AdAutomaters

AdAutomaters The AMZ PPC agency that delivers results and exceeds your expectations!

03/24/2024

AdAutomaters is hiring!

Starting this year, Based on the performance of last year 2023, one things was clear. The growth and scalability of the brands is possible only if you keep launching the new products in the brand. Otherwise depending on same Products will not going play major role in terms of increasing Brand Performance.

Due to that reason I’ve been working in past couple of month to build Product Research Department only for the brands we’re working with.
�WHAT WE WILL PROVIDE?

► You’ll learn how to research in the bigger niches.

► How to evaluate the Products on the based of Brands Goals & Criteria.

► How to grow brands to 6-7 figures by adding more Products.

► Directly work with the R&D department in the future

WHAT DO I NEED FROM YOU?

✓ Should have some experience in Product Research.

✓ Give at least 4-6 hours a day to finding Product for the current brands.

Important: This Role is mainly for the current brands Product niches. We want to help our brands to keep adding more products in their portfolio to scale. And this will ultimately help you understand our successful evaluation process which helps brands to launch successful Products.

Link in comments.

In a mere eight months, AdAutomaters has risen to be among the top 3% of Upwork agencies, proudly sporting the Top Rated...
08/08/2023

In a mere eight months, AdAutomaters has risen to be among the top 3% of Upwork agencies, proudly sporting the Top Rated Plus Badge.

Have you ever struggled with not getting sales on your NON-HEOR product variations?Even when you target all variations i...
04/07/2023

Have you ever struggled with not getting sales on your NON-HEOR product variations?

Even when you target all variations in your campaign, Amazon's AI tends to display those ASINs with better CTR and CVR. That's just how advertising AI works.

Over the past few months, we've been working hard to promote our other variations, and here's what helped us the most:

1. Usually, In the first month of the project, I tell my team members to allocate different keywords to different variations. This way, we could spend on all of them. After the first month, we analyzed the data to see which variations had good CTR and CVR and then focused our spending on those. This method is great for determining which variations work best in the market.

2. Include variation colors/products in the main image: This is a crucial step that we've implemented for every project with product variations, and trust me, it works wonders! You can either add product variations to the main image of your top-selling variation (like the cap image below) or simply add circles of color/size/pack on the main image. This ensures that potential customers who might be interested in a different color/pack/size don't miss your product.

Keep in mind that if someone clicks on your top-selling variation and then buys a different one, PPC will still show the sale under the top-selling variation where you got the CLICK.

That's why you see a significant difference between total sales and PPC sales, like below!

1M$ case study within the supplement niche at a 40% Net Margin in 2022!No external traffic, no social media ads! Just Am...
11/22/2022

1M$ case study within the supplement niche at a 40% Net Margin in 2022!

No external traffic, no social media ads! Just Amazon Advertising!

This account was making around 50k$/month in January this year.

Then we scale it to 2x of the sales with maintaining profitable advertising.

We already made 945k$ and will close more than 1M$ this year with only 2 main ASINs.

Although there is so much effort in the backend to put in and make this 7-figure. But two things actually helped us to scale in the biggest competitive niche.

1. Brand Building
50% of the sales come from our brand and product keywords. The seller made specific names for the product so that people search for them with product names. I have attached one of our brand name keyword campaigns with under 5% ACOS. Due to the Brand building, our competitors are selling between 13-20$, and we’re at 25$ with a 55% gross margin taking control in the niche with only 2 ASINS.

2. Save & Subscribe (SNS)
SNS was the biggest changer and helped us to get multiple sales with 10% off. In this niche, our main keywords have bids of 6-9$. But paying this high bid is only helpful if the customers do the SNS rather than direct purchase. We have more than 700+ monthly subscription orders at the moment.

Next year’s goal is to scale 3M$ in revenue in 2023 by adding 3 more ASINS and introducing them to the European markets.

How was your prime day?Gave sessions to the team on Q4 and Prime day.After that our accounts increased sales by 1.5x, th...
10/13/2022

How was your prime day?

Gave sessions to the team on Q4 and Prime day.

After that our accounts increased sales by 1.5x, this time.

And this was expected.

Last prime day it was more than 2x.

But this time overall sales are also increasing on regular days. That’s why it’s 1.5x.

And yes in some accounts we observed 3x, and 4x as well.

But in the end, cannot judge the overall prime day based on some niches.

There are still some niches where 5x easily increased.

Important days of Q4 this year:

October 11-12 - Prime Days
October 31 – Halloween
November 5 – Bonfire Night
November 24 – Thanksgiving
November 25 – Black Friday
November 28 – Cyber Monday
December 1 – Last-minute Christmas Shopping begins
December 26 – Boxing Day sales
December 31 – New Years' Eve

Then there was a discussion on deals.

I would recommend everyone choose the dates circled below. It’s either before that holiday or on that holiday.

Lightening deal vs 7-day deal

Which one is effective? In our opinion, 7 days deal is more effective than a lighting deal. Because the lightning deal is just for 12 hours in 7 days. But the 7-day deals runs throughout the week at particular hours.

Checkout the comment section below!


Written by Moeed

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STE 500
Kalispell, MT
59901

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