ERM Marketing & Communications Agency

06/12/2026

can't believe we keep finding teammates' mug shots ☕️
swipe to see what they're sipping!

06/11/2026

🌊 What generations care heavily about plastic in waterways?
🔍 Which sustainability topics aren’t getting enough attention?
🛒 Who puts the environment over comfort or convenience when shopping?
🫳🏾 Who is dropping brands with poor environmental or social records?

Find out in our final Eco Pulse chapter: Shopping for Values, from Ages 18 to 80+. https://hubs.li/Q04jXVVw0

05/28/2026

There are two topics that emerge in every generation as key sustainability concerns.

Check out our final chapter of Eco Pulse 2026, Shopping for Values, from Ages 18 to 80+ to find out what they are. 👀 https://hubs.li/Q04jdkhb0

05/01/2026

Nothing makes a week sweeter than great feedback from clients! Sharing some recent thank-you notes we received 🫶

04/22/2026

Earth Day is a big day for brands to communicate about their sustainability programs. If this sounds like your company, our advice as sustainability communicators is: Don't make this the only time you tell your sustainability story.

Trust is built through repetition and consistency. Your claims should be part of your brand story, living out in the wild so consumers can see them again and again and again.

Want some hard data to back this up? See our latest Pulse Report: https://hubs.li/Q04d33TS0

04/03/2026

Wilsonart had a compelling sustainability story, but competitors were moving faster to claim environmental leadership. They needed a clear, confident narrative and the strategic momentum to assert their position credibly.

So we began a multi-year reporting journey with Wilsonart, delivering a scalable ESG reporting platform that supports investor and customer expectations, while building internal alignment around key sustainability metrics and stories.

See the full case study on our site: https://hubs.li/Q0491K-R0

Wilsonart

04/02/2026

Is climate change affecting consumers’ behavior in the marketplace?

When we examine our latest consumer insights, we can’t help but think … YES. Climate change is affecting the modern shopping experience.

Two-thirds of Americans believe in human-made climate change, and they’re bringing that belief to the aisles.

Check out Chapter 1, Friction in the Marketplace, of our latest Eco Pulse: “I Just Wanted to Buy Some F^$*ing Milk” to get inside the minds of American shoppers. https://hubs.li/Q0487ZP60

04/01/2026

CottonWorks™ needed a website that represents cotton as the best choice for modern textile applications for users, designers and producers.

So, our cotton-loving team put on their favorite denim jeans and comfy cotton t-shirts, and set to work. 👖💪 The result? A site that's more informative, beautiful and functional than ever.

Learn more and check out our work on our new website: https://hubs.li/Q0492jBC0

Cotton Incorporated

03/31/2026

On our latest blog, Kristopher Hesson shares the top lessons and trends he took away from the Sustainability in Packaging US 2026 Conference. From an AI use case that actually saves time, money and risk, to the dispelling of a big myth about sustainable packaging, here’s what sustainability leaders should know: https://hubs.li/Q0491CWc0

Top Takeaways: Sustainability in Packaging US 2026

03/31/2026

Two-thirds of Americans are looking to companies to help them shop with their values.

And yet, 84% of consumers agree that companies wouldn’t do anything to protect the environment unless they were forced by law.

To find out what this means for American shoppers’ behavior in the aisles, check out our latest Eco Pulse, Chapter One: “I Just Wanted to Buy Some Milk.” https://hubs.li/Q0487vht0