Neilson Marketing Services

03/31/2026

The property and casualty insurance industry has always operated in cycles. Hard markets reward underwriting discipline, while soft markets reward competitive pricing. But the next soft insurance market may not follow that same pattern.

Hard markets reward underwriting discipline, while soft markets reward competitive pricing. But the next soft insurance market may not follow that same pattern.

03/19/2026

Artificial intelligence (AI) is rapidly becoming one of the most discussed technologies across the insurance industry. Carriers, managing general agents (MGAs), wholesalers, insurtech companies, and industry vendors are investing heavily in AI to improve underwriting, automate workflows, and identify new growth opportunities.

Carriers, managing general agents (MGAs), wholesalers, insurtech companies, and industry vendors are investing heavily in AI to improve underwriting, automate workflows, and identify new growth opportunities.

12/12/2025

The property and casualty (P&C) insurance industry is one of the oldest financial systems in the world — born out of catastrophe, built through necessity, and continually reshaped by commerce, technology, and human behavior.

The property and casualty (P&C) insurance industry is one of the oldest financial systems in the world — born out of catastrophe,

11/24/2025

Given the complexity of transportation and trucking insurance markets, brokers and agents will benefit from accessing a marketplace like ProgramBusiness.

11/05/2025

This month’s spotlight turns to one of the most consistently searched and competitively placed segments on the platform: public entity insurance markets.

11/03/2025

As companies face mounting regulatory pressure and increasingly complex global supply chains, demand for product recall insurance

10/31/2025

Following our exploration of transportation programs in Part 3, we now turn to another high-traffic sector on ProgramBusiness.com: habitational insurance.

10/30/2025

Following our previous installments in this series, we now turn our attention to another popular program category this month: transportation insurance.

10/24/2025

Auto dealers insurance, sometimes called “garage insurance” or “dealer open lot,” is a tailored commercial policy designed to protect auto dealerships from the unique risks of selling, servicing, and storing vehicles. https://programbusiness.com/blog/top-5-trending-insurance-markets-of-october-2025-part-2-auto-dealers-insurance/

10/22/2025

This article kicks off a series exploring the most-searched program categories on ProgramBusiness, starting with builders risk insurance.

10/07/2025

We’ve all chased the next big thing in marketing — new channels, new tactics, new buzzwords. But artificial intelligence (AI) visibility is more than just another trend.

But artificial intelligence (AI) visibility is more than just another trend. It’s reshaping how everyone — from personal lines shoppers to business decision-makers — discovers and trusts insurance brands online.

10/02/2025

Referrals and repeat business are paramount, but insurance SEO should be part of every conversation related to value and growth.

Referrals and repeat business are paramount, but insurance SEO should be part of every conversation related to value and growth.