Neilson Marketing Services

Neilson Marketing Services Neilson Marketing Services, based in Laguna Beach, California, offers strategic insurance marketing

More than twenty-five years ago, Larry and Jeff Neilson founded Neilson Marketing Services to provide the insurance industry with specialized marketing services that spoke to its needs and the specific space in which each stakeholder focused. From the beginning, we defined how insurance telemarketing would succeed and set the gold standard in this arena. We capitalized on what data could bring to insurance marketing to help agencies reach new business consumers, and assist MGAs, wholesalers and insurers to expand their distribution system. And we were among the first to leverage the Internet for online marketing for agencies, MGAs, wholesalers, program administrators, and insurance vendors. Today, Neilson Marketing continues to disrupt the way things are done, delivering the latest in high-performance, result-oriented insurance marketing solutions to the industry we exclusively serve.

Nearly every conversation with carriers, MGAs, and insurtechs eventually turns to AI. Everyone is building something, bu...
08/28/2026

Nearly every conversation with carriers, MGAs, and insurtechs eventually turns to AI. Everyone is building something, but one question matters most: What data is it trained on?

Almost nobody is asking the question that actually determines whether any of it works: What data is this thing trained on?

The race to control insurance distribution is accelerating. But customer relationships, data, and renewal rights aren't ...
07/17/2026

The race to control insurance distribution is accelerating. But customer relationships, data, and renewal rights aren't as simple as they seem. Explore the forces driving the shift.

Property and casualty (P&C) distribution is changing quickly, but the central question is familiar: Who controls the relationship with the insured?

As America celebrates its 250th birthday, I find myself reflecting on how fortunate we are to live in a country built on...
07/04/2026

As America celebrates its 250th birthday, I find myself reflecting on how fortunate we are to live in a country built on freedom, opportunity, and sacrifice.

Those freedoms did not happen by accident. They were made possible by our forefathers and preserved by the generations of men and women who served, sacrificed, and stood guard so our flag could continue to fly.

The word that keeps coming to mind is protect.

Protecting freedom.
Protecting families.
Protecting businesses.
Protecting communities.
Protecting the future.

That word also resonates deeply with so many of us in the property & casualty insurance industry. Every day, agents, brokers, carriers, MGAs, wholesalers, underwriters, claims professionals, and service providers play a role in helping people and businesses protect what they have worked so hard to build.

On this milestone birthday, I am grateful for the freedoms we enjoy, the responsibilities we share, and the people before us who made it possible.

Happy 250th Birthday to the United States of America. 🇺🇸

May we never take for granted the sacrifices made to protect this great country and the freedoms we are blessed to enjoy.

🇺🇸

For decades, insurance distribution was built around relationships, appointments, trade shows, phone calls, and producer...
05/13/2026

For decades, insurance distribution was built around relationships, appointments, trade shows, phone calls, and producer networks.

Much of that still matters today.

But the environment is changing.

For decades, insurance distribution was built around relationships, appointments, trade shows, phone calls, and producer networks.

The property and casualty insurance industry has always operated in cycles. Hard markets reward underwriting discipline,...
03/31/2026

The property and casualty insurance industry has always operated in cycles. Hard markets reward underwriting discipline, while soft markets reward competitive pricing. But the next soft insurance market may not follow that same pattern.

Hard markets reward underwriting discipline, while soft markets reward competitive pricing. But the next soft insurance market may not follow that same pattern.

Artificial intelligence (AI) is rapidly becoming one of the most discussed technologies across the insurance industry. C...
03/19/2026

Artificial intelligence (AI) is rapidly becoming one of the most discussed technologies across the insurance industry. Carriers, managing general agents (MGAs), wholesalers, insurtech companies, and industry vendors are investing heavily in AI to improve underwriting, automate workflows, and identify new growth opportunities.

Carriers, managing general agents (MGAs), wholesalers, insurtech companies, and industry vendors are investing heavily in AI to improve underwriting, automate workflows, and identify new growth opportunities.

The property and casualty (P&C) insurance industry is one of the oldest financial systems in the world — born out of cat...
12/12/2025

The property and casualty (P&C) insurance industry is one of the oldest financial systems in the world — born out of catastrophe, built through necessity, and continually reshaped by commerce, technology, and human behavior.

The property and casualty (P&C) insurance industry is one of the oldest financial systems in the world — born out of catastrophe,

11/24/2025

Given the complexity of transportation and trucking insurance markets, brokers and agents will benefit from accessing a marketplace like ProgramBusiness.

11/05/2025

This month’s spotlight turns to one of the most consistently searched and competitively placed segments on the platform: public entity insurance markets.

11/03/2025

As companies face mounting regulatory pressure and increasingly complex global supply chains, demand for product recall insurance

Address

23172 Plaza Pointe Drive Ste 205
Laguna Hills, CA
92653

Opening Hours

Monday 6am - 4pm
Tuesday 6am - 4pm
Wednesday 6am - 4pm
Thursday 6am - 4pm
Friday 6am - 4pm

Telephone

+19494722700

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