that many firms don't know where they stand.
That's why my team at Law Firm Marketing Pros and I came up with the Digital Marketing Position Report & Gap Analysis.
We review:
• AI Search Visibility
• Google Rankings
• Google Business Profile Performance
• Reviews & Reputation
• Website Conversion Opportunities
• Competitive Positioning
• Potential Marketing Gaps
If you'd like a copy of your firm's Digital Marketing Position Report & Gap Analysis, comment "Report."
If you'd rather not comment publicly, feel free to reply to one of my comments below or send me a direct message.